3. 1 Incidence of gaming
amongst the online
population is at 42%
The profile of gamers is skewed slightly
towards males, with a relatively even
distribution across age groups.
Online is the most common form of gaming in
Germany.
23% of adults are playing weekly. For non-
gamers, a lack of interest in the category is
the main barrier.
4. 2 32% of the online
population are very or
fairly interested in
gaming
Gaming is perceived as a fun and
entertaining activity by the majority of
gamers.
A higher percentage of gamers than
non-gamers are interested in nearly all
other activities.
There is a strong interest in technology
amongst gamers (67% vs. 42% non-
gamers).
A quarter of non-gamers believe
gaming is good at providing escapism.
5. 3 3 in 10 parents
play games with their
children
Over a fifth of parents playing games
with their children do so to monitor
the length of time or types of games
they are playing.
6 in 10 believe gaming encourages
their child to be more creative. A
further 55% believe gaming
encourages their child to develop
skills.
6. 4 The majority of
children aged 6-15 are
buying or receiving games
1 in 5 parents of children aged 6-9 always
buy that child’s games. In contrast, a third of
parents of children aged 10-15 never buy the
child’s games.
1 in 5 parents of children aged 10-15 say
they are ‘not at all’ knowledgeable about the
games that child plays.
Three quarters of parents of children aged 6-
9 say their child never plays games with a
higher age rating. This falls to 47% amongst
parents of children aged 10-15.
