Reinventing Convention Center Pricing

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Session: Reinventing Convention Center Pricing Presented by: Claire Smith CMP, Vice President, Sales & Marketing, Vancouver Convention Centre Date and time: Wednesday, June 26, 11:45am pcma.org/educon

Education Technology Business

Reinventing
Convention Centre
Pricing
A Collaborative Approach

Learning Outcomes
• Understand how the current convention center
pricing model is no longer sustainable.
• Collaborate with meeting industry professionals
and destinations to create solutions that will be
viable for both facilities and planning
organizations.
• Further enhance industry relationships while
creating a greater understanding of both sides of
the issue.

The Session
•The Issue
•Looking back to Convening Leaders
•Problem solving
•Idea sharing
•Report back

Corporations
Associations
BUDGET PRESSURE
Venues

BROKEN MODEL
> Free rental > Free Internet > Reduction in F&B
> Commissionable > Room rebates > Services charges

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Reinventing Convention Center Pricing

1. Reinventing Convention Centre Pricing A Collaborative Approach

2. Learning Outcomes • Understand how the current convention center pricing model is no longer sustainable. • Collaborate with meeting industry professionals and destinations to create solutions that will be viable for both facilities and planning organizations. • Further enhance industry relationships while creating a greater understanding of both sides of the issue.

3. The Session •The Issue •Looking back to Convening Leaders •Problem solving •Idea sharing •Report back

4. FRAGILE ECONOMY

5. Corporations Associations BUDGET PRESSURE Venues

6. BROKEN MODEL > Free rental > Free Internet > Reduction in F&B > Commissionable > Room rebates > Services charges

7. Looking Back at Convening Leaders

8. Problem Solving

9. Idea Sharing

10. Report Back

11. ThankYou Thank you to ourTable Leaders