SlideShare una empresa de Scribd logo
1 de 32
PROTOTYPING THE
FOURTH DIMENSION
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
PROTOTYPING, FIDELITY AND THE INNOVATION PROCESS
John Lynch
j.lynch@ciid.dk
@johnlync
12th July 2013
COPENHAGEN
INSTITUTE OF
INTERACTION
DESIGN
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
To design beautiful experiences, which are people-
centred and business-focused.
To be a place for new thinking in design, technology,
and prototyping.
To create value through education, research, and
consultancy services.
OUR VISION
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
STRUCTURE
CONSULTING
Private & Public Sector Companies
RESEARCH
Private & Public Research Institutions
EDUCATION
The Interaction Design Programme
Summer Schools
Continuous Learning
External Teaching
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
PROTOTYPING AS PART OF YOUR PROCESS
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
In traditional design you prototype when you know enough.
PROTOTYPING AS PART OF THE DESIGN PROCESS
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
In traditional design you prototype when you know enough.
At CIID we prototype to find out what we don’t already know.
PROTOTYPING AS PART OF THE DESIGN PROCESS
ConceptsPeople
Research
Scenarios Prototypes
PROTOTYPING AS PART OF THE DESIGN PROCESS
ConceptsPeople
Research
Scenarios Prototypes
PROTOTYPING AS PART OF THE DESIGN PROCESS
Look & Feel
Behaviours & Experiences
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
THE FOURTH DIMENSION
PROTOTYPING THE FOURTH DIMENSION
EXPERIENCE - THE FOURTH DIMENSION
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
The gaps, the questions the unsolved problems in your prototypes are
the key to resolving issues with the fourth dimension.
PROTOTYPING THE FOURTH DIMENSION
EXPERIENCE - THE FOURTH DIMENSION
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
PROTOTYPE FIDELITY AND CREATIVE POSSIBILITIES
no fidelity high fidelitylow fidelity
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
FIDELITY IN PROTOTYPING
project time
EVOLVE VALIDATE
# of ideas
prototype drives concept concept drives prototypes
INSPIRE
A FRAMEWORK FOR PROTOTYPING
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
Paper prototype of a typical form-filling screen Paper prototype of a tabs-based design
Typical set-up of the usability laboratory for a test session
with a paper prototype
User test of a low-fidelity paper prototype of a website
User test of a high-fidelity paper prototype of a homepage.User test of a paper prototype of a device-based interaction
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
project time
EVOLVE VALIDATE
# of ideas
prototype drives concept concept drives prototypes
INSPIRE
TUNING FIDELITY FOR CONCEPT DEVELOPMENT
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
MIXED FIDELITY EXPERIENCE PROTOTYPING
Video cannot be published online.
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
3D PRINTING AS A PROTOTYPING TOOL
3D PRINTING AS A PROTOTYPING TOOL
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
FRUIT FLIP - 3D PRINTING ENABLING EXPERIENCE PROTOTYPING
Find video at: https://vimeo.com/25588295
FRUIT FLIP - 3D PRINTING ENABLING EXPERIENCE PROTOTYPING
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
FRUIT FLIP - 3D PRINTING ENABLING EXPERIENCE PROTOTYPING
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
LOCI - 3D PRINTING INSPIRES NEW EXPERIENCE POSSIBILITIES
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
LOCI - 3D PRINTING INSPIRES NEW EXPERIENCE POSSIBILITIES
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
Find video at: https://vimeo.com/64390930
CONTINUUM - 3D PRINTING AS THE PRODUCT EXPERIENCE
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
N12 BIKINI - 3D PRINTING AS THE PRODUCT EXPERIENCE
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
Find video at: https://vimeo.com/24435512
N12 BIKINI - 3D PRINTING AS THE PRODUCT EXPERIENCE
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
WRAP UP - THE FOURTH DIMENSION
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
The gaps, the questions the unsolved problems in your prototypes are
the key to resolving issues with the fourth dimension - the experience.
3D printing is among the powerful tools that can help find the answers
to those issues.
TAK - THANK YOU
CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
FEATURED WORK:
CPH With You - Daim Yoon, Mette Lyckegaard,
John Lynch
Fruit Flip - Marco Triverio, Harikrishnan
Gopalakrishnan, Mac Oosthuizen
Loci - Andrew Spitz (soundplusdesign.com)
N12 Bikini - Continuum (continuum.com)
KEEP IN TOUCH:
John Lynch
j.lynch@ciid.dk
@johnlync

Más contenido relacionado

Destacado

Kasper prince of cats
Kasper prince of catsKasper prince of cats
Kasper prince of catsbeth2001
 
Kasper prince of cats
Kasper prince of catsKasper prince of cats
Kasper prince of catsbeth2001
 
People Centered Research
People Centered ResearchPeople Centered Research
People Centered ResearchPaula Te
 
Gifted and talented broussard and kincaid
Gifted and talented   broussard and kincaidGifted and talented   broussard and kincaid
Gifted and talented broussard and kincaidtkincaid
 
Everyone Is A Designer
Everyone Is A DesignerEveryone Is A Designer
Everyone Is A DesignerPierre Valade
 
Business Model Innovation | Lynch
Business Model Innovation | LynchBusiness Model Innovation | Lynch
Business Model Innovation | Lynchbensonmatthew
 
Collaboration An Introduction
Collaboration An IntroductionCollaboration An Introduction
Collaboration An Introductionguestc22adc1
 
Everyone is a Designer, Whether You Like it or Not
Everyone is a Designer, Whether You Like it or NotEveryone is a Designer, Whether You Like it or Not
Everyone is a Designer, Whether You Like it or NotKyle Murphy
 
Groepswerk marty noyez
Groepswerk marty noyezGroepswerk marty noyez
Groepswerk marty noyezMartynoyez
 
Elecciones 2007
Elecciones 2007Elecciones 2007
Elecciones 2007Ineska
 
Hala industriala de inchiriat Ploiesti
Hala industriala de inchiriat PloiestiHala industriala de inchiriat Ploiesti
Hala industriala de inchiriat Ploiestistilimpea
 
Dribbling drills
Dribbling drillsDribbling drills
Dribbling drillsjack miler
 
Chung nhan fsc
Chung nhan fscChung nhan fsc
Chung nhan fscLinh Vũ
 

Destacado (20)

Kasper prince of cats
Kasper prince of catsKasper prince of cats
Kasper prince of cats
 
Kasper prince of cats
Kasper prince of catsKasper prince of cats
Kasper prince of cats
 
Inside presentation max mc keown
Inside presentation   max mc keownInside presentation   max mc keown
Inside presentation max mc keown
 
People Centered Research
People Centered ResearchPeople Centered Research
People Centered Research
 
Gifted and talented broussard and kincaid
Gifted and talented   broussard and kincaidGifted and talented   broussard and kincaid
Gifted and talented broussard and kincaid
 
Everyone Is A Designer
Everyone Is A DesignerEveryone Is A Designer
Everyone Is A Designer
 
Business Model Innovation | Lynch
Business Model Innovation | LynchBusiness Model Innovation | Lynch
Business Model Innovation | Lynch
 
Collaboration An Introduction
Collaboration An IntroductionCollaboration An Introduction
Collaboration An Introduction
 
Everyone is a Designer, Whether You Like it or Not
Everyone is a Designer, Whether You Like it or NotEveryone is a Designer, Whether You Like it or Not
Everyone is a Designer, Whether You Like it or Not
 
Pulau seribu
Pulau seribuPulau seribu
Pulau seribu
 
Groepswerk marty noyez
Groepswerk marty noyezGroepswerk marty noyez
Groepswerk marty noyez
 
Modulo 1 confhumana
Modulo 1 confhumanaModulo 1 confhumana
Modulo 1 confhumana
 
Esperimentuak
Esperimentuak Esperimentuak
Esperimentuak
 
Flare 3d
Flare 3dFlare 3d
Flare 3d
 
Elecciones 2007
Elecciones 2007Elecciones 2007
Elecciones 2007
 
Hala industriala de inchiriat Ploiesti
Hala industriala de inchiriat PloiestiHala industriala de inchiriat Ploiesti
Hala industriala de inchiriat Ploiesti
 
Dribbling drills
Dribbling drillsDribbling drills
Dribbling drills
 
Chung nhan fsc
Chung nhan fscChung nhan fsc
Chung nhan fsc
 
Norton Paint System - Esite
Norton Paint System - EsiteNorton Paint System - Esite
Norton Paint System - Esite
 
Fondo
FondoFondo
Fondo
 

Similar a Open inspiration june 12 2013, ciid john lynch_prototyping_the_4th_dimension

BRAPPS: Criando Interfaces Inovadoras usando Design Thinking - Demian Borba [...
BRAPPS: Criando Interfaces Inovadoras usando Design Thinking - Demian Borba [...BRAPPS: Criando Interfaces Inovadoras usando Design Thinking - Demian Borba [...
BRAPPS: Criando Interfaces Inovadoras usando Design Thinking - Demian Borba [...Brapps Brasil
 
SkyscraperInc_At_A_Glance215 copy
SkyscraperInc_At_A_Glance215 copySkyscraperInc_At_A_Glance215 copy
SkyscraperInc_At_A_Glance215 copydemarco22
 
Neo4j Innovation Lab, Stefan Wendin, Neo4j
Neo4j Innovation Lab, Stefan Wendin, Neo4jNeo4j Innovation Lab, Stefan Wendin, Neo4j
Neo4j Innovation Lab, Stefan Wendin, Neo4jNeo4j
 
Taipei crisis.2 show 5.26.2010
Taipei crisis.2 show 5.26.2010Taipei crisis.2 show 5.26.2010
Taipei crisis.2 show 5.26.2010frog
 
Prototyping approach and platforms nov. 2020
Prototyping approach and platforms nov. 2020Prototyping approach and platforms nov. 2020
Prototyping approach and platforms nov. 2020Filippo Scorza
 
Design Thinking - Bootcamp
Design Thinking - BootcampDesign Thinking - Bootcamp
Design Thinking - BootcampJan Schmiedgen
 
Curating Remarkable Experiences Through Experience Design
Curating Remarkable Experiences Through Experience DesignCurating Remarkable Experiences Through Experience Design
Curating Remarkable Experiences Through Experience DesignSherwin Torres
 
Creativity course brochure updated 1.16.17 cs v2
Creativity course brochure updated 1.16.17 cs v2Creativity course brochure updated 1.16.17 cs v2
Creativity course brochure updated 1.16.17 cs v2John Cronin
 
Designing Innovative Experiences
Designing Innovative ExperiencesDesigning Innovative Experiences
Designing Innovative ExperiencesAlexis Goncalves
 
Desenvolvendo produtos com design thinking - Agile Brazil 2015
Desenvolvendo produtos com design thinking - Agile Brazil 2015Desenvolvendo produtos com design thinking - Agile Brazil 2015
Desenvolvendo produtos com design thinking - Agile Brazil 2015Novatics
 
A dive into DESIGN THINKING – Making products and services that people want
A dive into DESIGN THINKING – Making products and services that people wantA dive into DESIGN THINKING – Making products and services that people want
A dive into DESIGN THINKING – Making products and services that people wantAndy McBride
 
An Introduction to Design Thinking with Sprint 52 Co-Founder
An Introduction to Design Thinking with Sprint 52 Co-FounderAn Introduction to Design Thinking with Sprint 52 Co-Founder
An Introduction to Design Thinking with Sprint 52 Co-FounderProduct School
 
Waag Society - Open design Lab
Waag Society - Open design LabWaag Society - Open design Lab
Waag Society - Open design Labbas van abel
 
Fast design, slow innovation
Fast design, slow innovationFast design, slow innovation
Fast design, slow innovationDavid Frohlich
 
Cracking the Enigma of Innovation in Established Companies
Cracking the Enigma of Innovation in Established CompaniesCracking the Enigma of Innovation in Established Companies
Cracking the Enigma of Innovation in Established CompaniesMukom Akong Tamon
 
Design for services_lecture
Design for services_lectureDesign for services_lecture
Design for services_lectureAngelica Fontana
 
The Power of Prototyping @ Cascade SF/Eventbrite
The Power of Prototyping @ Cascade SF/EventbriteThe Power of Prototyping @ Cascade SF/Eventbrite
The Power of Prototyping @ Cascade SF/EventbriteVince Teodoro
 
EIA2019HK - Prototyping and Design Hacks - Alar Kolk
EIA2019HK - Prototyping and Design Hacks - Alar KolkEIA2019HK - Prototyping and Design Hacks - Alar Kolk
EIA2019HK - Prototyping and Design Hacks - Alar KolkEuropean Innovation Academy
 
Gateway to Agile: Product Discovery - Lean UX and Design Sprints
Gateway to Agile: Product Discovery - Lean UX and Design SprintsGateway to Agile: Product Discovery - Lean UX and Design Sprints
Gateway to Agile: Product Discovery - Lean UX and Design SprintsGervais Johnson, Advisor
 

Similar a Open inspiration june 12 2013, ciid john lynch_prototyping_the_4th_dimension (20)

BRAPPS: Criando Interfaces Inovadoras usando Design Thinking - Demian Borba [...
BRAPPS: Criando Interfaces Inovadoras usando Design Thinking - Demian Borba [...BRAPPS: Criando Interfaces Inovadoras usando Design Thinking - Demian Borba [...
BRAPPS: Criando Interfaces Inovadoras usando Design Thinking - Demian Borba [...
 
SkyscraperInc_At_A_Glance215 copy
SkyscraperInc_At_A_Glance215 copySkyscraperInc_At_A_Glance215 copy
SkyscraperInc_At_A_Glance215 copy
 
Neo4j Innovation Lab, Stefan Wendin, Neo4j
Neo4j Innovation Lab, Stefan Wendin, Neo4jNeo4j Innovation Lab, Stefan Wendin, Neo4j
Neo4j Innovation Lab, Stefan Wendin, Neo4j
 
Design Thinking Method Cards
Design Thinking Method CardsDesign Thinking Method Cards
Design Thinking Method Cards
 
Taipei crisis.2 show 5.26.2010
Taipei crisis.2 show 5.26.2010Taipei crisis.2 show 5.26.2010
Taipei crisis.2 show 5.26.2010
 
Prototyping approach and platforms nov. 2020
Prototyping approach and platforms nov. 2020Prototyping approach and platforms nov. 2020
Prototyping approach and platforms nov. 2020
 
Design Thinking - Bootcamp
Design Thinking - BootcampDesign Thinking - Bootcamp
Design Thinking - Bootcamp
 
Curating Remarkable Experiences Through Experience Design
Curating Remarkable Experiences Through Experience DesignCurating Remarkable Experiences Through Experience Design
Curating Remarkable Experiences Through Experience Design
 
Creativity course brochure updated 1.16.17 cs v2
Creativity course brochure updated 1.16.17 cs v2Creativity course brochure updated 1.16.17 cs v2
Creativity course brochure updated 1.16.17 cs v2
 
Designing Innovative Experiences
Designing Innovative ExperiencesDesigning Innovative Experiences
Designing Innovative Experiences
 
Desenvolvendo produtos com design thinking - Agile Brazil 2015
Desenvolvendo produtos com design thinking - Agile Brazil 2015Desenvolvendo produtos com design thinking - Agile Brazil 2015
Desenvolvendo produtos com design thinking - Agile Brazil 2015
 
A dive into DESIGN THINKING – Making products and services that people want
A dive into DESIGN THINKING – Making products and services that people wantA dive into DESIGN THINKING – Making products and services that people want
A dive into DESIGN THINKING – Making products and services that people want
 
An Introduction to Design Thinking with Sprint 52 Co-Founder
An Introduction to Design Thinking with Sprint 52 Co-FounderAn Introduction to Design Thinking with Sprint 52 Co-Founder
An Introduction to Design Thinking with Sprint 52 Co-Founder
 
Waag Society - Open design Lab
Waag Society - Open design LabWaag Society - Open design Lab
Waag Society - Open design Lab
 
Fast design, slow innovation
Fast design, slow innovationFast design, slow innovation
Fast design, slow innovation
 
Cracking the Enigma of Innovation in Established Companies
Cracking the Enigma of Innovation in Established CompaniesCracking the Enigma of Innovation in Established Companies
Cracking the Enigma of Innovation in Established Companies
 
Design for services_lecture
Design for services_lectureDesign for services_lecture
Design for services_lecture
 
The Power of Prototyping @ Cascade SF/Eventbrite
The Power of Prototyping @ Cascade SF/EventbriteThe Power of Prototyping @ Cascade SF/Eventbrite
The Power of Prototyping @ Cascade SF/Eventbrite
 
EIA2019HK - Prototyping and Design Hacks - Alar Kolk
EIA2019HK - Prototyping and Design Hacks - Alar KolkEIA2019HK - Prototyping and Design Hacks - Alar Kolk
EIA2019HK - Prototyping and Design Hacks - Alar Kolk
 
Gateway to Agile: Product Discovery - Lean UX and Design Sprints
Gateway to Agile: Product Discovery - Lean UX and Design SprintsGateway to Agile: Product Discovery - Lean UX and Design Sprints
Gateway to Agile: Product Discovery - Lean UX and Design Sprints
 

Más de Scion DTU

Open Inspiration: Sammensætning og ledelse af teams
 Open Inspiration: Sammensætning og ledelse af teams Open Inspiration: Sammensætning og ledelse af teams
Open Inspiration: Sammensætning og ledelse af teamsScion DTU
 
Open Inspiration, Scion DTU: Vind eller forsvind på nettet
Open Inspiration, Scion DTU: Vind eller forsvind på nettetOpen Inspiration, Scion DTU: Vind eller forsvind på nettet
Open Inspiration, Scion DTU: Vind eller forsvind på nettetScion DTU
 
The professional use of linked in scion dtu open inspiration 29.10.2014 sli...
The professional use of linked in   scion dtu open inspiration 29.10.2014 sli...The professional use of linked in   scion dtu open inspiration 29.10.2014 sli...
The professional use of linked in scion dtu open inspiration 29.10.2014 sli...Scion DTU
 
Open Inspiration, Scion DTU: Modarbejder eller medarbejder? Forandringskommun...
Open Inspiration, Scion DTU: Modarbejder eller medarbejder? Forandringskommun...Open Inspiration, Scion DTU: Modarbejder eller medarbejder? Forandringskommun...
Open Inspiration, Scion DTU: Modarbejder eller medarbejder? Forandringskommun...Scion DTU
 
European Spallation Source
European Spallation SourceEuropean Spallation Source
European Spallation SourceScion DTU
 
Big Science Secretariat
Big Science SecretariatBig Science Secretariat
Big Science SecretariatScion DTU
 
Sprout by michael stausholm
Sprout by michael stausholmSprout by michael stausholm
Sprout by michael stausholmScion DTU
 
Rethink business
Rethink businessRethink business
Rethink businessScion DTU
 
Scion DTU Open Inspiration 2 October 2013
Scion DTU Open Inspiration 2 October 2013Scion DTU Open Inspiration 2 October 2013
Scion DTU Open Inspiration 2 October 2013Scion DTU
 
Open inspiration june 12 2013, davinci
Open inspiration june 12 2013, davinciOpen inspiration june 12 2013, davinci
Open inspiration june 12 2013, davinciScion DTU
 

Más de Scion DTU (16)

Open Inspiration: Sammensætning og ledelse af teams
 Open Inspiration: Sammensætning og ledelse af teams Open Inspiration: Sammensætning og ledelse af teams
Open Inspiration: Sammensætning og ledelse af teams
 
Open Inspiration, Scion DTU: Vind eller forsvind på nettet
Open Inspiration, Scion DTU: Vind eller forsvind på nettetOpen Inspiration, Scion DTU: Vind eller forsvind på nettet
Open Inspiration, Scion DTU: Vind eller forsvind på nettet
 
The professional use of linked in scion dtu open inspiration 29.10.2014 sli...
The professional use of linked in   scion dtu open inspiration 29.10.2014 sli...The professional use of linked in   scion dtu open inspiration 29.10.2014 sli...
The professional use of linked in scion dtu open inspiration 29.10.2014 sli...
 
Open Inspiration, Scion DTU: Modarbejder eller medarbejder? Forandringskommun...
Open Inspiration, Scion DTU: Modarbejder eller medarbejder? Forandringskommun...Open Inspiration, Scion DTU: Modarbejder eller medarbejder? Forandringskommun...
Open Inspiration, Scion DTU: Modarbejder eller medarbejder? Forandringskommun...
 
Maxiv
MaxivMaxiv
Maxiv
 
Slide 1
Slide 1Slide 1
Slide 1
 
Jj x ray
Jj x rayJj x ray
Jj x ray
 
Danfysik
DanfysikDanfysik
Danfysik
 
European Spallation Source
European Spallation SourceEuropean Spallation Source
European Spallation Source
 
Big Science Secretariat
Big Science SecretariatBig Science Secretariat
Big Science Secretariat
 
Sprout by michael stausholm
Sprout by michael stausholmSprout by michael stausholm
Sprout by michael stausholm
 
Spirae dk
Spirae dkSpirae dk
Spirae dk
 
Rethink business
Rethink businessRethink business
Rethink business
 
Ernst&young
Ernst&youngErnst&young
Ernst&young
 
Scion DTU Open Inspiration 2 October 2013
Scion DTU Open Inspiration 2 October 2013Scion DTU Open Inspiration 2 October 2013
Scion DTU Open Inspiration 2 October 2013
 
Open inspiration june 12 2013, davinci
Open inspiration june 12 2013, davinciOpen inspiration june 12 2013, davinci
Open inspiration june 12 2013, davinci
 

Último

🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘RTylerCroy
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024Rafal Los
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...apidays
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking MenDelhi Call girls
 
Tech Trends Report 2024 Future Today Institute.pdf
Tech Trends Report 2024 Future Today Institute.pdfTech Trends Report 2024 Future Today Institute.pdf
Tech Trends Report 2024 Future Today Institute.pdfhans926745
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking MenDelhi Call girls
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024The Digital Insurer
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptxHampshireHUG
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonetsnaman860154
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoffsammart93
 
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)wesley chun
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfEnterprise Knowledge
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdfhans926745
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationMichael W. Hawkins
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerThousandEyes
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEarley Information Science
 
Evaluating the top large language models.pdf
Evaluating the top large language models.pdfEvaluating the top large language models.pdf
Evaluating the top large language models.pdfChristopherTHyatt
 
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024The Digital Insurer
 
What Are The Drone Anti-jamming Systems Technology?
What Are The Drone Anti-jamming Systems Technology?What Are The Drone Anti-jamming Systems Technology?
What Are The Drone Anti-jamming Systems Technology?Antenna Manufacturer Coco
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Enterprise Knowledge
 

Último (20)

🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
 
Tech Trends Report 2024 Future Today Institute.pdf
Tech Trends Report 2024 Future Today Institute.pdfTech Trends Report 2024 Future Today Institute.pdf
Tech Trends Report 2024 Future Today Institute.pdf
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day Presentation
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
 
Evaluating the top large language models.pdf
Evaluating the top large language models.pdfEvaluating the top large language models.pdf
Evaluating the top large language models.pdf
 
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024
 
What Are The Drone Anti-jamming Systems Technology?
What Are The Drone Anti-jamming Systems Technology?What Are The Drone Anti-jamming Systems Technology?
What Are The Drone Anti-jamming Systems Technology?
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...
 

Open inspiration june 12 2013, ciid john lynch_prototyping_the_4th_dimension

  • 1. PROTOTYPING THE FOURTH DIMENSION CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY PROTOTYPING, FIDELITY AND THE INNOVATION PROCESS John Lynch j.lynch@ciid.dk @johnlync 12th July 2013
  • 3. To design beautiful experiences, which are people- centred and business-focused. To be a place for new thinking in design, technology, and prototyping. To create value through education, research, and consultancy services. OUR VISION CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 4. CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY STRUCTURE CONSULTING Private & Public Sector Companies RESEARCH Private & Public Research Institutions EDUCATION The Interaction Design Programme Summer Schools Continuous Learning External Teaching
  • 5. CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY PROTOTYPING AS PART OF YOUR PROCESS
  • 6. CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY In traditional design you prototype when you know enough. PROTOTYPING AS PART OF THE DESIGN PROCESS
  • 7. CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY In traditional design you prototype when you know enough. At CIID we prototype to find out what we don’t already know. PROTOTYPING AS PART OF THE DESIGN PROCESS
  • 10. Look & Feel Behaviours & Experiences CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY THE FOURTH DIMENSION
  • 11. PROTOTYPING THE FOURTH DIMENSION EXPERIENCE - THE FOURTH DIMENSION CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 12. The gaps, the questions the unsolved problems in your prototypes are the key to resolving issues with the fourth dimension. PROTOTYPING THE FOURTH DIMENSION EXPERIENCE - THE FOURTH DIMENSION CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 13. CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY PROTOTYPE FIDELITY AND CREATIVE POSSIBILITIES
  • 14. no fidelity high fidelitylow fidelity CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY FIDELITY IN PROTOTYPING
  • 15. project time EVOLVE VALIDATE # of ideas prototype drives concept concept drives prototypes INSPIRE A FRAMEWORK FOR PROTOTYPING CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 16. Paper prototype of a typical form-filling screen Paper prototype of a tabs-based design Typical set-up of the usability laboratory for a test session with a paper prototype User test of a low-fidelity paper prototype of a website
  • 17. User test of a high-fidelity paper prototype of a homepage.User test of a paper prototype of a device-based interaction CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 18. CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 19. project time EVOLVE VALIDATE # of ideas prototype drives concept concept drives prototypes INSPIRE TUNING FIDELITY FOR CONCEPT DEVELOPMENT CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 20. CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY MIXED FIDELITY EXPERIENCE PROTOTYPING Video cannot be published online.
  • 21. CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY 3D PRINTING AS A PROTOTYPING TOOL
  • 22. 3D PRINTING AS A PROTOTYPING TOOL CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 23. CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY FRUIT FLIP - 3D PRINTING ENABLING EXPERIENCE PROTOTYPING Find video at: https://vimeo.com/25588295
  • 24. FRUIT FLIP - 3D PRINTING ENABLING EXPERIENCE PROTOTYPING CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 25. FRUIT FLIP - 3D PRINTING ENABLING EXPERIENCE PROTOTYPING CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 26. LOCI - 3D PRINTING INSPIRES NEW EXPERIENCE POSSIBILITIES CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 27. LOCI - 3D PRINTING INSPIRES NEW EXPERIENCE POSSIBILITIES CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY Find video at: https://vimeo.com/64390930
  • 28. CONTINUUM - 3D PRINTING AS THE PRODUCT EXPERIENCE CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 29. N12 BIKINI - 3D PRINTING AS THE PRODUCT EXPERIENCE CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY Find video at: https://vimeo.com/24435512
  • 30. N12 BIKINI - 3D PRINTING AS THE PRODUCT EXPERIENCE CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY
  • 31. WRAP UP - THE FOURTH DIMENSION CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY The gaps, the questions the unsolved problems in your prototypes are the key to resolving issues with the fourth dimension - the experience. 3D printing is among the powerful tools that can help find the answers to those issues.
  • 32. TAK - THANK YOU CREATIVE STRATEGIES FOR PEOPLE AND TECHNOLOGY FEATURED WORK: CPH With You - Daim Yoon, Mette Lyckegaard, John Lynch Fruit Flip - Marco Triverio, Harikrishnan Gopalakrishnan, Mac Oosthuizen Loci - Andrew Spitz (soundplusdesign.com) N12 Bikini - Continuum (continuum.com) KEEP IN TOUCH: John Lynch j.lynch@ciid.dk @johnlync