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Kindle Publishing
        Options
What you need to know before publishing
   your first Amazon Kindle eBook
Brought to you by. . .
ProfessionalContentCreation.com


              and


      Rebecca Livermore
Understand KDP Select
● KDP Select requires exclusive digital
  rights for 90 days.

  ○ You cannot publish your eBook anywhere else
     (including your own website) during the 90-day
     period.

  ○ This restriction does not apply to print books. You
     are free to publish a print version of your book
     during this time if desired.
Understand KDP Select
● You can offer your eBook for free for 5
  days when it's enrolled in KDP Select

  ○ Promoting your eBook when it's free can lead to
     increased "sales" which can improve your Amazon
     ranking.

  ○ The downside is that people outside your target
     market may "buy" your book when it's free and then
     leave negative reviews.
Understand KDP Select
● Amazon Prime members can borrow your
  book for free when it's enrolled in KDP
  Select.

  ○ This only applies to those with actual Kindle devices.

  ○ You receive royalties every time someone borrows
     your book.
What All the Kindle Publishing
        Options Mean
After you've made the decision on
whether or not to enroll in KDP Select,
you'll still have various decisions to
make.

The next slides will go over the options,
one by one.
Book Title


● Put only the actual title in this field.

● Don't put anything extra such as,
  "FREE bonus .mp3!"
Publication Date



You can leave this blank; Amazon will put
that in when the book is published.
Publisher
You may leave this field blank if desired.
However:

● You may add your company name to this
  field.

● Your company is the publisher, even if
  you don't have an official publishing
  company.
Categories


● The category options in Amazon are
  pretty limited.



● Pick one or two that seem to fit best.
Keywords


● You can choose up to 7 keywords; use all
  of them!

● Keywords can be more than one word.

● Separate your keywords with commas.
Upload Your Cover Image
● Ideally use a photo that is saved as a .jpg

● When designing your cover, keep in mind
  how it will look as a small thumbnail.

● Keep in mind what the image will look
  like in black and white since some Kindle
  devices are B&W only.
Digital Rights Management
              (DRM)
This decision is important -- it can NOT be
changed!

● DRM makes it harder for your book to be
  shared illegally.
  ○ In most cases, you'll want to enable DRM, but. . .
  ○ If your primary goal for your Kindle book is lead
     generation, you may want to choose not to enable
     DRM.
Upload Your Kindle Book
● Your next step is to upload your Kindle
  book!

● Upload your Kindle book as a .doc rather
  than .docx

● Don't stress over this; you can upload a
  new version at any time.
Publishing Rights

● If you've written the book yourself, select,
  "Worldwide publishing rights."


● Restrictions apply to books that contain
  material that is public domain.
Royalties
There are two royalty options:

● 70%
  ○ For books priced from $2.99 - $9.99
● 35%
  ○ For books priced between $0.99 and $2.98
    and books $10 and up.
  ○ In most cases it pays to price your book
    between $2.99 and $9.99
You Now Know the Basics
For a more complete explanation of the
different Kindle publishing options, listen to
my podcast episode on this topic at:

ProfessionalContentCreation.com/episode5
Thank you!
 I appreciate the time you took to view this
                 slideshow!

For more great content, visit me on my blog:

     ProfessionalContentCreation.com

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Understanding Kindle Publishing Options

  • 1. Kindle Publishing Options What you need to know before publishing your first Amazon Kindle eBook
  • 2. Brought to you by. . . ProfessionalContentCreation.com and Rebecca Livermore
  • 3. Understand KDP Select ● KDP Select requires exclusive digital rights for 90 days. ○ You cannot publish your eBook anywhere else (including your own website) during the 90-day period. ○ This restriction does not apply to print books. You are free to publish a print version of your book during this time if desired.
  • 4. Understand KDP Select ● You can offer your eBook for free for 5 days when it's enrolled in KDP Select ○ Promoting your eBook when it's free can lead to increased "sales" which can improve your Amazon ranking. ○ The downside is that people outside your target market may "buy" your book when it's free and then leave negative reviews.
  • 5. Understand KDP Select ● Amazon Prime members can borrow your book for free when it's enrolled in KDP Select. ○ This only applies to those with actual Kindle devices. ○ You receive royalties every time someone borrows your book.
  • 6. What All the Kindle Publishing Options Mean After you've made the decision on whether or not to enroll in KDP Select, you'll still have various decisions to make. The next slides will go over the options, one by one.
  • 7. Book Title ● Put only the actual title in this field. ● Don't put anything extra such as, "FREE bonus .mp3!"
  • 8. Publication Date You can leave this blank; Amazon will put that in when the book is published.
  • 9. Publisher You may leave this field blank if desired. However: ● You may add your company name to this field. ● Your company is the publisher, even if you don't have an official publishing company.
  • 10. Categories ● The category options in Amazon are pretty limited. ● Pick one or two that seem to fit best.
  • 11. Keywords ● You can choose up to 7 keywords; use all of them! ● Keywords can be more than one word. ● Separate your keywords with commas.
  • 12. Upload Your Cover Image ● Ideally use a photo that is saved as a .jpg ● When designing your cover, keep in mind how it will look as a small thumbnail. ● Keep in mind what the image will look like in black and white since some Kindle devices are B&W only.
  • 13. Digital Rights Management (DRM) This decision is important -- it can NOT be changed! ● DRM makes it harder for your book to be shared illegally. ○ In most cases, you'll want to enable DRM, but. . . ○ If your primary goal for your Kindle book is lead generation, you may want to choose not to enable DRM.
  • 14. Upload Your Kindle Book ● Your next step is to upload your Kindle book! ● Upload your Kindle book as a .doc rather than .docx ● Don't stress over this; you can upload a new version at any time.
  • 15. Publishing Rights ● If you've written the book yourself, select, "Worldwide publishing rights." ● Restrictions apply to books that contain material that is public domain.
  • 16. Royalties There are two royalty options: ● 70% ○ For books priced from $2.99 - $9.99 ● 35% ○ For books priced between $0.99 and $2.98 and books $10 and up. ○ In most cases it pays to price your book between $2.99 and $9.99
  • 17. You Now Know the Basics For a more complete explanation of the different Kindle publishing options, listen to my podcast episode on this topic at: ProfessionalContentCreation.com/episode5
  • 18. Thank you! I appreciate the time you took to view this slideshow! For more great content, visit me on my blog: ProfessionalContentCreation.com