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PRICE DETERMINED
    UNDER OLIGOPOLY



1   By: Rajat Sharma
    12BSP1941
    Sec:B
The Term “Oligopoly” has been derived from two Greek
  words.
„Oligi‟ which means few and „Polien‟ means sellers.

It is a competition among few big sellers each one of them
   selling either homogenous or differentiated products.




                                                             2
WHAT ARE SOME EXAMPLES OF
OLIGOPOLY?

   Automobiles

   Steel

   Telecom service providers

   Internet service providers



                                 4
WHAT DETERMINES IF A MARKET
IS AN OLIGOPOLY?


The   concentration ratio




                              5
WHAT CONCENTRATION RATIO
CONSTITUTES AN OLIGOPOLY?

There  is no magic number, but if a
 large percentage of the sales are from
 the 4 largest firms, it‟s an Oligopoly




                                          6
WHAT IS AN EXAMPLE OF A HIGH
CONCENTRATION RATIO?

Out  of 151 firms in the aircraft
 industry the leading 4 constitutes 79%
 of total sales




                                          7
CHARACTERISTICS OF
            OLIGOPOLY
 Few Sellers
 Homogeneous or Differentiated Product

 Interdependence :

 Importance of Advertising and Selling costs

 Price Rigidity

 Restriction to Entry

 Ability to set price




                                                8
HOW PRICES ARE DETERMINED?
 Interdependent Pricing
 Price wars

 Price Leadership

 Formal Agreement : Cartel




                              9
1. INTERDEPENDENT PRICING


Each firm in an oligopolistic industry keeps a close
 eye on the activities of other firms in the industry.
 Because oligopolistic firms engage in competition
 among the few, decisions made by one firm
 invariably affect others.




                                                         10
2. PRICE WARS
   Some economists assume that an oligopolistic is able to
    predict the counter moves of his rivals, and they provide
    a determinant solution to the price and output problem.
 The objectives of price wars :

i.    To seize the major part of the total sales
ii.   To expand the monopoly power after victory
iii. To threaten the rivals so that they accept its leadership.




                                                                  11
3.   PRICE LEADERSHIP
   Another approach is that the firms in an Oligopoly would
    accept one firm as a leader and would follow him in
    setting prices. Such a leader firm may be dominant or
    low-cost firm producing a very large proportion of the
    total production and having a great influence over the
    market.
 The form of price leadership:

i.    Leadership of dominant firm
ii.   Barometric price leadership
iii. Exploitative or Aggressive leadership

                                                               12
4.   FORMAL AGREEMENT : CARTEL
   A group of firms that collude to limit competition in a
    market by negotiating and accepting agreed-upon
    price and market shares.
 Two models of imperfect cartels:

i.    Joint-Profit Maximizing Cartels
ii.   Market-sharing cartels




                                                              13
KINKED DEMAND CURVE MODEL
   According to the kinked demand curve hypothesis, the
    demand curve facing the Oligopolistic has a „Kink‟ at the
    level of the prevailing price. The kink is formed at the
    prevailing price level because the segment of the demand
    curve above the prevailing price level is highly elastic
    and the segment of the demand curve below the price
    level is inelastic.




                                                                14
15
£   KINKED DEMAND FOR A FIRM UNDER OLIGOPOLY

                            Current price
                             and quantity
                            give one point
                           on demand curve
P1




                                                 fig
 O                 Q1                        Q
STABLE PRICE UNDER CONDITIONS OF A
 £
     KINKED DEMAND CURVE


                           MC2

P1                               MC1




                  a
                                       D   AR
                  b

 O               Q1                         Q
                      MR
KINKED DEMAND CURVE THEORY
 If the firm lowers its price below OP1, its rivals will
  follow.
 Its demand will expand along the relatively inelastic
  section of the demand curve below OP1
  and total revenue will fall.
KINKED DEMAND CURVE THEORY
   If the firm raises its price above OP1, none of its
    competitors will follow.
   Its demand for prices above OP1 will contract along
    the relatively elastic section of the demand curve
    and total revenue will fall.
 As a result of action and non-reaction to price
  changes, an oligopolist is faced with a kinked
  demand curve at OP1.
 Price rigidity is due to the kinked demand curve and
  the resulting discontinuity in the MR curve.
UNIQUE ABOUT OLIGOPOLY
   What is unique about firms in oligopolies is that
    they tend not to raise or lower prices, because at
    higher prices demand is elastic and at lower prices
    demand is inelastic – raising or lowering prices
    would result in revenue losses. As a result, MC can
    increase or decrease without affecting the profit-
    maximizing price and output level.




                                                          21
In the bottom diagram, we see that a rise in marginal costs will not necessarily
lead to higher prices providing that the new MC curve (MC2) cuts the MR curve
at the same output. The kinked demand curve theory suggests that there will be
price stickiness in these markets and that firms will rely more on non-price
competition to boost sales, revenue and profits.




                                                                              22
23

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price-determined-under-oligopoly

  • 1. PRICE DETERMINED UNDER OLIGOPOLY 1 By: Rajat Sharma 12BSP1941 Sec:B
  • 2. The Term “Oligopoly” has been derived from two Greek words. „Oligi‟ which means few and „Polien‟ means sellers. It is a competition among few big sellers each one of them selling either homogenous or differentiated products. 2
  • 3. WHAT ARE SOME EXAMPLES OF OLIGOPOLY?  Automobiles  Steel  Telecom service providers  Internet service providers 4
  • 4. WHAT DETERMINES IF A MARKET IS AN OLIGOPOLY? The concentration ratio 5
  • 5. WHAT CONCENTRATION RATIO CONSTITUTES AN OLIGOPOLY? There is no magic number, but if a large percentage of the sales are from the 4 largest firms, it‟s an Oligopoly 6
  • 6. WHAT IS AN EXAMPLE OF A HIGH CONCENTRATION RATIO? Out of 151 firms in the aircraft industry the leading 4 constitutes 79% of total sales 7
  • 7. CHARACTERISTICS OF OLIGOPOLY  Few Sellers  Homogeneous or Differentiated Product  Interdependence :  Importance of Advertising and Selling costs  Price Rigidity  Restriction to Entry  Ability to set price 8
  • 8. HOW PRICES ARE DETERMINED?  Interdependent Pricing  Price wars  Price Leadership  Formal Agreement : Cartel 9
  • 9. 1. INTERDEPENDENT PRICING Each firm in an oligopolistic industry keeps a close eye on the activities of other firms in the industry. Because oligopolistic firms engage in competition among the few, decisions made by one firm invariably affect others. 10
  • 10. 2. PRICE WARS  Some economists assume that an oligopolistic is able to predict the counter moves of his rivals, and they provide a determinant solution to the price and output problem.  The objectives of price wars : i. To seize the major part of the total sales ii. To expand the monopoly power after victory iii. To threaten the rivals so that they accept its leadership. 11
  • 11. 3. PRICE LEADERSHIP  Another approach is that the firms in an Oligopoly would accept one firm as a leader and would follow him in setting prices. Such a leader firm may be dominant or low-cost firm producing a very large proportion of the total production and having a great influence over the market.  The form of price leadership: i. Leadership of dominant firm ii. Barometric price leadership iii. Exploitative or Aggressive leadership 12
  • 12. 4. FORMAL AGREEMENT : CARTEL  A group of firms that collude to limit competition in a market by negotiating and accepting agreed-upon price and market shares.  Two models of imperfect cartels: i. Joint-Profit Maximizing Cartels ii. Market-sharing cartels 13
  • 13. KINKED DEMAND CURVE MODEL  According to the kinked demand curve hypothesis, the demand curve facing the Oligopolistic has a „Kink‟ at the level of the prevailing price. The kink is formed at the prevailing price level because the segment of the demand curve above the prevailing price level is highly elastic and the segment of the demand curve below the price level is inelastic. 14
  • 14. 15
  • 15. £ KINKED DEMAND FOR A FIRM UNDER OLIGOPOLY Current price and quantity give one point on demand curve P1 fig O Q1 Q
  • 16. STABLE PRICE UNDER CONDITIONS OF A £ KINKED DEMAND CURVE MC2 P1 MC1 a D AR b O Q1 Q MR
  • 17. KINKED DEMAND CURVE THEORY  If the firm lowers its price below OP1, its rivals will follow.  Its demand will expand along the relatively inelastic section of the demand curve below OP1 and total revenue will fall.
  • 18. KINKED DEMAND CURVE THEORY  If the firm raises its price above OP1, none of its competitors will follow.  Its demand for prices above OP1 will contract along the relatively elastic section of the demand curve and total revenue will fall.
  • 19.  As a result of action and non-reaction to price changes, an oligopolist is faced with a kinked demand curve at OP1.  Price rigidity is due to the kinked demand curve and the resulting discontinuity in the MR curve.
  • 20. UNIQUE ABOUT OLIGOPOLY  What is unique about firms in oligopolies is that they tend not to raise or lower prices, because at higher prices demand is elastic and at lower prices demand is inelastic – raising or lowering prices would result in revenue losses. As a result, MC can increase or decrease without affecting the profit- maximizing price and output level. 21
  • 21. In the bottom diagram, we see that a rise in marginal costs will not necessarily lead to higher prices providing that the new MC curve (MC2) cuts the MR curve at the same output. The kinked demand curve theory suggests that there will be price stickiness in these markets and that firms will rely more on non-price competition to boost sales, revenue and profits. 22
  • 22. 23