Generating_Goodwill_Steele

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Why a Lean Startup Challenge?

How do you develop leads in five steps? In this presentation I outline the five steps I use to help brands position themselves using thought leadership events. No sales. No product demos. Just carefully constructed discourse with industry thought leaders that resonates with your target markets decision makers. I actually don't know a better model for quickly building trusted relationships with new prospects. I hope you find the summary helpful? And if you want more information or have questions just shout. you can email me directly at colin@coliniles.com or learn more about my offerings at www.coliniles.com. Chrs.

Using Thought Leadership To Develop Leads In 5 Steps

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How Personality and Culture Determine Collaboration Success

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How does development look different at a startup where learning (rather than working software) is our most important measure of progress? Lean Startup is about creating companies with a BIG VISION, where we want to change the world and do something really significant. It's a methodology developed by Eric Ries to combine Agile Development with Customer Development so that we can be disciplined about how we create our startups. Come learn the concepts behind Lean Startup and discover how development looks different when you're creating things that nobody else done before. [Slides from my ScrumClub Presentation (December 9, 2010)]

Lean Startup: How Development Looks Different at a Startup

Abby Fichtner

This was a presentation to a Networking Breakfast put on my Terri Cooper on the Sunshine Coast. The audience was primarily SME's and so the presentation was designed to be as practical as possible. I presented a three part content marketing framework to help give the audience an understanding of what the content that they need to create, needs to do. In addition I included some actual examples of types of content that they could create.

Content Marketing for Rankings, Traffic and Sales

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Creatorbase

Uberflip is the backbone of Blackbaud’s content amplification strategy and the online hub for all of its thought leadership content. The company also integrates social media feeds and its user conference content to add personality to the site. Blackbaud’s partnership with Uberflip has allowed it to optimize its monthly lead and demand generation activities. Check out this presentation to learn how easy integration with Marketo marketing automation enables Blackbaud to drive prospects from its email campaigns directly to its Hub and to track interactions once prospects are on the site.

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Uberflip

+++ Ian’s presentation from the Dots conference on 3rd September 2014 +++ http://brilliantnoise.com/dots/ If you’ve ever had your big new initiative squashed by a bean counter, this talk is for you. Innovation opportunities don’t normally come packaged with robust evidence to make the case for change. This means it’s hard to get big companies to be innovative, especially when key strategic decisions are made in front of a spreadsheet. My special area of interest is evolving companies digital capabilities by getting them to try new things. I am going to talk about different approaches to make innovation relevant to your organisation and how you can create, frame and tell stories with data to get your projects backed, funded and supported. +++ For more information check out the speaker notes +++ http://brilliantnoise.com/speaker/ian-crocombe/

Deploy the Science! Using data to get your innovation initiative supported

EvolverHQ

The need to talk candidly about tough subjects has always been a part of life. The current pandemic only adds to the challenge! We have tough business decisions to make, issues that must be addressed, and challenges to work through with everyone stuck at home. We often feel like we can't address these tough topics so we hint, avoid, and sometimes explode. Learn 3 incredibly powerful skills that will transform your communication, your team, and your results! Watch REPLAY here: https://leading-in-crisis.turnkeycoachingsolutions.com/talks/communicate-how-to-talk-effectively-about-all-the-things-you-think-you-cant-talk-about-at-all/

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winebis

Visit http://www.techsoup.org for donated technology for nonprofits and libraries! Three years ago, the 92 Street Y in NYC and the United Nations Foundation joined forces to create #GivingTuesday, a one-day annual movement focused on charitable giving. #GivingTuesday is just around the corner on December 1, 2015 and more than 30,000 organizations are engaged worldwide. This year, how do you take advantage of this day of giving? The challenge is using the right tactics to drive awareness and donations to your campaign. Learn ten proven tactics that can make your #GivingTuesday campaign a success. Hear from our partner organization, CauseVox, on #GivingTuesday best practices and tactical tips that you can implement for your campaign this fall.

Webinar - 10 Tactical Tips for #GivingTuesday - 2015-09-03

TechSoup

What is it worth? The question is as old as commerce itself... Decision-makers want to be sure they are expending the appropriate amount of resources on the right kind of activities to maximize value. Intense, hyper-competitive environments and stakeholder concerns continue to create pressure on firms to enhance spending efficiency wherever possible. Senior managers expect to see tangible return on their investments and often complain about the lack of understanding of how a given activity like CI, actually contributes to the bottom line. Numbers-driven CEOs and CFOs need to know that CI budgets and activities are efficiently making a tangible contribution to desired performance. Too many CI executives lack convincing responses when asked by senior executives to justify their budgets or staffing requests, whether it be financial measures like return on investment (ROI) and internal rate of return (IRR), year-on-year productivity improvement indices, or just doing far more with much less. Unfortunately, even after decades of practice and scholarly research on this topic, no accepted industry convention or “plug and play” software application exists to reliably make the case for and connect CI results with organizational ones. Benefiting from nearly two decades of successful experience in leading several top CI functions, we'll discuss a variety of approaches, philosophies, processes and methods to illuminate discussions about results and performance between intelligence and organizational leadership. Specifically, the session will look at: - Measurement and valuation approaches and tactics demonstrated to work (as well as those that don’t) - Critical factors to address in demonstrating CI performance and its impact to the organization when the time comes to ask for more resources - Quantifiable methods for connecting intelligence results with organizational performance

How to Measure Strategic Market and Competitive Intelligence Performance

IntelCollab.com

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