1. Romany Manuell

2. ‘I graduated from college in 2001 with a degree in
Humanities and Cultural Studies. With no idea what
the hell to do with that, I went to work in a
bookstore. All my co-workers had degrees in English
or Philosophy, and we all had scorn for the dumb
best-seller tastes of our customers — in exact
proportion to our keen awareness of the
uselessness of our own cultivated tastes, the worth
of which apparently topped out at $12.50 an hour.
What do you do in that situation except be ironic?’
Ben Davis, Art Critic, in ‘Was the Hipster really all that
bad?’ (2011).

3. What is this I don’t even*
• Disambiguation and the history of
the term
• What was the Hipster?
• What was the Hipster Librarian?
• Integral concepts
• Effect on Industry
• Conclusions
*http://knowyourmeme.com/memes/what-is-this-i-dont-even

4. Disambiguation
Bralorne Pioneer Museum (c.1940), 'Reopening of the South Fork Bridge after flood in Nov. 1940. 1941 (?)', [online image], retrieved 26 January,
2013, <http://www.museevirtuel-virtualmuseum.ca/GetMuseumProfile.do?lang=en&chinCode=guabyc>.
Know Your Meme (2010), 'Time Travelling Hipster', retrieved 26 January 2013, <http://knowyourmeme.com/memes/time-traveling-
hipster#fn1>.

5. What was the Hipster?
Ironic, consumer of a specific fashion aesthetic (skinny
jeans, fixies, etc.), postmodern, unique, a cool-hunter,
cynical, detached, authentic or inauthentic or faux-
authentic, a sell-out, enmeshed in late-capitalism, with
alternative taste in art & music (Wes Anderson, Flight of
the Conchords, Belle and Sebastian, New Folk) Instagram,
DIY, anti-branding (American Apparel)...
Nostalgic for the (recent) past:
The paperback, the typewriter…
…and the Library. http://hipsterspot.info/famous-hipster-glasses-
frames/

6. Jesella, K (2007), 'A hipper crowd of shushers', New York Times,
retrieved 26 January 2013,
<http://www.nytimes.com/2007/07/08/fashion/08librarian.html?_r=
2&oref=slogin&>.
What was the Hipster Librarian?

7. Anti-Hipster (Librarian) Sentiment
‘I don’t want to see a new crop
of librarians who joined the
profession because it seemed
cool and they thought that
they would work with
‘Most librarians are ordinary
technology all day.’
Mary Carmen Chimato, Librarian Blogger
people who just happen to
(2007) have superb organizational,
and research kung fu... I’m an
eating, shitting, drinking,
fucking, librarian… I’m not
proud, I’m real.’
@Woeful, Librarian Blogger, (2008)

8. Authenticity, Nostalgia, Irony
‘There’s a sense that to be a hipster is to be
permanently and obsessively committed to
being “for real” – that hipsters are the “real”
people and their lives are authentic and that the
experiences they’re having are meaningful, so if
you live in Bushwick in the McKibbin lofts you’re
“for real” because you have bedbugs and it
sucks.’
Manoah Finston, PhD Student, NYU (Greif 2010, p. 52).

9. Cool-hunting
(Picture is unrelated)

10. Intellectualism
Samuel Dwyer: The question I have is, I think
that at the core of Hipsterism is a certain
intellectualism…
Raid71 aka Thornley, C (2013), The Smiths [online image], Raid71,
C. Lorentzen: I would dispute that at the core
retrieved 2 February 2013, <http://www.raid71.com/>.
of Hipsterism is intellectualism. I say this from
my living in Williamsburg for two years. I have
found that, whereas often when I lived in
other places and I saw someone who seemed
like a hipster, they tended to be well read,
when I was in Williamsburg, where everyone
looked like that, most people didn’t, or a lot of
people didn’t, know a damn thing.
(Conversation from Greif 2010, p.40-41)

11. …and Librarian Chic
Harness, J (2012), 'Eleven amazing Librarian tattoos',
Mental Floss, retrieved 20 January 2013,
<http://www.mentalfloss.com/blogs/archives/141087>.

12. Librarian Chic: The Guybrarian
Trulock, A 2011, Sarah Utter Guybrarian t-shirt sold through buyolympia.com [online image],
retrieved 26 January 2013, <http://amytrulock.wordpress.com/2011/08/17/buyolympia-com-sarah-
utter-guybrarian/>.

13. Shushie (2010), 'It's okay to be quirky, self-obsessed and a loser, just as long
as you're wearing great vintage clothing', Shushie: Serving the public in style
[blog], retrieved 2 February 2013, <http://shushie-
librarian.blogspot.com.au/2010/12/its-okay-to-be-quirky-self-obsessed-
and.html>.
More Librarian Chic

14. Katiep (2010), 'A librarian's best (fashion) friend', Ooh la la du jour [blog],
retrieved January 26 2013,
<http://oohlaladujour.blogspot.com.au/2010/03/librarians-best-fashion-
friend.html>.
Kate Spade sells Librarian Chic

15. Saynt (2008), 'I'm Over It: Librarian Chic', FashionIndie, retrieved 20
January 2013, <http://www.fashionindie.com/im-over-it-librarian-
chic/>.
Librarian Chic: Over It?

16. Hipster as a pejorative term
‘…there’s always a sense of a little bit of self-
loathing with hipsters. So one of the recurring
jokes in the book is any time I ask someone if
they think they’re a hipster, immediately the
answer is “no”.’
Robert Lanham, Author of The Hipster Handbook (Greif 2010, p.67)

17. Effects on the Industry
TLC Network (2013), What Not to Wear Homepage, retrieved 4 February 2013, <http://tlc.howstuffworks.com/tv/what-not-to-wear>

18. Sweatpants, C (2011), bloodfeud8.png [online image],'"blood feud"
spews truth from every orifice', Dead Homer Society,
<http://deadhomersociety.files.wordpress.com/2011/10/bloodfeu
d8.png>.
Lisa: Maybe there is no moral, Mom.
Conclusion(s)
The Simpsons, “Blood Feud”, Episode 22, Season 2, 1991
Homer: Exactly! It's just a bunch of stuff that happened.

19. Were you a Hipster Librarian?
A) Are you nostalgic for the recent past: Card
catalogues? Due date stamps?
B) Have you worn any of the following ironically:
cardigan, slogan t-shirt relating to libraries or IT,
nerd glasses?
C) Do you have (literary or other) tattoos?
D) Have you ever wanted (desperately) to be
authentic and cool?
Go to www.vot.rs and enter 71 57 32 to
vote

20. http://knowyourmeme.com/memes/this-is-relevant-to-my-
interests
Slideshare: www.slideshare.net/RomanyCM
Bibliography: www.scoop.it/t/the-rise-of-the-
hipster-librarian