America Outdoors Breakout - Using Social Media To Drive Customers To Your Website
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The document discusses using social media for business and provides case studies of businesses that have successfully used social media. It recommends a cross-platform social media strategy, participating rather than just publishing content, and living the brand by sharing personal experiences on social media sites. Case studies highlight a kayaker who uses social media to share expertise and get broadcasting jobs, an outdoor writer who interviews experts and shares content to build an audience, and a park that created a Facebook page where visitors share photos and discussions to promote the park.
![Scott Allen Using Social Media to Attract Customers December 5, 2008 VISIT: www.TheVirtualHandshake.com CONTACT: [email_address]](https://image.slidesharecdn.com/america-outdoors-breakout-using-social-media-to-drive-customers-to-your-website-1228850456443175-8/85/America-Outdoors-Breakout-Using-Social-Media-To-Drive-Customers-To-Your-Website-1-320.jpg)
![Basics of Social Media Strategy ,[object Object],[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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America Outdoors Breakout - Using Social Media To Drive Customers To Your Website
- 1. Scott Allen Using Social Media to Attract Customers December 5, 2008 VISIT: www.TheVirtualHandshake.com CONTACT: [email_address]
- 7. Questions ? VISIT: www.TheVirtualHandshake.com CONTACT: [email_address]