Social networks have become a great source for gaining knowledge about customers and fans. Xeerpa helps brands to discover each of its followers in detail, by analysing and interpreting the vast amount of data that they share in networks like Facebook, Twitter, Google+ or Foursquare, to name a few. Differently from other solutions, Xeerpa creates “one to one” profiles of each fan into a database, specially designed so you can personalise with precision your digital campaigns, boosting their ROI and improving customer experience and engagement with your brand. Some of the data about your fans that can be made available through Xeerpa includes: