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1 de 58
 
We own the Internet ... Seriously!
Not all searches bring up Google Places.
Cannot really tell how  effective it is...
Confusing Data...
 
Patients/clients can write a positive review...
Patients/clients can write a negative review...
Or a lot of negative reviews...
Let’s Get Serious! ,[object Object],[object Object],[object Object],[object Object]
 
Some Data to Chew On...
Still Chewing? According to  comScore 's Gillian Heltai: 25% of mobile users conduct searches on their phone, making search the top activity on mobile browsers. 40% of all mobile users access local content, while 75% of Smartphone users access local content.
Bright Local Study
Bright Local Study continued...
Beginner Strategies Intermediate Strategies Expert Strategies
So How Do I Take Advantage of My Local Listing? Part 1: The Basics
Step 1 Claiming your listing If you presently do not have a Google Places page, you must create one with a Gmail account.
 
[object Object],[object Object],[object Object],[object Object]
 
Step 2 Fill Out ALL of the Information ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Step 3 Fill in every blank you can.
Make sure you fill out: Your address, categories that make sense, hours, and description.
 
 
 
 
Seriously.
Basic checklist
Before you get all tangled up in the web...
You cannot control... ,[object Object]
So What Do I Do Now? Part 2: Taking it to the Next Level Intermediate Techniques
 
[object Object],[object Object],[object Object],[object Object],Step 1 Every Location Should Have a Listing!
 
Step 2 Every Partner Should Have a Listing! ,[object Object],[object Object],[object Object],[object Object]
 
Google loves LINKS! ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Google ,[object Object],[object Object],[object Object],[object Object],[object Object]
Leverage Additional Listings... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Google Bread Crumbs...
Above and Beyond! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Your Results Won't Improve? ,[object Object],[object Object],[object Object]
Do Not... ,[object Object],[object Object]
A higher level of thinking... Final thoughts Advanced Techniques
Tebowing Critically...
Thinking! Not Tebowing! Not every Denver Bronco fan is a Tebow fan.  I also dislike Tebow as a football player, but not as a human.  Why is it always an attack on Tebow's character when you say he isn't the prototypical model of success for a QB?
Critical Thinking!
Next level
Google Loves User Submitted Information ,[object Object],[object Object],[object Object],[object Object]
 
Google Loves TRUSTED SOURCES OF INFORMATION THE MOST! ,[object Object],[object Object],[object Object],[object Object]
 
Q & A ,[object Object]
Conculsion ,[object Object]
Thanks for coming! Feel free to email me  [email_address]   or give me a call at 303-396-1211 to discuss anything marketing related!

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