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Mobile apps - Justfone

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South Scotland Innovation Network
South Scotland Innovation Network

Steve Brown - Justfone

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Mobile "Apps" to grow your business. Dumfries 22nd Sept. 2010 Mobile Application or Mobile App ? Steven Brown [email_address]
Mobile Application or Mobile App ? Application  : "a program that gives a computer instructions that provide the user with tools to accomplish a task " However the majority of people now think of an “App” purely in terms of a software Application you can download from an "App Store" onto a smartphone such as an iPhone, this is primarily due to Apples huge success with the iphone. Today I am going to discuss the difference between the two, and where each has its place, taking a couple of real world examples to illustrate this.
There is a huge potential market !   Whichever way you look at it there are about 60 million live mobile handsets in the UK alone.   If  you exclude the very young and very old that means we have 1.8 phones each !   This means there is an attractive market for your application and the services it provides.   I’m going to throw some figures around today which are as current as possible but in such a fast paced industry accurate figures are out of date in weeks, however they are accurate enough to illustrate the points I'm making.
Producing your Application ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Mobile Landscape ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Mobile Landscape (2) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The "App"less Application ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A tale of two applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Booking despatches of timber from a Forest by third party hauliers / drivers ,[object Object],[object Object],[object Object],[object Object],[object Object]
Carry out stock checks within forests by Forestry Commission Staff ,[object Object],[object Object],[object Object]
Both of the above are mobile Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Any Questions ?

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Mobile apps - Justfone

  • 1. Mobile "Apps" to grow your business. Dumfries 22nd Sept. 2010 Mobile Application or Mobile App ? Steven Brown [email_address]
  • 2. Mobile Application or Mobile App ? Application  : "a program that gives a computer instructions that provide the user with tools to accomplish a task " However the majority of people now think of an “App” purely in terms of a software Application you can download from an "App Store" onto a smartphone such as an iPhone, this is primarily due to Apples huge success with the iphone. Today I am going to discuss the difference between the two, and where each has its place, taking a couple of real world examples to illustrate this.
  • 3. There is a huge potential market !   Whichever way you look at it there are about 60 million live mobile handsets in the UK alone.   If  you exclude the very young and very old that means we have 1.8 phones each !   This means there is an attractive market for your application and the services it provides.   I’m going to throw some figures around today which are as current as possible but in such a fast paced industry accurate figures are out of date in weeks, however they are accurate enough to illustrate the points I'm making.
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