The document advertises SERVPRO's Emergency Ready Profile (ERP), which is a no-cost assessment and planning tool to help businesses prepare for and respond to disasters. The ERP involves collecting critical contact and facility information, utilities details, insurance information, and building access instructions that would be needed in the event of an emergency to facilitate faster recovery and minimize business interruption. Completing the ERP establishes SERVPRO as the business's restoration provider and saves valuable time in an emergency. Additional preparedness resources are also available from SERVPRO and organizations like FEMA and Ready.gov.