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MT Educare Pvt. Ltd. 
July 2011
Contents


                        Executive Summary
                        Factsheet
                        Offices & Centres
                        Offi    &C t
                        Business Model
                        Key People
                        SWOT Analysis
MT Educare Pvt. Ltd.    Expansion Plans
                        Financial Profile
                        Financial Profile
                        Industry Analysis
                        Competitive Landscape
                        Competitive Benchmarking
                        C      titi B h      ki
                        Recent News
                        Appendix


                                                    2
Executive Summary
                    • MT Educare Pvt. Ltd. offers coaching classes to students preparing for std. A and B, X, Y entrance 
Company 
Company               examinations. It also provides Z training to individuals
                           i ti     It l        id Z t i i t i di id l
Description         • The company runs a successful chain of X study centres across India and Dubai

                    • It primarily functions under five broad categories, A, B, C, D and E
Business Model
                    • Th
                      The company’s strength 1 is one of its major strengths, however weakness 1 is one of the key areas of 
                                      ’        h1i       fi      j         h h             k     1i        f h k           f
                      concern
SWOT Analysis       • MT Educare Pvt. Ltd. can reap significant benefits owing to the opportunity 1while threat 1can hinder the 
                      strategic initiatives and growth prospects of the organization
                    • MT Educare Pvt. Ltd generated total revenues of INR X mn in the fiscal year (FY) 20‐‐ registering a y‐o‐y 
                      MT Educare Pvt. Ltd generated total revenues of INR X mn in the fiscal year (FY) 20 registering a y o y 
                      growth of Y%. While the company earned a net profit of INR Z mn in FY 20‐‐, an increase of U% y‐o‐y
Financial Profile   • The financial profile of the company includes the balance sheet, profit and loss a/c and the key ratios 
                      depicting the key financial figures for FY 20‐‐, 20‐‐ and 20‐‐ and 20‐‐ giving an insight into the company's 
                      financial performance
                    • I di
                      Indian education industry is currently estimated to be valued at INR X bn and is broadly divided into 
                               d    i i d       i         l     i    d b       l d INR X b        d i b dl di id d i
                      education systems namely, A and B
                    • Formal education system includes segments such as A and B, whereas the informal education system 
Industry Analysis     includes X, Y and Z
                    • The coaching class segment in India is estimated to be valued at INR X bn in 20‐‐, growing at a CAGR of A% is 
                      expected to reach INR Y bn by 20‐‐.The market is mainly dominated by the coaching institutions extending 
                      classes for Medical, Engineering and other Management examinations

                    • Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2
Competitive 
                    • Competition in the coaching class industry is increasing steadily with many private chains opening their 
Landscape
       p              coaching institutions in different regions of the country
                      coaching institutions in different regions of the country


                                               SAMPLE 
                                                                                                                                      3
Factsheet
Basic Information       Brief Description
                        • Mahesh Tutorials is a venture of X headquartered in Mumbai
Industry
       y            ‐
                             • Th
                               The company has more than X centres in 106 locations across India
                                              h         h X            i 106 l i           I di
                             • It has serviced Y students in the year 20‐‐
Corporate Address   ‐   • MT Educare offers coaching services for
                             • Students of std. A & B, coaching for science students in std. X and Y, 
                               coaching for commerce students (std. U till V)
                             • X and Y Entrance Test,  along with entrance test preparation for A, B and 
                               C
                             • Also, operates pre‐school with day X namely, Y
                        •   The company offers services (T3) for the corporate world. 
Tel No.             ‐   •   Also offers career development solutions to individuals
                        •   It recently started ‘ X’, a nursery for the infants
Website             ‐   •   MT Educare is set to launch Y in various districts of Maharashtra 
                            MT Educare is set to launch Y in various districts of Maharashtra
                            and other states, where students will be trained through video 
                            conferencing
Year  Founded       ‐

Ownership           ‐

Revenue             ‐
                        Brief History 
Fiscal Year End     ‐   • 20‐‐:

Auditor             ‐
                        • 20‐‐:
Competitors         ‐

                        • 19‐‐:


Source:                 • 19‐‐:

                                                                                                        4
Offices & Centres – India 




    Region     Centres 
    /State
          ‐‐      ‐‐


          ‐‐      ‐‐

          ‐‐      ‐‐                                   HQ Office

          ‐‐      ‐‐                                    MT Educare Branches
                                                        MT Educare Branches

                             Note: The mappings also exhibit major cities with multiple centres
                             Note: The centres may not include all locations/centres of the company
Source:

                                                                                                      5
Business Model 
                                           MT Educare Pvt. Ltd.


          Division A          Division B           Division C            Division D




                                            • ‐‐
• ‐‐                   • ‐‐                                       • ‐‐



                                            • ‐‐
• ‐‐                   • ‐‐                                       • ‐‐



                                            • ‐‐
• ‐‐                   • ‐‐                                       • ‐‐



                                            • ‐‐
• ‐‐                   • ‐‐                                       • ‐‐




Source:

                                                                                      6
Key People (2/2)
Senior Director                                Chief Strategy Officer 
Mr. X                                          Dr. Y
Senior Director                                Chief Strategy Officer
Age : ‐‐                                       Age : ‐‐
Since: ‐‐                                      Since: ‐‐

Current Position:      • ‐‐                    Current Position:        • ‐‐

                                               Biography                • ‐‐
Biography              • ‐‐
                                                                        • ‐‐
                       • ‐‐

                                               Qualification:           • ‐‐
Qualification:         • ‐‐                    Board Memberships        • ‐‐
Board Memberships      • ‐‐                    Others                   • ‐‐
Others
  h                    • ‐‐

Other Key Employees                            Ownership Structure
             Name             Designation    Total Paid‐up Capital
                                                         p p                   ‐‐
                  ‐‐               ‐‐
                                             Total Number of shareholders      ‐‐
                  ‐‐               ‐‐
                  ‐‐               ‐‐
                  ‐‐               ‐‐


Source:

                                                                                    7
SWOT Analysis
                      Strengths                     Weakness
• Strength 1:                       • Weakness 1:




• Strength 2 :




• Strength 3 :




                    Opportunities                    Threats
• Opportunity 1:                    • Threat 1:



• Opportunity 2 :                   • Threat 2:




                                    • Threat 3:




                                                               8
Expansion Plans
Expansion Plans
• MT Educare plans to expand in key areas of the country by setting up centres
• It has served above X students in 2010‐11 and currently has Y centres across the country
• The company is driven by the vision "Global Reach in Education And Training” (GREAT)”
• Some of its major expansion plans can be stated as follows:




                             • ‐‐
                             • ‐‐
                             • ‐‐
                             • ‐‐
                             • ‐‐
                             • ‐‐
                             • ‐‐
 MT Educare 
 MT Educare                  • ‐‐
                             • ‐‐
                             • ‐‐
                             • ‐‐

                             International Plans:
                             • ‐‐




Source:

                                                                                             9
Ratio Analysis
 Key Ratios                                                                         Key Ratio Analysis
                                   y‐o‐y                                            • Analysis point 1
           Particulars 
           Particulars          change (20‐
                                change (20    20‐‐
                                              20         20‐‐
                                                         20           20‐‐
                                                                      20     20‐‐
                                                                             20
                                     ‐)
Profitability Ratios
 Operating Margin                    ‐         ‐              ‐        ‐      ‐
 Net Margin                          ‐         ‐              ‐        ‐      ‐
                                                                                    • Analysis point 2
 Profit Before Tax Margin
 Profit Before Tax Margin            ‐         ‐              ‐        ‐      ‐
 Return on Equity                    ‐         ‐              ‐        ‐      ‐
 Return on Capital Employed          ‐         ‐              ‐        ‐      ‐
 Return on Working Capital           ‐         ‐              ‐        ‐      ‐     • Analysis point 3
 Return on Assets                    ‐         ‐              ‐        ‐      ‐
 Return on Fixed Assets              ‐         ‐              ‐        ‐      ‐
Cost Ratios                          ‐         ‐              ‐        ‐      ‐
 Operating costs (% of Sales)        ‐         ‐              ‐        ‐      ‐
 Interest costs (% of Sales)         ‐         ‐              ‐        ‐      ‐
                                                                                    • Analysis point 4

Liquidity Ratios                     ‐         ‐              ‐        ‐      ‐
 Current Ratio
 Current Ratio                       ‐         ‐              ‐        ‐      ‐
 Cash Ratio                          ‐         ‐              ‐        ‐      ‐
                                                                                    • Analysis point 5
Leverage Ratios                      ‐         ‐              ‐        ‐      ‐
 Debt to Equity Ratio                ‐         ‐              ‐        ‐      ‐
 Debt to Capital Ratio               ‐         ‐              ‐        ‐      ‐
 Interest Coverage Ratio
 Interest Coverage Ratio             ‐         ‐              ‐        ‐      ‐
                                                                                    • Analysis point 6
Efficiency Ratios                    ‐         ‐              ‐        ‐      ‐
 Fixed Asset Turnover                ‐         ‐              ‐        ‐      ‐
 Asset Turnover                      ‐         ‐              ‐        ‐      ‐
 Current Asset Turnover              ‐         ‐              ‐        ‐      ‐
                                                                                    • Analysis point 7
                                                                                          y p                   77%
 Working Capital Turnover
 Working Capital Turnover            ‐         ‐              ‐        ‐      ‐
 Capital Employed Turnover           ‐         ‐              ‐        ‐      ‐

Source:                                            Improved       Decline           Note: y‐o‐y change in Profitability and Cost Ratios is represented in basis points

                                                                                                                                                                     10
Industry Analysis
Coaching Classes Segments – Overview                                 Size & Growth 
• A and B constitute the coaching classes market in India                             Entrance Test Prep Market
• X is subject‐based and highly dependent on the                      INR bn          Private Tuitions Market
  reputation of individual local teachers                            600                                                      E
                                                                                                      +U%
     Market for the same is highly fragmented with classes often    500                                           D
                                                                                                                             X%
      being run by X from residential premises                                                         C
                                                                     400                   B                      X%
• Entrance test preparation market is process driven as                         A                     X%
                                                                     300                  X%
  content can be standardized across centers                                   X%
     More than X% of the total test preparation market is           200                                                     Y%
                                                                                                      Y%          Y%
      occupied by Y market                                                     Y%         Y%
                                                                     100
                                                                      0
                                                                               20‐‐       20‐‐        20‐‐        20‐‐       20‐‐

Entrance Test Prep Market Break‐up (20‐‐)                            Private Tuitions Market Break‐up (20‐‐) 
                       B         A

              C                 X%                                                    A
                           Y%
                   U%                                                                            X%




          D       Z%                     V%
                                                    E
                                                                                                             Y%
                                                                                                                         B


Source:

                                                                                                                                    11
Competitive Landscape (4/4)
Competitive Scenario
                             Brilliant    Career                                                            MT 
Company Name
Company Name        Aakash                             FIITJEE    Gateforum         IMS    Kalrashukla                  PRIME      TIME          Vidyasagar
                             Tutorials    Forum                                                           Educare
                                                          Number of Centres
Study                 ‐          ‐          ‐             ‐            ‐             ‐          ‐             ‐           ‐             ‐            ‐
Information           ‐          ‐          ‐             ‐            ‐             ‐          ‐             ‐           ‐             ‐            ‐
Examination           ‐          ‐          ‐             ‐            ‐             ‐          ‐             ‐           ‐             ‐            ‐
                                                Financial Information (INR mn – FY 2010)
Total Revenue         ‐          ‐          ‐             ‐            ‐             ‐          ‐             ‐           ‐             ‐            ‐
Net Profit/(loss)     ‐          ‐          ‐             ‐            ‐             ‐          ‐             ‐           ‐             ‐            ‐
                                                      Geographic Presence (India)
Zone A                H         M           L             H           M             M          NA           NA            L             L           NA
Zone B                M          L          M             M            L            M          NA           NA           M              L           NA
Zone C                M         NA          H             L           M              L          H            H           H              M            H
Zone D                L          H          M             M            H            H          NA            L           M              H           NA
                                                Market Segmentation (courses/subjects)
Course A                                                                                                                                  
Course B                                                                                                                                  
Course C                                                                                                                                  
Course D                                                                                                                                  
Course E                                                                                                                                  
Course F                                                                                                                                  


Source:
                                          SAMPLE                                           H: High; L: Low; M: Medium        Offered          Not Offered

                                                                                                                                                         12
Thank you for the attention
MT Educare Pvt. Ltd. is a part of Netscribes’ Education Company Profile Series.
For
F more d t il d information or customized research requirements please contact:
       detailed i f    ti         t i d          h     i     t l          t t


Gaurav Kumar                                                                Jitendra Punjabi
Phone:         +91 33 4064 6214                                             Phone:         +91 33 4064 6214
E‐Mail:        gaurav.kumar@netscribes.com                                  E‐Mail:        jitendra.punjabi@netscribes.com




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MT Educare Pvt. Ltd. - Company Profile - 2011

  • 2. Contents Executive Summary Factsheet Offices & Centres Offi &C t Business Model Key People SWOT Analysis MT Educare Pvt. Ltd.  Expansion Plans Financial Profile Financial Profile Industry Analysis Competitive Landscape Competitive Benchmarking C titi B h ki Recent News Appendix 2
  • 3. Executive Summary • MT Educare Pvt. Ltd. offers coaching classes to students preparing for std. A and B, X, Y entrance  Company  Company examinations. It also provides Z training to individuals i ti It l id Z t i i t i di id l Description • The company runs a successful chain of X study centres across India and Dubai • It primarily functions under five broad categories, A, B, C, D and E Business Model • Th The company’s strength 1 is one of its major strengths, however weakness 1 is one of the key areas of  ’ h1i fi j h h k 1i f h k f concern SWOT Analysis • MT Educare Pvt. Ltd. can reap significant benefits owing to the opportunity 1while threat 1can hinder the  strategic initiatives and growth prospects of the organization • MT Educare Pvt. Ltd generated total revenues of INR X mn in the fiscal year (FY) 20‐‐ registering a y‐o‐y  MT Educare Pvt. Ltd generated total revenues of INR X mn in the fiscal year (FY) 20 registering a y o y  growth of Y%. While the company earned a net profit of INR Z mn in FY 20‐‐, an increase of U% y‐o‐y Financial Profile • The financial profile of the company includes the balance sheet, profit and loss a/c and the key ratios  depicting the key financial figures for FY 20‐‐, 20‐‐ and 20‐‐ and 20‐‐ giving an insight into the company's  financial performance • I di Indian education industry is currently estimated to be valued at INR X bn and is broadly divided into  d i i d i l i d b l d INR X b d i b dl di id d i education systems namely, A and B • Formal education system includes segments such as A and B, whereas the informal education system  Industry Analysis includes X, Y and Z • The coaching class segment in India is estimated to be valued at INR X bn in 20‐‐, growing at a CAGR of A% is  expected to reach INR Y bn by 20‐‐.The market is mainly dominated by the coaching institutions extending  classes for Medical, Engineering and other Management examinations • Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2 Competitive  • Competition in the coaching class industry is increasing steadily with many private chains opening their  Landscape p coaching institutions in different regions of the country coaching institutions in different regions of the country SAMPLE  3
  • 4. Factsheet Basic Information Brief Description • Mahesh Tutorials is a venture of X headquartered in Mumbai Industry y ‐ • Th The company has more than X centres in 106 locations across India h h X i 106 l i I di • It has serviced Y students in the year 20‐‐ Corporate Address ‐ • MT Educare offers coaching services for • Students of std. A & B, coaching for science students in std. X and Y,  coaching for commerce students (std. U till V) • X and Y Entrance Test,  along with entrance test preparation for A, B and  C • Also, operates pre‐school with day X namely, Y • The company offers services (T3) for the corporate world.  Tel No. ‐ • Also offers career development solutions to individuals • It recently started ‘ X’, a nursery for the infants Website ‐ • MT Educare is set to launch Y in various districts of Maharashtra  MT Educare is set to launch Y in various districts of Maharashtra and other states, where students will be trained through video  conferencing Year  Founded ‐ Ownership ‐ Revenue ‐ Brief History  Fiscal Year End ‐ • 20‐‐: Auditor ‐ • 20‐‐: Competitors ‐ • 19‐‐: Source: • 19‐‐: 4
  • 5. Offices & Centres – India  Region  Centres  /State ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ HQ Office ‐‐ ‐‐ MT Educare Branches MT Educare Branches Note: The mappings also exhibit major cities with multiple centres Note: The centres may not include all locations/centres of the company Source: 5
  • 6. Business Model  MT Educare Pvt. Ltd. Division A Division B Division C Division D • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ Source: 6
  • 7. Key People (2/2) Senior Director  Chief Strategy Officer  Mr. X Dr. Y Senior Director Chief Strategy Officer Age : ‐‐ Age : ‐‐ Since: ‐‐ Since: ‐‐ Current Position: • ‐‐ Current Position: • ‐‐ Biography • ‐‐ Biography • ‐‐ • ‐‐ • ‐‐ Qualification: • ‐‐ Qualification: • ‐‐ Board Memberships • ‐‐ Board Memberships • ‐‐ Others • ‐‐ Others h • ‐‐ Other Key Employees Ownership Structure Name  Designation  Total Paid‐up Capital p p ‐‐ ‐‐ ‐‐ Total Number of shareholders ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ Source: 7
  • 8. SWOT Analysis Strengths Weakness • Strength 1: • Weakness 1: • Strength 2 : • Strength 3 : Opportunities Threats • Opportunity 1: • Threat 1: • Opportunity 2 : • Threat 2: • Threat 3: 8
  • 9. Expansion Plans Expansion Plans • MT Educare plans to expand in key areas of the country by setting up centres • It has served above X students in 2010‐11 and currently has Y centres across the country • The company is driven by the vision "Global Reach in Education And Training” (GREAT)” • Some of its major expansion plans can be stated as follows: • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ • ‐‐ MT Educare  MT Educare • ‐‐ • ‐‐ • ‐‐ • ‐‐ International Plans: • ‐‐ Source: 9
  • 10. Ratio Analysis Key Ratios Key Ratio Analysis y‐o‐y  • Analysis point 1 Particulars  Particulars change (20‐ change (20 20‐‐ 20 20‐‐ 20 20‐‐ 20 20‐‐ 20 ‐) Profitability Ratios Operating Margin ‐ ‐ ‐ ‐ ‐ Net Margin ‐ ‐ ‐ ‐ ‐ • Analysis point 2 Profit Before Tax Margin Profit Before Tax Margin ‐ ‐ ‐ ‐ ‐ Return on Equity ‐ ‐ ‐ ‐ ‐ Return on Capital Employed ‐ ‐ ‐ ‐ ‐ Return on Working Capital ‐ ‐ ‐ ‐ ‐ • Analysis point 3 Return on Assets ‐ ‐ ‐ ‐ ‐ Return on Fixed Assets ‐ ‐ ‐ ‐ ‐ Cost Ratios ‐ ‐ ‐ ‐ ‐ Operating costs (% of Sales) ‐ ‐ ‐ ‐ ‐ Interest costs (% of Sales) ‐ ‐ ‐ ‐ ‐ • Analysis point 4 Liquidity Ratios ‐ ‐ ‐ ‐ ‐ Current Ratio Current Ratio ‐ ‐ ‐ ‐ ‐ Cash Ratio ‐ ‐ ‐ ‐ ‐ • Analysis point 5 Leverage Ratios ‐ ‐ ‐ ‐ ‐ Debt to Equity Ratio ‐ ‐ ‐ ‐ ‐ Debt to Capital Ratio ‐ ‐ ‐ ‐ ‐ Interest Coverage Ratio Interest Coverage Ratio ‐ ‐ ‐ ‐ ‐ • Analysis point 6 Efficiency Ratios ‐ ‐ ‐ ‐ ‐ Fixed Asset Turnover ‐ ‐ ‐ ‐ ‐ Asset Turnover ‐ ‐ ‐ ‐ ‐ Current Asset Turnover ‐ ‐ ‐ ‐ ‐ • Analysis point 7 y p 77% Working Capital Turnover Working Capital Turnover ‐ ‐ ‐ ‐ ‐ Capital Employed Turnover ‐ ‐ ‐ ‐ ‐ Source: Improved Decline Note: y‐o‐y change in Profitability and Cost Ratios is represented in basis points 10
  • 11. Industry Analysis Coaching Classes Segments – Overview  Size & Growth  • A and B constitute the coaching classes market in India Entrance Test Prep Market • X is subject‐based and highly dependent on the  INR bn Private Tuitions Market reputation of individual local teachers 600 E +U%  Market for the same is highly fragmented with classes often  500 D X% being run by X from residential premises C 400 B X% • Entrance test preparation market is process driven as  A X% 300 X% content can be standardized across centers X%  More than X% of the total test preparation market is  200 Y% Y% Y% occupied by Y market  Y% Y% 100 0 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ Entrance Test Prep Market Break‐up (20‐‐)  Private Tuitions Market Break‐up (20‐‐)  B A C X% A Y% U% X% D Z% V% E Y% B Source: 11
  • 12. Competitive Landscape (4/4) Competitive Scenario Brilliant  Career  MT  Company Name Company Name Aakash FIITJEE Gateforum IMS Kalrashukla PRIME TIME Vidyasagar Tutorials Forum Educare Number of Centres Study ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ Information ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ Examination ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ Financial Information (INR mn – FY 2010) Total Revenue ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ Net Profit/(loss) ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ Geographic Presence (India) Zone A H M L H M M NA NA L L NA Zone B M L M M L M NA NA M L NA Zone C M NA H L M L H H H M H Zone D L H M M H H NA L M H NA Market Segmentation (courses/subjects) Course A            Course B            Course C            Course D            Course E            Course F            Source: SAMPLE  H: High; L: Low; M: Medium  Offered  Not Offered 12
  • 13. Thank you for the attention MT Educare Pvt. Ltd. is a part of Netscribes’ Education Company Profile Series. For F more d t il d information or customized research requirements please contact: detailed i f ti t i d h i t l t t Gaurav Kumar Jitendra Punjabi Phone: +91 33 4064 6214 Phone: +91 33 4064 6214 E‐Mail: gaurav.kumar@netscribes.com E‐Mail: jitendra.punjabi@netscribes.com About Netscribes Netscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment &  business research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a true  value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and growth  objectives. This report is published for general information only. Although high standards have been used in preparing this report, Netscribes (India) Pvt.  Ltd. or Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes  ( (India) Pvt. Ltd. and no part may be reproduced without prior written permission. ) p y p p p www.netscribes.com 13