Tata Consultancy Services (TCS), one of the worlds largest technology firms, will bring more than 40 years of IT expertise to the Publishers Launch stage. They'll present new insights for the publishing industry with results from their extensive study of how over 600 companies in all sectors are using cloud services in every function of their businesses.
2. TCS Cloud Study
How The Cloud is Being Used & You!
• Survey of 600 + Companies with at least $1-Billion in
Revenue
• What is the Cloud? Remote data centers accessible
via the Internet…anyone remember Service Bureaus??
• Public versus Private Clouds
• How do Marketing, Sales, R&D, Distribution, Operations
Finance, etc., and Utilize the Cloud and the choices? It
Varies.
• What are Your Plans for the Cloud?
3. TCS Cloud Study
Some Initial Study Findings:
The Biggest Driver of Cloud Applications is not IT costs.
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4. TCS Cloud Study
Some Initial Findings:
The early returns on cloud applications are impressive
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5. TCS Cloud Study
Some Initial Findings:
Customer-facing business functions are garnering the
largest share of the cloud application budget
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6. TCS Cloud Study
Some Initial Findings:
The Keys to Benefiting from Cloud Applications are
Overcoming Fear of Security Risks and Skepticism about
ROI
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11. Year Conference Series Title of Conference
Integrating People, Business and Technology
1992 Back to the Future of Publishing
Nicholas Negroponte ….being digital (1995)
1993 Back to the Future of Publishing II Dominating Publishing markets into the 21st Century
1994 Back to the Future of Publishing III Re-Engineering - Buzzword or Survival Strategy?
1995 Publishing Perspectives The Organizational Impact of Publishing in New Media
1996 Publishing Perspectives Profiting From Tomorrow's Customers
1995 Publishing Perspectives From N to X: The Impact of Online Networks on the Publishing Value Chain
1996 Publishing Perspectives Supporting Creativity: Bringing Technology to Front Office Operations
Information in Action: Putting Knowledge to Work in the Publishing
1997 Publishing Perspectives
Industry
1998 -
2005 & Making Information Pay Various
2009
DAD Conference in New York, USA and
2007 Digital Asset Distribution for Book Publishers: An Emerging Infrastructure
London, UK
StartwithXML Conference in New York,
2008 "StartWithXML: Why and How.”
USA and London, UK
ETC Book Publishing in the Cloud If you listen closely you can see the future!!!!!
12. Nick knew in 1992….. The Negroponte Switch
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14. At current
rates the
internet
population
doubles
every 5 years
• Smart Phone are projected to be over 3 billion units by 2015 and could be 6 billion by
2020 at which point most of the world will be connected
• Gartner predicts Tablet sales will reach close to 350 million in 2015 with a further 100
million e-readers…total installed base for both could be close to 1 billion devices
15.
16. Solution centric - Product and Evolution from End to end digital
Bundling of presentation B2B to B2C business processes
services and agnostic Move from within enterprise
products for an Aggregate of Producer PUSH Metadata driven
outcome editorial, external to Consumer discovery, syndicati
Agile - To be sources and PULL on and transaction
created and user generated Need for CRM of content products
changed with High and SFM Digitally managed
high degree of volume, velocity, Need for rights and royalties
agility variability and Web, Business Flexible bundling of
Intersection of complexity (Big and Predictive products and
technology and Data) Analytics services
content Enriched through Impact of Social
Analytics to granular Media and
differentiate metadata and Mobility
analytics
Processed
digitally through
the enterprise