BMI's latest update on Ghana's telecommunications market contains revised forecast figures for the country's mobile telephony and broadband subscriber markets. Our new mobile forecast incorporates H1 2010 data published by Ghana's leading mobile network operators, including MTN Ghana, part of South Africa's MTN Group, Tigo Ghana, owned by Luxembourg's Millicom International Cellular and Vodafone Ghana, part of the UK's Vodafone Group. In the first six months of 2010, we calculate that the number of mobile subscribers increased by 7.3% to reach 16.475mn. For the year as a whole, we now predict that the market will expand by just over 14%. This will raise the penetration rate to just over 70% by the end of 2010. On the one hand, growth should benefit from the launch of commercial services by Glo Mobile Ghana in the second half of the year. Going forward, growth should also benefit from the introduction of new services and the ongoing expansion of mobile networks into rural parts of the country. Following its acquisition of Zain Ghana at the end of March, India's Bharti Airtel announced plans to pump US$200mn to expand its operations in Ghana. Meanwhile, in May, following the lifting of an earlier ban on the construction of new telecoms masts, the government introduced new guidelines for the erection of masts by telecoms companies in Ghana. The guidelines are understood to include regulations for collocation, as well as a prohibition from erecting masts close to schools. The new guidelines should pave the way for a new round of, more closely-regulated, network construction. However, despite ambitious investment from the operators, we believe that the introduction of compulsory SIM registration, which became effective on 1 July 2010, will result in much weaker mobile customer growth in 2010, compared with 2009. It could also result in the widespread deduction of inactive and unregistered mobile customers by the operators. In addition to continued investment in expanding the reach of their mobile networks, recent months have seen moves by Ghana's mobile operators to introduce a wider range of mobile data products. In March 2010, Zain Ghana announced the launch of its Zap service, which enables subscribers and corporate institutions to send and receive money nation-wide. Zain joins MTN and Vodafone which already offer mobile commerce and payment services. Along with the introduction of new 3G/3.5G service packages, the launch of such services is expected to radically change the way Ghanaians use their mobile communications, resulting in increased data service usage. Our new broadband subscriber forecast for Ghana predicts stronger long-term growth; our new forecast takes into account the spread of mobile broadband services. This quarter sees the introduction of new standardised terminology to describe the different categories surveyed within BMI's Telecoms Business Environment Ratings. Ghana continues to score above the regional average in all of the categories surveyed by BMI.

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Ghana Telecommunications Report Q4 2010
Published on September 2010
Report Summary
BMI's latest update on Ghana's telecommunications market contains revised forecast figures for the country's mobile telephony and
broadband subscriber markets. Our new mobile forecast incorporates H1 2010 data published by Ghana's leading mobile network
operators, including MTN Ghana, part of South Africa's MTN Group, Tigo Ghana, owned by Luxembourg's Millicom International
Cellular and Vodafone Ghana, part of the UK's Vodafone Group.
In the first six months of 2010, we calculate that the number of mobile subscribers increased by 7.3% to reach 16.475mn. For the year
as a whole, we now predict that the market will expand by just over 14%. This will raise the penetration rate to just over 70% by the
end of 2010. On the one hand, growth should benefit from the launch of commercial services by Glo Mobile Ghana in the second half
of the year. Going forward, growth should also benefit from the introduction of new services and the ongoing expansion of mobile
networks into rural parts of the country. Following its acquisition of Zain Ghana at the end of March, India's Bharti Airtel announced
plans to pump US$200mn to expand its operations in Ghana. Meanwhile, in May, following the lifting of an earlier ban on the
construction of new telecoms masts, the government introduced new guidelines for the erection of masts by telecoms companies in
Ghana. The guidelines are understood to include regulations for collocation, as well as a prohibition from erecting masts close to
schools. The new guidelines should pave the way for a new round of, more closely-regulated, network construction.
However, despite ambitious investment from the operators, we believe that the introduction of compulsory SIM registration, which
became effective on 1 July 2010, will result in much weaker mobile customer growth in 2010, compared with 2009. It could also result
in the widespread deduction of inactive and unregistered mobile customers by the operators.
In addition to continued investment in expanding the reach of their mobile networks, recent months have seen moves by Ghana's
mobile operators to introduce a wider range of mobile data products. In March 2010, Zain Ghana announced the launch of its Zap
service, which enables subscribers and corporate institutions to send and receive money nation-wide. Zain joins MTN and Vodafone
which already offer mobile commerce and payment services. Along with the introduction of new 3G/3.5G service packages, the
launch of such services is expected to radically change the way Ghanaians use their mobile communications, resulting in increased
data service usage. Our new broadband subscriber forecast for Ghana predicts stronger long-term growth; our new forecast takes
into account the spread of mobile broadband services.
This quarter sees the introduction of new standardised terminology to describe the different categories surveyed within BMI's
Telecoms Business Environment Ratings. Ghana continues to score above the regional average in all of the categories surveyed by
BMI.
Table of Content
Executive Summary ... 5
SWOT Analysis .... 6
Ghana Mobile SWOT ...... 6
Ghana Fixed-Line And Broadband SWOT .. 7
Ghana Political SWOT ... 8
Ghana Economic SWOT . 9
Ghana Business Environment SWOT . 10
Business Environment ... 11
Africa ..... 11
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Sub-Saharan Africa ..... 11
Ghana ...... 13
Table: Regional Telecoms Business Environment Ratings .... 15
Industry Forecast Scenario .... 16
Mobile .... 16
Table: Telecoms Sector ' Mobile ' Historical Data & Forecasts . 16
Fixed Line ..... 18
Table: Telecoms Sector ' Fixed Line ' Historical Data & Forecasts .. 18
Internet .. 20
Table: Telecoms Sector ' Internet ' Historical Data & Forecasts ...... 20
Market Data Analysis ...... 22
Mobile .... 22
Table: Ghana Mobile Market Q210 ... 26
Net Additions .. 26
Table: Ghana Mobile Market Net Additions Q210 . 29
ARPU 29
Network Deployment..... 30
3G ..... 32
Mobile Content .... 34
Regional Outlook ... 34
Country Outlook .... 37
TableVAS Developments ...... 38
Mobile Operator Data .. 39
Table: Total Market ...... 39
Table: Zain ..... 39
Table: MTN .... 40
Table: Tigo ..... 40
Table: Vodafone (formerly One Touch) .... 41
Fixed Line ..... 42
Table: Subscriber Numbers Of Ghana's Fixed-Line Operators, 2009-2010 ...... 43
Internet .. 45
WiMAX .... 47
International Bandwidth ...... 48
Table: Wireline Developments Table . 50
Regulatory Environment & Industry Developments ...... 51
Table: Ghana's Regulatory Bodies And Their Responsibilities .... 51
Competition .... 52
Licensing.. 53
Ghana Telecom Privatisation ..... 53
Industry Developments . 54
Competitive Landscape .. 57
Key Players ..... 57
Table: Key Players ' Ghana Telecoms Sector . 57
Company Monitor ..... 58
Table: Huawei Financial Highlights .. 59
Table: Huawei - Recent Contract Wins and Other Developments in Sub-Saharan Africa ...... 61
Table: Huawei ' Recent Contract Wins And Other Developments In North Africa And The Middle East ... 63
Company Profiles ..... 66
Ghana Telecom ...... 66
MTN Ghana .... 69
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Regional Telecommunications Penetration Overview .. 72
Fixed Line ..... 72
Table: Regional Fixed-Line Penetration Overview . 73
Mobile .... 74
Table: Regional Mobile Penetration Overview 75
Internet Use .. 76
Table: Regional Internet Use Penetration Overview ..... 77
Glossary Of Terms ... 78
Table: Glossary Of Terms .... 78
BMI Methodology ..... 79
How We Generate Our Industry Forecasts .... 79
Table: Key Indicators For Telecommunications Industry Forecasts .... 79
Telecoms Business Environment Ratings 81
Risk/Reward Ratings Methodology .... 81
Table: Ratings Indicators .... 82
Weighting . 83
Table: Weighting Of Indicators .. 83
Sources .... 83
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