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SSAB and Ruukki have joined forces
“It’s a deal! SSAB and Ruukki are now one” 
2
Content 
 New SSAB – More competitive together 
 Our vision and history 
 Company overview 
 Steel business 
 Tibnor – Nordic Steel Distribution business 
 Ruukki Construction 
3
New SSAB – More competitive together 
4
New SSAB – More competitive together 
 Strengthened customer offering 
 Enhanced ability to invest in product development and 
R&D – innovation leader 
 Enhanced potential for profitable growth in Advanced 
High Strength Steels (AHSS) and Quenched & Tempered 
steels (Q&T) 
 Increased flexibility and cost-effectiveness 
 Annual cost synergies of up to SEK 1.4 billion (EUR 150 
million) realized over a three year period 
5
Our vision and history 
6
Our vision 
7 
» A stronger, lighter and 
more sustainable world « 
Together with our customers, SSAB will 
go further than anyone to realize the full 
potential of lighter, stronger and more 
durable steel products
We share a common heritage of steel making 
8 
 SSAB was formed in 1978 through a merger 
of three companies: Domnarvets Jernverk 
(originally started in 1878), Norrbottens 
Järnverk (1940) and Oxelösunds Järnverk 
(1914). This was a big restructuring of the 
Swedish steel industry led by the state 
 In 1989, SSAB’s shares were listed on the 
Stockholm Stock Exchange 
 With the acquisition of IPSCO in North 
America in 2007, SSAB carried out one of 
the largest Swedish corporate acquisitions 
of modern times 
 Rautaruukki was established in 1960 to 
ensure the availability of raw materials for 
the Finnish shipbuilding and other metal 
industries 
 Pig iron production started in Raahe in 1964 
 Cold-rolling and galvanizing started in 
Hämeenlinna in 1972 
 In the early 1990s, Ruukki expanded into the 
construction business 
 In 2004, all the different companies in 
Rautaruukki Corporation started using the 
marketing name Ruukki
Company overview 
9
New SSAB 
– Strong globally and locally 
10
New SSAB in brief 
 Nordic and US-based steel company with a global reach 
 Leading producer of Advanced High Strength Steels (AHSS) 
and Quenched & Tempered steels (Q&T), standard strip, 
plate and tubular products as well as construction solutions 
 Preliminary net sales in 2013, appr. SEK 56 billion (EUR 6.4 
billion) 
 About 17,300 employees in 50 countries 
 Steel production facilities in Sweden, Finland and the US 
 Annual steel production capacity of 8.8 million tonnes 
 Organized in five divisions: 
– SSAB Special steels, SSAB Europe, SSAB Americas, Tibnor, 
Ruukki Construction 
 Listed on the NASDAQ OMX Nordic Exchange in Stockholm 
and secondary listing on NASDAQ OMX in Helsinki 
11
Five divisions – Leading in their businesses 
12 
Global steel and service partner in 
value added Advanced High Strength 
Steels (AHSS) and Quenched & 
Tempered steels (Q&T) 
SSAB Europe SSAB Americas 
Tibnor 
Ruukki 
Construction 
SSAB Special Steels 
Nordic-based steel producer of 
high-quality strip, heavy plate and 
tubes 
North America-based steel 
producer of high-quality heavy 
plate 
Nordic full-service steel 
distribution partner 
European provider of 
energy efficient building 
and construction 
solutions
Divisions 
SSAB Special Steels SSAB Europe SSAB Americas Tibnor Ruukki Construction 
Olavi Huhtala Charles Schmitt Mikael Nyquist Marko Somerma 
13 
Functions 
Finance 
Legal and 
Strategy 
HR, Procurement, 
Shared Services 
Communications 
Market 
Development 
Håkan Folin 
Jonas Bergstrand Monika Gutén 
Martin Lindqvist 
President and CEO 
Per Olof Stark 
Technical 
Development 
Gregoire Parenty 
Group Executive Committee (GEC) 
Taina Kyllönen Martin Pei
Steel business 
14
Strategic focus areas for the steel business 
 Growth in Advanced High Strength Steels (AHSS) and 
Quenched & Tempered steels (Q&T) – pursue new 
segments and geographies 
 Maintain home market leadership – clear ambition to 
remain leader in both North America and the Nordics 
 Growth in value added services – provide more 
15 
customer value 
 Improve customer experience – continue to develop 
the SSAB way of engaging customers 
 Improve profitability through cost synergies, efficiency 
and flexibility 
 Strengthen performance culture – combine the “best 
of both”
Nordic and US-based steel company with global reach 
16
Broadened steel production base in the Nordics 
Luleå – employees 1,200 
1 
2 
3 
Steel-making 
SSAB Europe 
Raahe – employees 2,800 
Steel-making, heavy plates and 
strip products, SSAB Europe 
Hämeenlinna – employees 900 
Strip products and tubes 
SSAB Europe 
Borlänge – employees 2,100 
Oxelösund – employees 2,300 
4 
5 
Strip products 
SSAB Europe 
Steel-making, heavy plates 
SSAB Special Steels 
Employees per December 2013 17
Two production facilities in the US 
18 
Montpelier, Iowa 
Employees: 497 
Heavy plate mill, 1.2 MTON 
Scrap based EAF production 
R&D Centre 
Mobile, Alabama 
Employees: 592 
Heavy plate mill, 1.2 MTON 
Scrap based EAF production 
Q&T lines 
1 
2 
1 
2 
SSAB Production locations 
Wear Solutions
Tube and infrastructure production in the Nordics 
19 
 Strong set-up for producing tubes, 
profiles and infrastructure components 
– 3 tube works in Finland producing 
piles, structural hollow sections and 
precision tubes 
– 1 tube works in Finland producing 
sections and profiles 
– 1 tube works in Sweden producing 
line pipes and structural hollow 
sections 
– Also Hämeenlinna and Borlänge sites 
have tube production 
SSAB tube mills 
Ruukki tube mills
Key customer segments for steel business 
Heavy 
transport 
Automotive 
Construction 
machinery 
Construction 
Material 
handling 
Energy 
Service 
centers 
20
21 
Strong product brands 
Structural Protection Automotive Wear Color-coated 
Engineering 
and tooling 
Joint product brand portfolio for the new SSAB will be ready at the beginning of 2015
Wear services – Products and applications 
 Products and applications for the wear 
market and aftermarket 
 “One stop shop” for Wear Services 
within, e.g. infrastructure and recycling 
 Strengthen presence within the mining 
sector 
 By expanding our offering, we become a 
more complete supplier 
 With focused resources and work 
methods we work close to the end-user 
22
Tibnor – Nordic Steel Distribution business 
23
Strategic focus areas for Tibnor 
 Grow home market leadership 
– Growth in standard and special steels 
– Expand value-added services 
 Establish one true Nordic set-up 
– Specialization and optimization of assets and flows 
across countries 
– Expand collaboration with SSAB Europe and SSAB 
Special Steels 
 Expand distribution offering in the Nordics 
– Expand multi-metal product and processing services 
offering 
– Increase distribution margin through: 
• Realization of synergies in assets, purchasing and SG&A* 
• Growth of multi-metal offering in all countries 
• Focusing on value-added distribution 
24
Leading Nordic multi-metal distribution division 
25 
 Strong combined set-up of 
processing sites for SSAB products 
– Value added services processing 
sites for plate and carbon steel 
– 2 value added services processing 
sites for tubes
Ruukki Construction 
26
Strategic focus areas for the construction business 
 Rapid growth and role change in roofing 
– Build and roll-out replicable business model 
– Expand distribution and installation to get closer to 
Xxx 
27 
consumers 
 Run systematic path to energy-efficient and functional 
envelopes 
– Differentiate business focusing on energy-efficient 
and functional products 
– Focus on fewer market segments and growth within 
them 
 From tailored towards modular concept buildings 
– Step change in commercial and operational project 
management excellence 
– Develop repeatable modular solutions
Building a major European construction business 
2013 Plannja Ruukki Combined 
Employees 340 3,200 3,500 
Manufacturing 
sites 
4 12 16 
28
Strong product portfolio under Ruukki and 
Plannja brands 
29 
ROOF PROFILES 
PRODUCTS PANELS STEEL STRUCTURES
30

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SSAB and Ruukki have now joined forces

  • 1. SSAB and Ruukki have joined forces
  • 2. “It’s a deal! SSAB and Ruukki are now one” 2
  • 3. Content  New SSAB – More competitive together  Our vision and history  Company overview  Steel business  Tibnor – Nordic Steel Distribution business  Ruukki Construction 3
  • 4. New SSAB – More competitive together 4
  • 5. New SSAB – More competitive together  Strengthened customer offering  Enhanced ability to invest in product development and R&D – innovation leader  Enhanced potential for profitable growth in Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T)  Increased flexibility and cost-effectiveness  Annual cost synergies of up to SEK 1.4 billion (EUR 150 million) realized over a three year period 5
  • 6. Our vision and history 6
  • 7. Our vision 7 » A stronger, lighter and more sustainable world « Together with our customers, SSAB will go further than anyone to realize the full potential of lighter, stronger and more durable steel products
  • 8. We share a common heritage of steel making 8  SSAB was formed in 1978 through a merger of three companies: Domnarvets Jernverk (originally started in 1878), Norrbottens Järnverk (1940) and Oxelösunds Järnverk (1914). This was a big restructuring of the Swedish steel industry led by the state  In 1989, SSAB’s shares were listed on the Stockholm Stock Exchange  With the acquisition of IPSCO in North America in 2007, SSAB carried out one of the largest Swedish corporate acquisitions of modern times  Rautaruukki was established in 1960 to ensure the availability of raw materials for the Finnish shipbuilding and other metal industries  Pig iron production started in Raahe in 1964  Cold-rolling and galvanizing started in Hämeenlinna in 1972  In the early 1990s, Ruukki expanded into the construction business  In 2004, all the different companies in Rautaruukki Corporation started using the marketing name Ruukki
  • 10. New SSAB – Strong globally and locally 10
  • 11. New SSAB in brief  Nordic and US-based steel company with a global reach  Leading producer of Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T), standard strip, plate and tubular products as well as construction solutions  Preliminary net sales in 2013, appr. SEK 56 billion (EUR 6.4 billion)  About 17,300 employees in 50 countries  Steel production facilities in Sweden, Finland and the US  Annual steel production capacity of 8.8 million tonnes  Organized in five divisions: – SSAB Special steels, SSAB Europe, SSAB Americas, Tibnor, Ruukki Construction  Listed on the NASDAQ OMX Nordic Exchange in Stockholm and secondary listing on NASDAQ OMX in Helsinki 11
  • 12. Five divisions – Leading in their businesses 12 Global steel and service partner in value added Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T) SSAB Europe SSAB Americas Tibnor Ruukki Construction SSAB Special Steels Nordic-based steel producer of high-quality strip, heavy plate and tubes North America-based steel producer of high-quality heavy plate Nordic full-service steel distribution partner European provider of energy efficient building and construction solutions
  • 13. Divisions SSAB Special Steels SSAB Europe SSAB Americas Tibnor Ruukki Construction Olavi Huhtala Charles Schmitt Mikael Nyquist Marko Somerma 13 Functions Finance Legal and Strategy HR, Procurement, Shared Services Communications Market Development Håkan Folin Jonas Bergstrand Monika Gutén Martin Lindqvist President and CEO Per Olof Stark Technical Development Gregoire Parenty Group Executive Committee (GEC) Taina Kyllönen Martin Pei
  • 15. Strategic focus areas for the steel business  Growth in Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T) – pursue new segments and geographies  Maintain home market leadership – clear ambition to remain leader in both North America and the Nordics  Growth in value added services – provide more 15 customer value  Improve customer experience – continue to develop the SSAB way of engaging customers  Improve profitability through cost synergies, efficiency and flexibility  Strengthen performance culture – combine the “best of both”
  • 16. Nordic and US-based steel company with global reach 16
  • 17. Broadened steel production base in the Nordics Luleå – employees 1,200 1 2 3 Steel-making SSAB Europe Raahe – employees 2,800 Steel-making, heavy plates and strip products, SSAB Europe Hämeenlinna – employees 900 Strip products and tubes SSAB Europe Borlänge – employees 2,100 Oxelösund – employees 2,300 4 5 Strip products SSAB Europe Steel-making, heavy plates SSAB Special Steels Employees per December 2013 17
  • 18. Two production facilities in the US 18 Montpelier, Iowa Employees: 497 Heavy plate mill, 1.2 MTON Scrap based EAF production R&D Centre Mobile, Alabama Employees: 592 Heavy plate mill, 1.2 MTON Scrap based EAF production Q&T lines 1 2 1 2 SSAB Production locations Wear Solutions
  • 19. Tube and infrastructure production in the Nordics 19  Strong set-up for producing tubes, profiles and infrastructure components – 3 tube works in Finland producing piles, structural hollow sections and precision tubes – 1 tube works in Finland producing sections and profiles – 1 tube works in Sweden producing line pipes and structural hollow sections – Also Hämeenlinna and Borlänge sites have tube production SSAB tube mills Ruukki tube mills
  • 20. Key customer segments for steel business Heavy transport Automotive Construction machinery Construction Material handling Energy Service centers 20
  • 21. 21 Strong product brands Structural Protection Automotive Wear Color-coated Engineering and tooling Joint product brand portfolio for the new SSAB will be ready at the beginning of 2015
  • 22. Wear services – Products and applications  Products and applications for the wear market and aftermarket  “One stop shop” for Wear Services within, e.g. infrastructure and recycling  Strengthen presence within the mining sector  By expanding our offering, we become a more complete supplier  With focused resources and work methods we work close to the end-user 22
  • 23. Tibnor – Nordic Steel Distribution business 23
  • 24. Strategic focus areas for Tibnor  Grow home market leadership – Growth in standard and special steels – Expand value-added services  Establish one true Nordic set-up – Specialization and optimization of assets and flows across countries – Expand collaboration with SSAB Europe and SSAB Special Steels  Expand distribution offering in the Nordics – Expand multi-metal product and processing services offering – Increase distribution margin through: • Realization of synergies in assets, purchasing and SG&A* • Growth of multi-metal offering in all countries • Focusing on value-added distribution 24
  • 25. Leading Nordic multi-metal distribution division 25  Strong combined set-up of processing sites for SSAB products – Value added services processing sites for plate and carbon steel – 2 value added services processing sites for tubes
  • 27. Strategic focus areas for the construction business  Rapid growth and role change in roofing – Build and roll-out replicable business model – Expand distribution and installation to get closer to Xxx 27 consumers  Run systematic path to energy-efficient and functional envelopes – Differentiate business focusing on energy-efficient and functional products – Focus on fewer market segments and growth within them  From tailored towards modular concept buildings – Step change in commercial and operational project management excellence – Develop repeatable modular solutions
  • 28. Building a major European construction business 2013 Plannja Ruukki Combined Employees 340 3,200 3,500 Manufacturing sites 4 12 16 28
  • 29. Strong product portfolio under Ruukki and Plannja brands 29 ROOF PROFILES PRODUCTS PANELS STEEL STRUCTURES
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Notas del editor

  1. All production locations SSAB: Luleå Borlänge Oxelösund Montpelier, Iowa Mobile, Alabama Edinburgh Amsterdam Perth Montreal Vancouver Northport, Alabama Santiago Lissabon Kunshan Ghedi Wroclaw Johannesburg Houston, Texas Toronto, Canada St.Paul, Minnesota Singapore Bilbao Warzava All production locations Tibnor/SSAB: Mälardalen (Köping and Eskilstuna) Lanna Luleå Linköping Borlänge Kil Falköping Tavlov (Danmark) Riga (Lettland) All production locations Plannja/SSAB: Sweden Järnforsen Sweden Landsbro Poland Warszaw Romania Bacau All production locations Ruukki (steel and construction): Finland Hämeenlinna Finland Raahe China Shanghai Estonia Pärnu Estonia Tallinn Finland Alajärvi Finland Hyvinkää Finland Järvenpää Finland Kankaanpää Finland Lappohja Finland Oulainen Finland Peräseinäjoki Finland Pulkkila Finland Seinäjoki Finland Toijala Finland Uusikaupunki Finland Vimpeli Finland Ylivieska Lithuania Gargzdai Lithuania Vaidotai Norway Oslo Norway Bergen Norway Berger Norway Bryne Norway Gressvik Norway Trondheim Poland Oborniki Poland Żyrardów Romania Bolintin Deal Russia Obninsk Russia St. Petersburg Sweden Anderslöv Sweden Virsbo Ukraine Kyiv
  2. All production locations SSAB: Luleå Borlänge Oxelösund Montpelier, Iowa Mobile, Alabama Edinburgh Amsterdam Perth Montreal Vancouver Northport, Alabama Santiago Lissabon Kunshan Ghedi Wroclaw Johannesburg Houston, Texas Toronto, Canada St.Paul, Minnesota Singapore Bilbao Warzava All steel production locations Ruukki: Finland Raahe Finland Hämeenlinna China Shanghai Finland Kankaanpää Finland Lappohja Finland Oulainen Finland Pulkkila Finland Toijala Finland Uusikaupunki Poland Oborniki Russia St. Petersburg Sweden Virsbo
  3. SSAB Production locations North and South America Northport, Alabama, the US Mobile Montpelier Houston St Paul Santiago SSAB Production locations Canada Montreal, Québec, Canada Vancouver, British Columbia, Canada Toronto Wear Solutions Birmingham
  4. All steel tube production locations SSAB: Sweden Borlänge All steel tube production locations Ruukki: Finland Hämeenlinna Finland Lappohja Finland Oulainen Finland Pulkkila Finland Toijala Sweden Virsbo
  5. *SG&A = Selling, general and administrative expenses
  6. All production locations Tibnor/SSAB: Mälardalen (Köping and Eskilstuna) Lanna Luleå Linköping Borlänge Kil Falköping Tavlov (Danmark) Riga (Lettland) All steel distribution locations Ruukki: Estonia Tallinn Finland Hyvinkää Finland Järvenpää Finland Raahe Finland Seinäjoki Lithuania Vaidotai Norway Oslo Norway Bergen Norway Berger Norway Bryne Norway Gressvik Norway Trondheim
  7. All production locations Plannja: Sweden Järnforsen Sweden Landsbro Poland Warszaw Romania Bacau All construction production locations Ruukki: Estonia Pärnu Finland Alajärvi Finland Peräseinäjoki Finland Vimpeli Finland Ylivieska Lithuania Gargzdai Poland Oborniki Poland Żyrardów Romania Bolintin Deal Russia Obninsk Sweden Anderslöv Ukraine Kyiv