Giles sirett of ShapeBlue introduces case studies from Apache Cloudstack cusotmers: Interoute, control circle and ASG software

1. CloudStack - Customer spotlight
Giles Sirett
CEO, ShapeBlue
Giles.sirett@shapeblue.com
Twitter: @ShapeBlue

2. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
 CEO of ShapeBlue
“ShapeBlue are expert builders of public &
private clouds. They are the leading global
independent CloudStack / CloudPlatform integrator
& consultancy”
 Run CloudStack European User group
 ALWAYS promoting CloudStack
Who am I?

3. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
#CCC13
#QA

4. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
“If you work for just money you’ll
NEVER make it, but if you love what
you’re doing and you always put the
customer first, success will be yours.”
Ray Kroc: Founder of McDonalds

5. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
What is community Development?
The roles
• Users
• Contributors
• Committers
• PMC
• Customers?

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275

7. www.shapeblue.com CloudStack Collaboration Conference 2012
CloudStack Customers

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CloudStack Customers 2.0

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CloudStack Customers 3.0

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Simon Oppenheimer
Chief Architect, Cloud Services

11. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
Interoute is an
international
telecommunications
service provider and
the owner operator
of Europe's largest
cloud services
platform

12. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
Interoute’s 10 networked data centres sit in the
heart of the Cloud
A pan-European platform
designed for the delivery of
Enterprise IaaS and virtualised
services

13. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
 What we have:
• 10 DCs with network fabric deeply embedded in the infrastructure supporting
effective access and geographic diversity.
• Existing shared storage and virtualised platforms
• 1000+ European MPLS VPN customers
 What we wanted:
• Provide an IaaS solution built into an Enterprise customer’s network – Private Access
• Provide an IaaS to off-net customers - Public Access
• Multi-zone, multi-tenant customer networks and/or internet access. - Hybrid Access
• ( Hypervisor integration with MPLS cloud. )

14. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
 Why Cloudstack?
• Scalable - grow-as-you-sell, expand across borders
• Service Provider pedigree
• Open Source - large active user, dev & support base
• Advanced Networking - VLAN integrated, SDN ready
• Multi-tenant
• Multi-hypervisor
• Hardware agnostic - Enterprise & commodity

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Pascal Vitoux
Senior Vice President of Development

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17. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
Simplifying how Technology
drives Business and
empowers Users
ASG chose CloudStack

18. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
 CloudFactory is a user centric Cloud Management Platform
 We provide service delivery aggregation, deployment and
monitoring
 We were looking to integrate and promote a 3rd party IaaS engine
to our customers
 Evaluation done on several open and commercial products
(OpenStack, Zimory, OpenQRM, …)
 CloudStack was more feature complete, easier to deploy and
support
ASG & CloudStack

19. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
 Fully integrated release in CloudFactory 7.3
 Allowed us to get to market within desired timeframe
 Already presented the integration to Analysts and got very
positive feedback (Best SaaS solution awarded by EMA)
 Open nature will allow us to perform adjustment for
customers requirements and contribute back to the
community.
ASG & CloudStack

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Tim Cox, CTO

21. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
 Our focus is delivering mission critical IT
services that are of strategic importance to
our customers - underpinning their business
growth and competitiveness
 We specialize in hybrid capabilities – from
colocation to cloud - aligning our customers’
requirements to the right solution and
ensuring they maintain full visibility and
control through our Max3000™ monitoring
and management platform
Introduction to ControlCircle

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 The business rational for a cloud platform
 Customer demand and enquiries about our cloud capability
 Develop new market opportunities
 Retain and grow existing colocation and managed hosting customers
 Why we chose CloudStack
 We market tested a number of open source and commercial products
 Community and vendor support – people gave as well as took
 It worked out of the box, and we could add our own IP
 It was the most mature option tested
 The UI was simple and the API fully featured
 It provides flexibility via such technological concepts such as ‘service offering’
Why have a Cloud and why CloudStack?

23. @ShapeBlue #CloudStack #CCC13 CloudStack Collaboration Conference 2013
 Complete the elements of our “Colocation to the Cloud”
vision
 Go live with an IaaS platform to time and budget
 Generate incremental revenue from new markets
 Create a rationale for end to end business automation
 Create a use case for full service orchestration
 Excite existing customers with an on demand hybrid solution
What has CloudStack allowed us to
achieve?

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 Hands in the air
 Tweet
 #CCC13 #QA

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 http://www.shapeblue.com/category/case-studies/
 https://cwiki.apache.org/CLOUDSTACK/case-studies.html
Read more success stories
 https://www.surveymonkey.com/s/28BV97D
Find more users for us to talk about