Rob Peters is Founder of Standard of Trust Group and is a recognized thought leader on the topics of Leadership, Business Culture, and Relationship Capital (RC).

1. Rob Peters
Founder, Standard of Trust Group
Rob is a recognized relationship capital and organizational culture strategist to business leaders. Author of the
recently released Book: Standard of Trust Leadership: Transforming Business Cultures Through Purpose,
Performance, and Relationship Capital
The Standard of Trust Group has developed a breakthrough methodology called the Standard of Culture
Maturity Matrix. We also provide an end-to-end solution for assessing, capturing, analyzing, and utilizing
Relationship Capital (RC) that is earned by your star performers and your highest performing teams.
Current Business Challenges:
1. Loss of clients/customers or sales
2. Low levels of engagement with employees
3. Low levels of innovation
4. Lack of long-term competitive advantage
5. Frustration in breaking down the functional silos
Rob is a trusted resource and advocate for standards of Relationship Capital (RC) oassessment, capture,
measurement, and utilization. Since 2005, he has played a significant role in the creation of industry standards
and best practices for the capture of RC. As a relationship builder with 25+ years of large-account new-
business development experience, Rob and his teams created new business clients that generated revenue
profits for iGATE, Capgemini Financial Services, Headstrong, Keane, Romac International and IBM.
Rob’s business experience resulted in a passion: enabling business leaders and their companies to build and
maintain high performing cultures of purpose, mastery, and earned relationship capital that results in
distinction, revenue, and profitability.
Mr. Peters is an active volunteer for Little Brothers Friends of the Elderly. Rob holds a Bachelor of Science
degree in Marketing and MBA from DePaul University.