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Inclusive Design is for
    Everyone


        @SandiWassmer
Art
DESIGN is not
Good Design has
Purpose and Principles.

     Ladies and Gentlemen,
I bring you Dieter Rams and
      his timeless principles
Good design
‣   is innovative
‣   makes a product useful
‣   is aesthetic
‣   makes a product understandable
‣   is unobtrusive
‣   is honest
‣   is long-lasting
‣   is thorough down to the last detail
‣   is environmentally friendly
‣   is as little design as possible
What is Inclusive
   Design


        and

   Why Should I?
The Internet at
 its Inception:
   One Way
Communication in
  Raw HTML
More One Way
Communication:
    Now with
   WYSIWYG
Editors, Designers
and Marketers in
     the mix
FLASHtastic:
  Skip Intro
Web Standards:
Makes an Impact
Web 2 Point
Freakin’ Zero:
    We have
 Technology and
 we are going to
use all of it at the
   same time
The Internet is
 Interactive:
  Push & Pull
“Form follows function - that has
     been misunderstood.

Form and function should be one,
   joined in a spiritual union.”


                       Frank Lloyd Wright
Theory and Practice:




  Bringing the Principles of
    Industrial Design and
Architecture Into Web Design
Principle One: Equitable Use




Should be welcoming and not
 discriminate, offering equally
valuable user experiences for
     anyone and everyone
Principle Two: Flexibility In Use




    Should provide plenty of
  choice in how, why, where,
  when and with what device
different people want to use it
Principle Three: Simple And Intuitive Use




 Should not require a manual
  and should be immediately
obvious how to navigate from
         the get go
Principle Four: Perceptible Information




   Should be clear what the
 purpose of the website is for,
what people should get from it
           and why
Principle Five: Tolerance For Error



 Should aim to prevent user
error, but to provide guidance
  and assistance that is well
    considered and not an
   afterthought, if they do
Principle Six: Low Physical Effort




Should not be difficult, onerous
 or restrictive to use and does
not require the user to do the
           hard work
Principle Seven: Size And Space For Approach And Use




  Should be the appropriate size
  and shape to suit the user and
           user agent
Makes Sense.

How Do I Do It?
Design with Purpose & Intent
Ponder,
Contemplate &
   Reflect
Collaborate,
Communicate &
  Innovate
Plan, Organise &
   Structure
Design with Purpose & Intent


          (again)
Develop
   Features and
   Functionality
 from a User’s
 Perspective,
not a Technology
       One
Test the Hell Out of it:

Functionality Testing, Usability
 Testing, Accessibility Testing,
  User Panels, Experts, Your
 Parents and anyone else for
          that matter
And now that
 you know the
rules, you also
know when it’s
 right to break
      them
?
www.twitter.com/SandiWassmer 
Image Credits, Thanks to.

Slides:
01) Source: Flickr License: Creative Commons Creator: Kamikaze Stoat

04) Source: Wikimedia Commons | http://en.wikipedia.org/wiki/File:Netscape_2.02.png License: Creative Commons

07) Source: Wikimedia Commons License: Creative Commons Creator: gorriti

08) Source: Wikimedia Commons License: Creative Commons Creator: Markus Angermeier / Vectorised: Luca Cremonini

09) Source: Flickr License: Creative Commons Creator: Robert S. Donovan

19) Source: Flickr License: Creative Commons Creator: mightyohm

21) Source: Flickr License: Creative Commons Creator: @boetter

22) Source: Wikimedia Commons License: Creative Commons Creator: World Imaging

23) Source: Wikimedia Commons | http://commons.wikimedia.org/wiki/File:Joy_Oil_gas_station_blueprints.jpg License: None (Public domain)

25) Source: Wikimedia Commons License: Creative Commons Creator: David Vignoni

27) Source: Wikimedia Commons License: Creative Commons Creator: SriMesh




                                                                                                                           2010 Sandi Wassmer

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Inclusive design is for everyone

  • 1. Inclusive Design is for Everyone @SandiWassmer
  • 3. Good Design has Purpose and Principles. Ladies and Gentlemen, I bring you Dieter Rams and his timeless principles
  • 4. Good design ‣ is innovative ‣ makes a product useful ‣ is aesthetic ‣ makes a product understandable ‣ is unobtrusive ‣ is honest ‣ is long-lasting ‣ is thorough down to the last detail ‣ is environmentally friendly ‣ is as little design as possible
  • 5. What is Inclusive Design and Why Should I?
  • 6. The Internet at its Inception: One Way Communication in Raw HTML
  • 7. More One Way Communication: Now with WYSIWYG Editors, Designers and Marketers in the mix
  • 10. Web 2 Point Freakin’ Zero: We have Technology and we are going to use all of it at the same time
  • 11. The Internet is Interactive: Push & Pull
  • 12. “Form follows function - that has been misunderstood. Form and function should be one, joined in a spiritual union.” Frank Lloyd Wright
  • 13. Theory and Practice: Bringing the Principles of Industrial Design and Architecture Into Web Design
  • 14. Principle One: Equitable Use Should be welcoming and not discriminate, offering equally valuable user experiences for anyone and everyone
  • 15. Principle Two: Flexibility In Use Should provide plenty of choice in how, why, where, when and with what device different people want to use it
  • 16. Principle Three: Simple And Intuitive Use Should not require a manual and should be immediately obvious how to navigate from the get go
  • 17. Principle Four: Perceptible Information Should be clear what the purpose of the website is for, what people should get from it and why
  • 18. Principle Five: Tolerance For Error Should aim to prevent user error, but to provide guidance and assistance that is well considered and not an afterthought, if they do
  • 19. Principle Six: Low Physical Effort Should not be difficult, onerous or restrictive to use and does not require the user to do the hard work
  • 20. Principle Seven: Size And Space For Approach And Use Should be the appropriate size and shape to suit the user and user agent
  • 25. Plan, Organise & Structure
  • 26. Design with Purpose & Intent (again)
  • 27. Develop Features and Functionality from a User’s Perspective, not a Technology One
  • 28. Test the Hell Out of it: Functionality Testing, Usability Testing, Accessibility Testing, User Panels, Experts, Your Parents and anyone else for that matter
  • 29. And now that you know the rules, you also know when it’s right to break them
  • 31. Image Credits, Thanks to. Slides: 01) Source: Flickr License: Creative Commons Creator: Kamikaze Stoat 04) Source: Wikimedia Commons | http://en.wikipedia.org/wiki/File:Netscape_2.02.png License: Creative Commons 07) Source: Wikimedia Commons License: Creative Commons Creator: gorriti 08) Source: Wikimedia Commons License: Creative Commons Creator: Markus Angermeier / Vectorised: Luca Cremonini 09) Source: Flickr License: Creative Commons Creator: Robert S. Donovan 19) Source: Flickr License: Creative Commons Creator: mightyohm 21) Source: Flickr License: Creative Commons Creator: @boetter 22) Source: Wikimedia Commons License: Creative Commons Creator: World Imaging 23) Source: Wikimedia Commons | http://commons.wikimedia.org/wiki/File:Joy_Oil_gas_station_blueprints.jpg License: None (Public domain) 25) Source: Wikimedia Commons License: Creative Commons Creator: David Vignoni 27) Source: Wikimedia Commons License: Creative Commons Creator: SriMesh 2010 Sandi Wassmer

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