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Recommendation reports
     address four kinds of questions:

• What should we do about Problem X?
• Should we do Function X?
• Should we use Technology A or Technology B
  to do Function X?
• We currently use Method A to do Function X.
  Should we be using Method B?



    Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   1
Feasibility reports
    answer three kinds of questions:

• questions of possibility
• questions of economic wisdom
• questions of perception




    Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   2
Use a problem-solving method
when preparing a recommendation report:

 • Identify the problem or opportunity.
 • Establish criteria for responding to the problem or
   opportunity.
 • Determine the options.
 • Study each option according to the criteria.
 • Draw conclusions about each option.
 • Formulate recommendations based on the
   conclusions.

     Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   3
Use logic boxes to plot a series of options:




    Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   4
Use a matrix to
                     compare and contrast options:
 Criteria and Weight                                               Options
 
                                         Ricoh                      Xerox                       Sharp



Criterion              Weight        Rating       Score(1)      Rating       Score(1)       Rating      Score(1)

Pages/min.                      1         9             9           6              6             3            3

Duplex                          3         1             3           3              9            10           30

Color                           4        10            40           1              4            10           40

    Total Score                                        52                         19                         73

(1)
      Score = Weight x Rating




                   Chapter 19. Writing Recommendation Reports        © 2012 by Bedford/St. Martin's           5
Explain your decision matrix:

• Explain why you chose each criterion—or didn’t
  choose a criterion readers might have expected.
• Explain why you assigned a particular weight to
  each criterion.
• Explain why you assigned a particular rating to
  each option.



      Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   6
You can present your
    conclusions in one of three ways:

• Rank all the options.
• Classify all the options in two categories:
  acceptable and unacceptable.
• Present a compound conclusion.




    Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   7
Most recommendation reports
        have three major sections:

• the body of the report
• the front matter
• the back matter




    Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   8
A typical recommendation report
          has five body elements:

•   introduction
•   methods
•   results
•   conclusions
•   recommendations




      Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   9
An introduction typically
                answers nine questions:


•   What is the subject of the report?
•   What is the purpose of the report?
•   What is the background of the report?
•   What are your sources of information?
•   What is the scope of the report?


      Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   10
An introduction typically
       answers nine questions (cont.):


•   What are the most significant findings?
•   What are your recommendations?
•   What is the organization of the report?
•   What key terms are you using in the
    report?


      Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   11
Address the following four questions
      when writing the body of your report:

•   Methods. What did you do?
•   Results. What did you see?
•   Conclusions. What does it mean?
•   Recommendations. What should we do?




       Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   12
Consider these four factors
    when writing your recommendations:

•   content
•   tone
•   form
•   location




      Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   13
A typical recommendation report
contains seven elements in the front matter:

 •   letter of transmittal
 •   cover
 •   title page
 •   abstract
 •   table of contents
 •   list of illustrations
 •   executive summary

       Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   14
Understand the difference between
a descriptive and an informative abstract:

• A descriptive abstract describes the kinds of
  information contained in the report.
• An informative abstract presents the major
  findings.




    Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   15
Follow these five guidelines
  when writing an executive summary:

• Use specific evidence in describing the
  background.
• Be specific in describing the research.
• Describe the methods briefly.
• Describe the findings according to your
  readers’ needs.
• Ask an outside reader to review your draft.

    Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   16
A typical recommendation report
includes three elements in the back matter:

 • glossary and list of symbols
 • references
 • appendixes




     Chapter 19. Writing Recommendation Reports   © 2012 by Bedford/St. Martin's   17

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Ch19 slides

  • 1. Recommendation reports address four kinds of questions: • What should we do about Problem X? • Should we do Function X? • Should we use Technology A or Technology B to do Function X? • We currently use Method A to do Function X. Should we be using Method B? Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 1
  • 2. Feasibility reports answer three kinds of questions: • questions of possibility • questions of economic wisdom • questions of perception Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 2
  • 3. Use a problem-solving method when preparing a recommendation report: • Identify the problem or opportunity. • Establish criteria for responding to the problem or opportunity. • Determine the options. • Study each option according to the criteria. • Draw conclusions about each option. • Formulate recommendations based on the conclusions. Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 3
  • 4. Use logic boxes to plot a series of options: Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 4
  • 5. Use a matrix to compare and contrast options:  Criteria and Weight Options   Ricoh Xerox Sharp Criterion Weight Rating Score(1) Rating Score(1) Rating Score(1) Pages/min. 1 9 9 6 6 3 3 Duplex 3 1 3 3 9 10 30 Color 4 10 40 1 4 10 40 Total Score 52 19 73 (1) Score = Weight x Rating Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 5
  • 6. Explain your decision matrix: • Explain why you chose each criterion—or didn’t choose a criterion readers might have expected. • Explain why you assigned a particular weight to each criterion. • Explain why you assigned a particular rating to each option. Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 6
  • 7. You can present your conclusions in one of three ways: • Rank all the options. • Classify all the options in two categories: acceptable and unacceptable. • Present a compound conclusion. Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 7
  • 8. Most recommendation reports have three major sections: • the body of the report • the front matter • the back matter Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 8
  • 9. A typical recommendation report has five body elements: • introduction • methods • results • conclusions • recommendations Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 9
  • 10. An introduction typically answers nine questions: • What is the subject of the report? • What is the purpose of the report? • What is the background of the report? • What are your sources of information? • What is the scope of the report? Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 10
  • 11. An introduction typically answers nine questions (cont.): • What are the most significant findings? • What are your recommendations? • What is the organization of the report? • What key terms are you using in the report? Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 11
  • 12. Address the following four questions when writing the body of your report: • Methods. What did you do? • Results. What did you see? • Conclusions. What does it mean? • Recommendations. What should we do? Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 12
  • 13. Consider these four factors when writing your recommendations: • content • tone • form • location Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 13
  • 14. A typical recommendation report contains seven elements in the front matter: • letter of transmittal • cover • title page • abstract • table of contents • list of illustrations • executive summary Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 14
  • 15. Understand the difference between a descriptive and an informative abstract: • A descriptive abstract describes the kinds of information contained in the report. • An informative abstract presents the major findings. Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 15
  • 16. Follow these five guidelines when writing an executive summary: • Use specific evidence in describing the background. • Be specific in describing the research. • Describe the methods briefly. • Describe the findings according to your readers’ needs. • Ask an outside reader to review your draft. Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 16
  • 17. A typical recommendation report includes three elements in the back matter: • glossary and list of symbols • references • appendixes Chapter 19. Writing Recommendation Reports © 2012 by Bedford/St. Martin's 17