The document summarizes Sony's participation in the Photofair 2015 event held in Ljubljana, Slovenia on May 23rd. Sony had a showroom and stand at the event to promote their line of cameras including Handycam, Cyber-shot, Alpha interchangeable lens cameras and action cams. They provided promotional materials and special offers, and gave demonstrations of their low light shooting capabilities and sample movies. Over 520 visitors attended the event.

1. FOTOSEJEM 2015
(report from event)
Sony Slovenia Toni Kokalj
Copyright 2014 Sony Corporation
Ljubljana 23.5.2015

2. Photofair 2015
Saturday 23.5.2015
Dunajska 1225; Ljubljana
Event hours: 10:00 – 16:00

3. Exhibitors

4. Visitors on exhibition: 520
Photofair details in event application file:
-space preparation,
-promotional material,
-products on display,
-sales stories,
-team,
-PR,
-special offers,
-CE
-ROI & KPI
-…

5. Sony showroom

6. Sony branding infront of entrance and after entrance

7. Sony stand
Handycam
Cyber-shot
Lens-Style Cameras
α Interchangeable-Lens Cameras

8. α Cameras (E-mount)
α Lenses (E-mount)

9. α Cameras (A-mount)
α Lenses (A-mount)

10. Action cam
Action cam accessories

11. Special offer
Promotional material
ACS Promotional material

12. Low light condition
(shooting demonstration)

13. Demo movies
SWPA Slovenia
Action cam
α
Cyber-shot Handycam

14. Time-laps

15. Photofair impressions

19. Other exhibitors

24. SONY is a registered trademark of Sony Corporation.
Names of Sony products and services are the registered trademarks and/or trademarks of Sony Corporation or its Group companies.
Other company names and product names are registered trademarks and/or trademarks of the respective companies.