From the ORCID Outreach Meeting, May 21-22, 2014, held in Chicago, Illinois, USA. https://orcid.org/content/orcid-outreach-meeting-and-codefest-may-2014 Best practices in the promotion and creation of ORCID identifiers for faculty, staff, and students: outreach and policy Institutional culture varies between universities and research institutes, necessitating a locally relevant approach to integration of ORCID identifiers. In this session, institutions will share information about their decision-making, business planning, and strategies for communications and adoption within their communities. Moderator: Kristi Holmes, Director, Galter Health Sciences Library, Northwestern University, and Outreach Lead, VIVO Presenters: Theodora Bakker, Associate Director Knowledge Informatics and Systems & Technology, New York University Langone Medical Center Gail Clement, Associate Professor & Scholarly Communication Librarian, Texas A&M University Christopher Shanahan, Assistant Professor and Faculty Lead, BU Profiles, Boston University School of Medicine Alix Keener, ORCID Project Manager, University of Michigan Sally Rumsey, Digital Research Librarian at the Bodleian Libraries, University of Oxford

1. ORCID Records for Researchers
and a Unique Identifier for
NYULMC
Theodora A Bakker
NYU Langone Medical Center

2. The Environment
•Integrated Academic Medical Center
•Emerging consolidated governance
•Automated research lifecycle management
•Research Navigator (Click Commerce)
•Faculty Bibliography (Homegrown)
•HR/Faculty Records (PeopleSoft)
•Reporting & Analytics (EDW/Business Objects)

3. Stakeholders
•Faculty
•Postdocs and Students
•Research Administration
•Medical Center Administration
•Data Governance and IT

4. Journey to ORCID - Goals
•Need arose through author disambiguation
•Assemble stakeholders to discover goals

5. Journey to ORCID - Goals
•Create ORCID record for every faculty
member
•Disseminate unique identifier in institutional
systems
•Leverage ID for reporting & analytics
•Contribute data rich records to support the
global initiative

6. Journey to ORCID - How
•Create records for all faculty
•Create opt-in records for postdocs and
graduate students

7. Journey to ORCID - How
Create data-rich records
•Demographic profile
•Publications
•Grants
•Narrative

8. Journey to ORCID – Status
•Tool complete

12. Journey to ORCID – Status
•Tool complete
•Data mapping from enterprise systems
•Marketing….

13. Journey to ORCID – Buy In
•Leadership driven campaign = success
•Requiring a record = slower to production
•Generate need for ID outside of publications
•Competing priorities – now aligning
•Leverage new website initiative for faculty data
validation participation

14. Journey to ORCID - Response
•Support from administration
•Support from researchers -ish
•One more thing to do

15. Journey to ORCID – Landing in Sight
•Robust ORCID records with publication and
grant information to aid disambiguation
•ORCID as unique identifier in institutional
systems

16. Questions?
Contacts
Theodora Bakker, NYU Langone Medical Center
Sidney Bailin, Knowledge Evolution