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FORWARDERS’ FUTURE



                        SHANTANU BHADKAMKAR

                       ATC (Clearing & Shipping) P.L.




Wednesday, March 17,
2010                       SHANTANU BHADKAMKAR - ATC    1
What does not kill you, will only make




                                            What is
         you stronger. - Neitze




                                             Multimodal Transport
                                             Consolidation
                                              •  Examples
                                              •  Observations
                                            CHA As MTO - Trends
                                              Strategic Overview

Wednesday, March 17,
2010                                          SHANTANU BHADKAMKAR - ATC   2
✘     Negative Freight
      ✕ High Destination Charges
      ✕ High Incentives – Rebates …
      ✕ Exploit or Get Exploited
 ✘  Power Of Pre-Dated BL
 ✘  Oligopoly, Monopoly

 ✘  Simplistic Sub-Contracting
Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC   3
Right Place


   Right Tariff               Right Documentation


 Smooth                                     Online
Movement                                 Information


   Right Time                       Good Condition


                  Right Price
              Shantanu Bhadkamkar ATC                4
    Price of service
   Cost               of co-ordination
   Consequential cost of time
   Risk of delay and bad service

   Loss of business



Wednesday, March 17,
2010                      SHANTANU BHADKAMKAR - ATC   5
Multimodal Transport Operator, is defined as ‘any
   person who concludes a multimodal transport
   contract
 and acts as a principal,
 not as an agent on behalf of the consignor or on
   behalf of the carriers participating in the
   multimodal transport operations,
 and who assumes responsibility for the
   performance of the contract’

Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC     6
    Freight integrators are transport service
      providers who arrange full load, door-to-door
      transportation by selecting and combining
      without prejudice the most sustainable and
      efficient mode(s) of transportation.




Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC      7
 The Freight Forwarder, who consolidates
shipments, pays lower price for carriage
 The Freight Forwarder's partner, who will
receive all goods, will protect his customers'
interests
The grouping together of smaller consignments of
goods into a large consignment for carriage as a
larger unit in order to obtain a reduced rate.
• The Freight Forwarder issues separate Shipment Transport
Documents (FBL/HAWB/MTD) for every consolidated shipment
and obtains a collective one from the performing carrier. On the
collective Shipment Transport Document the Freight Forwarder
who consolidates the parcels is the Shipper, and the consignee is
the Freight forwarder at the destination who de-consolidates
them.
• The carrier has only a look into his BL/AWB.
• The Shipper / Consignee has a FBL/HAWB/MTD.
    Others
          Tuticorin & Rest Of India to Zurich & Basel
          India to UK DDU
     Own
          Cleveland to JNP
             Atlantic
             Pacific
          Bhadoi to Dallas
          JNP to Atlanta via Charleston


Wednesday, March 17,
2010                     SHANTANU BHADKAMKAR - ATC       10
Cost
FCL - LCL               Deconsol               Road           Matrix
   • Chennai               • ReWorking            • Zurich
   • Mumbai                 • Hamburg             • Basel     High THC &
                                                  • Geneva    Trucking in
                                                               Hamburg
LCL-LCL/20’             ReWorking              Deconsol

   • Kolkata               • COLOMBO              • ZURICH       Costly
     • Karachi             • 40’                  • Basel
     • Chittagong          • Ocean + Rail
                                                               European
                                                               Reworking
FCL-LCL                 MMT                     Deconsol
                                                                 Costly
    • Tuticorin             • Hamburg              • Zurich    European
                            • By Rail              • Basel    LTL Trucking
 Wednesday, March 17,
 2010                         SHANTANU BHADKAMKAR - ATC                11
Multiple Shipper
  & Multiple       UK Port              Deconsol          DDU/CFS
  Consignee

 • JNP CFS             • Felixstowe      • Forwarders     • London
 • FCL - LCL           • Thamesport        Warehouse      • Liverpool
                                         • Big Terminal   • Manchester
                                           Trucker        • Glasgow
                                         • Proximity To
                                           Consignee



                         Competitive Door To Door Cost



Wednesday, March 17,
2010                          SHANTANU BHADKAMKAR - ATC                  12
Door
                        Consolidation
• Bhadoi                                     • USEC/Gulf
                                                                  Delivery
• Moradabad            • JNP                 • Intermodal     • Dallas
• Jaipur               • 40’ FCL               Move           • No Deconsol
                       • Multiple                             • 1 Consignee
      Buyers             Shipper
                                                Road / Rail
      Consol



      LCL - FCL



Wednesday, March 17,
2010                         SHANTANU BHADKAMKAR - ATC                        13
Cleveland     New York          Dubai             JNP

             • LCL -     • $ 120            • DO             • 45
               LCL                            Fees Rs          DAYS
                                              15,000




         Cleveland     Long Beach         Singapore         JNP

             • LCL -     • $ 130             • DO Fees           • 34 DAYS
              LCL                            • Rs 10,000



Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC                             14
Cleveland               New York                JNP

        • LCL -                • $ 110               • 36 DAYS
          LCL                  • High                • DO Fees
                                 Trucking              Rs 7,000


    Cleveland               Single DO              JNP

         • FCL –                • $ 125                  • 30 DAY
           LCL                  • Extended               • DO Fees
         • 20’ – 18               Cut Off                  Rs 5500
           CUM
Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC                 15
Truck Pick up            Charleston                JNP

     • USEC                  • 40’ FCL –                 • DO Fees
       • Mid West              LCL                         3500
       • South East          • Cost $ 45 /               • Usual Liner
     • Pick Up                 CUM                         LCL
       costs                                               Charges
       comparable,                                       • 32 Days
       though
       Higher




Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC                         16
Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC   17
    Seamless Movement
    Options & Alternatives
    Solutions to common & uncommon problems
    Bridges Gaps in the Efficiency Voids
    Brings efficiency to the movement
    Reliability
    Makes movement cost effective
    Flexible
    Acts as Buffer & Moderator
    One Stop Shop
    More than one mode of transport
        Sea * Air * Road * Rail
    Single
         Document
         Service Provider     UNCTAD/ICC Rules for Multimodal
         Price                     Transport Documents

    Seamless                2.1. Multimodal transport contract
                             (multimodal transport contract) means a single
    Neutral                 contract for the carriage of goods by at least two
                             different modes of transport.
    Optimiser               2.2. Multimodal transport operator (MTO)
                             means any person who concludes a multimodal
    Tracking                transport contract and assumes responsibility for
    Value Added             the performance thereof as a carrier.
    Domestic Transportation
       Both the countries

     Regulatory Authorities
       Both the countries & transit if any

  International Transportation
       Uni - Modal / Multimodal

  Other Intermediaries
       Ports
       Banks
       Insurance
 30% Of Total Container Traffic Handled
      By Major Ports Moves Between Gateway
      Ports And Inland Centres
       More Reliance On Smaller /
      Feeder Vessels
       Higher Cost Of Inland Container
      Movement, In Comparison To ASEAN
Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC   22
  EXIM Trade On High Growth Path
    Global Container Trade Growth About
     9% P.A. Over Last Decade, India
     Matched This
    Indian Ports Container Traffic Forecast
      •  11 M TEU By 2011-2012
      •  42 M TEU By 2021-2022
      •  Possibly Higher Growth @ 16-18%
          P.A.
    National Maritime Development Programme:
         Launched 30.12.2005 Envisage Investment Rs. 1,003 B. (Us$ 22 B.) In
          387 Port & Shipping Sector Projects Over 20 Years
         Port Sector Investment: Rs. 558 B. (Us$ 12 B.) Over Next 6 Years -
          Public Private Partnership Funding
    National Highway Development Program
       Mainly Golden Quadrilateral
       Other Phases 20,000 kms
    NATIONAL RAIL VIKAS YOJANA
         Freight Corridor: Dedicated Rail Corridor Between Delhi & Kolkata
          And Delhi & Mumbai - Investment Over Rs 250 B (Us$ 54 B) Delhi-
          Mumbai
Eyefortransport India Market Report 2007




      India’s Geographical Position As a Major Asian
       Transport and Distribution Hub
      Location for Outsourcing a Range of Activities
       (Including Manufacturing, IT and Communication
       Services, Etc)
      Highly Evolved Banking System
      India’s Security Focused Banking Regulations

Wednesday, March 17,
2010                        SHANTANU BHADKAMKAR - ATC         25
  Abilities
   Compulsions




Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC   26
  Expert On
                   Customs Law
                  Architect Of
                   Transport
                  Information
                   Management

Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC   27
 TARRIFS
                                RULES & PROCEDURES
                                LAWS & REGULATIONS
                                RATES
                                ROUTES
                                STORAGE
                                INSURANCE
Wednesday, March 17,
2010                   SHANTANU BHADKAMKAR - ATC   28
SHIPPER
                             CONSIGNEE
            Overseas
                                                      CARRIER
            Forwarder                                 INTERNATIONAL
                                                         DOMESTIC


                            FORWARDER
       DATA                                                PORTS
      CARRIER                                            WAREHOUSES

                                         REGULATORY
                       CUSTOMS
                                           BODIES


Wednesday, March 17,
2010                      SHANTANU BHADKAMKAR - ATC                   29
OLD                              NEW
New Terms
Increasing                 CIF                             CIP
Forwarders                 C&F                             FCA
   Role                    FOB                             DDP
                           FAS                             DDU
                           Under Hook                      Ex-Works

                Routing - Consignment Basis - FCR - FWR

Wednesday, March 17,
2010                        SHANTANU BHADKAMKAR - ATC                   30
    DTD - DDP/DDU – Delivered Terms
                      Increased Interplant Movement & Vendor
                       Managed Inventory
                      Visibility
                      Change from ‘Need Based’ to ‘Expectation
                       Based’ Service Providers
                      Full Supply Chain Integration - Value Chain
                       included
                      Higher Customer Interface
                      Simultaneous Online Processing &
                       Information Flow
                      Servicing at Both the Ends, including
                       intermediate
                      Proactive
                      Post Delivery Services
Wednesday, March 17,
2010                        SHANTANU BHADKAMKAR - ATC           31
o     Technologies
                           Information Management
                           Full Integration with Customer’s ERP
                           Middle Ware
                           RFID, Bar Coding …
                 o     Security
                           Domestic
                           International
                           Storage, Carriage, Personnel
                      Environmental Issues
                      Implications of Fuel Costs Rise,
                       particularly Fossil Fuels - Peak Oil

Wednesday, March 17,
2010                            SHANTANU BHADKAMKAR - ATC          32
Pricing,
                              Costing,     MIS, Response
                            Forecasting,    Management
Quicker        Lower         Feed Back
Delivery        Cost
                              Concept        Ability To
                              Selling &     Handle New
                           Enhanced Role    Unexpected
                            Of Marketing     Situations
              Superior
 Range
              Service
                                               Global
                           Dealing With     Alliances &
                           Uncertainty       Strategic
                                            Networking

Flexibility   Visibility
                              Better
                                             Strategic
                           Management
                                           Global Vision
                           Of Finances
Infrastructure                 Customers
                   • Port                         • Buying Agents
                   • CFS                          • Manufacturers
                   • Warehouses                   • Merchants
                   • IT




Carriers                                                            Organisors
• Airlines                                                          • CHA
• Shipping Lines                                                    • IATA
• Rail                                                              • MTO
• Truckers                                                          • NVOCC
• Courier                                                           • Liner Agents



                                       3PL
• Post




                             CONVERGENCE IN LOGISTICS

Wednesday, March 17,
2010                              SHANTANU BHADKAMKAR - ATC                          34
EDI                RMS



                                                                    DIS
                 GLOBALISATION
                                                              INTERMEDIATION




    LIBERALISATION                                                         DELICENSING




SIMPLIFICATION
                                              CHA                              COMPETITION
                                           CHALLENGES




                                 WHO KNOW WHAT NEXT?

Wednesday, March 17,
2010                              SHANTANU BHADKAMKAR - ATC                              35
FORWARDERS’ FUTURE

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Multimodal Consolidation

  • 1. FORWARDERS’ FUTURE SHANTANU BHADKAMKAR ATC (Clearing & Shipping) P.L. Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 1
  • 2. What does not kill you, will only make  What is you stronger. - Neitze  Multimodal Transport  Consolidation •  Examples •  Observations  CHA As MTO - Trends  Strategic Overview Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 2
  • 3. ✘  Negative Freight ✕ High Destination Charges ✕ High Incentives – Rebates … ✕ Exploit or Get Exploited ✘  Power Of Pre-Dated BL ✘  Oligopoly, Monopoly ✘  Simplistic Sub-Contracting Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 3
  • 4. Right Place Right Tariff Right Documentation Smooth Online Movement Information Right Time Good Condition Right Price Shantanu Bhadkamkar ATC 4
  • 5.   Price of service   Cost of co-ordination   Consequential cost of time   Risk of delay and bad service   Loss of business Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 5
  • 6. Multimodal Transport Operator, is defined as ‘any person who concludes a multimodal transport contract and acts as a principal, not as an agent on behalf of the consignor or on behalf of the carriers participating in the multimodal transport operations, and who assumes responsibility for the performance of the contract’ Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 6
  • 7.   Freight integrators are transport service providers who arrange full load, door-to-door transportation by selecting and combining without prejudice the most sustainable and efficient mode(s) of transportation. Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 7
  • 8.  The Freight Forwarder, who consolidates shipments, pays lower price for carriage  The Freight Forwarder's partner, who will receive all goods, will protect his customers' interests
  • 9. The grouping together of smaller consignments of goods into a large consignment for carriage as a larger unit in order to obtain a reduced rate. • The Freight Forwarder issues separate Shipment Transport Documents (FBL/HAWB/MTD) for every consolidated shipment and obtains a collective one from the performing carrier. On the collective Shipment Transport Document the Freight Forwarder who consolidates the parcels is the Shipper, and the consignee is the Freight forwarder at the destination who de-consolidates them. • The carrier has only a look into his BL/AWB. • The Shipper / Consignee has a FBL/HAWB/MTD.
  • 10.   Others   Tuticorin & Rest Of India to Zurich & Basel   India to UK DDU   Own   Cleveland to JNP   Atlantic   Pacific   Bhadoi to Dallas   JNP to Atlanta via Charleston Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 10
  • 11. Cost FCL - LCL Deconsol Road Matrix • Chennai • ReWorking • Zurich • Mumbai • Hamburg • Basel High THC & • Geneva Trucking in Hamburg LCL-LCL/20’ ReWorking Deconsol • Kolkata • COLOMBO • ZURICH Costly • Karachi • 40’ • Basel • Chittagong • Ocean + Rail European Reworking FCL-LCL MMT Deconsol Costly • Tuticorin • Hamburg • Zurich European • By Rail • Basel LTL Trucking Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 11
  • 12. Multiple Shipper & Multiple UK Port Deconsol DDU/CFS Consignee • JNP CFS • Felixstowe • Forwarders • London • FCL - LCL • Thamesport Warehouse • Liverpool • Big Terminal • Manchester Trucker • Glasgow • Proximity To Consignee Competitive Door To Door Cost Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 12
  • 13. Door Consolidation • Bhadoi • USEC/Gulf Delivery • Moradabad • JNP • Intermodal • Dallas • Jaipur • 40’ FCL Move • No Deconsol • Multiple • 1 Consignee Buyers Shipper Road / Rail Consol LCL - FCL Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 13
  • 14. Cleveland New York Dubai JNP • LCL - • $ 120 • DO • 45 LCL Fees Rs DAYS 15,000 Cleveland Long Beach Singapore JNP • LCL - • $ 130 • DO Fees • 34 DAYS LCL • Rs 10,000 Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 14
  • 15. Cleveland New York JNP • LCL - • $ 110 • 36 DAYS LCL • High • DO Fees Trucking Rs 7,000 Cleveland Single DO JNP • FCL – • $ 125 • 30 DAY LCL • Extended • DO Fees • 20’ – 18 Cut Off Rs 5500 CUM Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 15
  • 16. Truck Pick up Charleston JNP • USEC • 40’ FCL – • DO Fees • Mid West LCL 3500 • South East • Cost $ 45 / • Usual Liner • Pick Up CUM LCL costs Charges comparable, • 32 Days though Higher Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 16
  • 17. Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 17
  • 18.
  • 19.   Seamless Movement   Options & Alternatives   Solutions to common & uncommon problems   Bridges Gaps in the Efficiency Voids   Brings efficiency to the movement   Reliability   Makes movement cost effective   Flexible   Acts as Buffer & Moderator   One Stop Shop
  • 20.   More than one mode of transport Sea * Air * Road * Rail   Single   Document   Service Provider UNCTAD/ICC Rules for Multimodal   Price Transport Documents   Seamless 2.1. Multimodal transport contract (multimodal transport contract) means a single   Neutral contract for the carriage of goods by at least two different modes of transport.   Optimiser 2.2. Multimodal transport operator (MTO) means any person who concludes a multimodal   Tracking transport contract and assumes responsibility for   Value Added the performance thereof as a carrier.
  • 21.   Domestic Transportation   Both the countries   Regulatory Authorities   Both the countries & transit if any   International Transportation   Uni - Modal / Multimodal   Other Intermediaries   Ports   Banks   Insurance
  • 22.  30% Of Total Container Traffic Handled By Major Ports Moves Between Gateway Ports And Inland Centres  More Reliance On Smaller / Feeder Vessels  Higher Cost Of Inland Container Movement, In Comparison To ASEAN Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 22
  • 23.   EXIM Trade On High Growth Path   Global Container Trade Growth About 9% P.A. Over Last Decade, India Matched This   Indian Ports Container Traffic Forecast •  11 M TEU By 2011-2012 •  42 M TEU By 2021-2022 •  Possibly Higher Growth @ 16-18% P.A.
  • 24.   National Maritime Development Programme:   Launched 30.12.2005 Envisage Investment Rs. 1,003 B. (Us$ 22 B.) In 387 Port & Shipping Sector Projects Over 20 Years   Port Sector Investment: Rs. 558 B. (Us$ 12 B.) Over Next 6 Years - Public Private Partnership Funding   National Highway Development Program   Mainly Golden Quadrilateral   Other Phases 20,000 kms   NATIONAL RAIL VIKAS YOJANA   Freight Corridor: Dedicated Rail Corridor Between Delhi & Kolkata And Delhi & Mumbai - Investment Over Rs 250 B (Us$ 54 B) Delhi- Mumbai
  • 25. Eyefortransport India Market Report 2007   India’s Geographical Position As a Major Asian Transport and Distribution Hub   Location for Outsourcing a Range of Activities (Including Manufacturing, IT and Communication Services, Etc)   Highly Evolved Banking System   India’s Security Focused Banking Regulations Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 25
  • 26.   Abilities   Compulsions Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 26
  • 27.   Expert On Customs Law   Architect Of Transport   Information Management Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 27
  • 28.  TARRIFS  RULES & PROCEDURES  LAWS & REGULATIONS  RATES  ROUTES  STORAGE  INSURANCE Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 28
  • 29. SHIPPER CONSIGNEE Overseas CARRIER Forwarder INTERNATIONAL DOMESTIC FORWARDER DATA PORTS CARRIER WAREHOUSES REGULATORY CUSTOMS BODIES Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 29
  • 30. OLD NEW New Terms Increasing   CIF   CIP Forwarders   C&F   FCA Role   FOB   DDP   FAS   DDU   Under Hook   Ex-Works Routing - Consignment Basis - FCR - FWR Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 30
  • 31.   DTD - DDP/DDU – Delivered Terms   Increased Interplant Movement & Vendor Managed Inventory   Visibility   Change from ‘Need Based’ to ‘Expectation Based’ Service Providers   Full Supply Chain Integration - Value Chain included   Higher Customer Interface   Simultaneous Online Processing & Information Flow   Servicing at Both the Ends, including intermediate   Proactive   Post Delivery Services Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 31
  • 32. o  Technologies   Information Management   Full Integration with Customer’s ERP   Middle Ware   RFID, Bar Coding … o  Security   Domestic   International   Storage, Carriage, Personnel   Environmental Issues   Implications of Fuel Costs Rise, particularly Fossil Fuels - Peak Oil Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 32
  • 33. Pricing, Costing, MIS, Response Forecasting, Management Quicker Lower Feed Back Delivery Cost Concept Ability To Selling & Handle New Enhanced Role Unexpected Of Marketing Situations Superior Range Service Global Dealing With Alliances & Uncertainty Strategic Networking Flexibility Visibility Better Strategic Management Global Vision Of Finances
  • 34. Infrastructure Customers • Port • Buying Agents • CFS • Manufacturers • Warehouses • Merchants • IT Carriers Organisors • Airlines • CHA • Shipping Lines • IATA • Rail • MTO • Truckers • NVOCC • Courier • Liner Agents 3PL • Post CONVERGENCE IN LOGISTICS Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 34
  • 35. EDI RMS DIS GLOBALISATION INTERMEDIATION LIBERALISATION DELICENSING SIMPLIFICATION CHA COMPETITION CHALLENGES WHO KNOW WHAT NEXT? Wednesday, March 17, 2010 SHANTANU BHADKAMKAR - ATC 35