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Join us! Video Marketing By Michele Scism, The Results Ladywww.TakeActionGetProfits.com
Why Video 3 Step Video Strategy I have my video now what? Today:
Why Video? For the simple reason that video is an effective form of marketing that is still loved by society and so misunderstood by business owners.
According to SearchEngineWatch.com: ,[object Object]
3 Billion video viewed per day on YouTube™!,[object Object]
 It is easier to rank high on Goggle™ with a video!
 Video doesn’t have to               show your face!,[object Object]
Drive Traffic to Your Site
 Sell a Product or Service,[object Object]
VideoStrategy ,[object Object]
All end with a call to action
No expensive equipment
Kodak PlayTouch,[object Object]
YouTube.com/editor,[object Object]
VideoStrategy Our call to action would be to offer them an enticing freebie in exchange for their email address.  This may be a free report or it could be additional videos only available through the opt-in.
VideoStrategy Record your call to action as a separate video which can be attached to the end of each video you produce.  This is easily done with the YouTube™ Editor.
VideoStrategy You could have more than one call to action. “For more information on **** visit www.yourwebsite.com” “For 20 more helpful videos like this one visit www….” “For a free 30 minute social media checkup visit www..”
VideoStrategy Step 2: Video Ideas How many videos do you need?  50 would be a great place to start but why not 82 videos?   Why 82?
VideoStrategy ,[object Object]
 52 to be released one a week on sites like YouTube™, Facebook™, Twitter™ and Your Blog,[object Object]
VideoStrategy How do you get ideas for 82 videos? ,[object Object]
Blog comments
Ask social media friends
Industry magazines
Your content,[object Object]

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Video Marketing Made Easy

  • 1. Join us! Video Marketing By Michele Scism, The Results Ladywww.TakeActionGetProfits.com
  • 2. Why Video 3 Step Video Strategy I have my video now what? Today:
  • 3. Why Video? For the simple reason that video is an effective form of marketing that is still loved by society and so misunderstood by business owners.
  • 4.
  • 5.
  • 6. It is easier to rank high on Goggle™ with a video!
  • 7.
  • 8. Drive Traffic to Your Site
  • 9.
  • 10.
  • 11. All end with a call to action
  • 13.
  • 14.
  • 15. VideoStrategy Our call to action would be to offer them an enticing freebie in exchange for their email address. This may be a free report or it could be additional videos only available through the opt-in.
  • 16. VideoStrategy Record your call to action as a separate video which can be attached to the end of each video you produce. This is easily done with the YouTube™ Editor.
  • 17. VideoStrategy You could have more than one call to action. “For more information on **** visit www.yourwebsite.com” “For 20 more helpful videos like this one visit www….” “For a free 30 minute social media checkup visit www..”
  • 18. VideoStrategy Step 2: Video Ideas How many videos do you need? 50 would be a great place to start but why not 82 videos? Why 82?
  • 19.
  • 20.
  • 21.
  • 25.
  • 26. VideoStrategy Example: “In the next 3 minutes, I am going to share with you why a Facebook™ fan page is a requirement for your business marketing”
  • 27. VideoStrategy Example: “In the next 5 minutes, I am going to share with you how to add a Facebook™ badge to your website.”
  • 28. VideoStrategy Example: “In the next 3 minutes, I am going to share with you what to put on your Facebook™ fan page.”
  • 29. VideoStrategy Then you simply complete the thought and share the answer to the situation you just proposed. You don’t have to record the call to action because you have recorded it as a separate video to attach.
  • 30.
  • 31.
  • 32. Where will you post them
  • 33. When will you post them
  • 34.