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Social Media & Online PR www.further.co.uk
www.further.co.uk
www.further.co.uk 80% of UK internet users visit social networking websites.
www.further.co.uk
www.further.co.uk Results: $6,500,000 in sales (2 years)
www.further.co.uk Lesson 1 Listen to, and engage with customers
www.further.co.uk
www.further.co.uk
www.further.co.uk
www.further.co.uk
www.further.co.uk Lesson 2 Understand your tools and  train your staff
www.further.co.uk
www.further.co.uk 1992
www.further.co.uk 2004
www.further.co.uk 2004
www.further.co.uk Lesson 3 Turn negatives into positives,  you can’t ignore criticism online!
www.further.co.uk
www.further.co.uk Results: TV, Bookings, 7k Followers
www.further.co.uk Lesson 4 Harness social media to achieve real world, measurable results
www.further.co.uk
www.further.co.uk
www.further.co.uk Lesson 5 Encourage discussion to spread brand awareness
www.further.co.uk Results: 10,000’s profile visits, web exposure
 

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