These publishers share details about their newly launched products, partnerships, imprints and ventures. Both relatively new and long established children’s publishers will discuss how they’ve built their companies and retooled their strategies for a more digital future.
Building the Children’s Book Publisher of the Future (Cindy Loh, Phoebe Yeh, and Daniel Ehrenhaft)
1. Publish GLOBAL, market LOCAL
Dedicated Spark editor
Multiple genres for YA, NA &
crossover
25-60K words
7 ebooks
launched w/
2 per mth
through 2014
& new
eformats TK
2. Our Virtual Community!
BB Spark’s first 7 authors collectively reach:
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90,000 twitter followers
2,000 likes on Facebook
20 blogs that total over 10,300 views monthly
4,500 Goodreads followers
And numerous accounts on Pinterest,
Youtube, Google+, and more