2. Recruiters use social media
In 2012, companies will use social media to recruit 80% of vacancies
• 98 % use LinkedIn
• 42% use Twitter
• 33% use Facebook
Recruiters use social media mainly in two ways:
• Sourcing applicants
• Posting vacancies
* Source: Ventana Research 2011
3. Standing out
Design your profile for impact
• Job title and profile pics are key (5.7 seconds)
• Key words, following, tweets & updates
• Get a referral (LinkedIn & Twitter)
7. Remember!
• The ‘R’ in both PR and HR stands for
relationships.
• Use social media to strengthen them.
• There’s no substitute for REAL LIFE contact.