LinkedIn Company Pages: Social Media's untapped opportunity for SMBs
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SMBs are open for business on LinkedIn. And they should as the business social network helps generate leads - a major reason for small and mid-size businesses to have a social media presence. So how come they're not actively updating their LinkedIn Company Pages? The above data is extracted from a comprehensive study based on surveys and behavioral data that we performed at Scoop.it with about 3,000 SMBs over several months.
