SEO and Usability (SMX Singapore)

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SEO and Usability should go hand in hand. However, in reality one is compromised for other. Find out how can you achieve both to fulfill your business objectives using Online Marketing. Presented at SMX Singapore by Kapil Gupta, Co-founder, OMLogic Consulting (www.omlogic.om)

Business Technology

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What is Usability? ,[object Object],[object Object],[object Object],[object Object],www.omlogic.com

My Online Marketing Background ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.omlogic.com

Why do Search Engines Exist? ,[object Object],[object Object],[object Object],www.omlogic.com

Evolution of Search Engine ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.omlogic.com

How People Choose to Click? ,[object Object],[object Object],[object Object],[object Object],[object Object],www.omlogic.com

SEO == Ranks and Web Traffic www.omlogic.com The Biggest Myth…

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New World SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.omlogic.com

Conversion Oriented SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.omlogic.com

Example: Conversion Oriented PR ,[object Object],[object Object],[object Object],[object Object],www.omlogic.com

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Thank you! ,[object Object],[object Object],[object Object],[object Object]

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