Are you thinking about building a social Campaign for your business? If you answered “yes,” use today’s infographic as a quick-start guide for Campaign success! The tips in this infographic cover every phase of a Campaign’s launch process: From the planning and building phases, to the publishing and promotion phases.

1. 12 Tips to Build
Better
Social Campaigns

2. This presentation is based on an
infographic from ShortStack

3. Ready to build a social
media campaign for your
business?

4. Use this as a quick-start
guide!

5. What we’ll cover…
• Planning your campaign
• Building your campaign
• Publishing your campaign
• Promoting your campaign
Let’s go!

6. Have a Goal
Before you start building social
Campaigns – contests, newsletter
sign-ups, etc – determine your goals.
Do you want to collect email
addresses? Crowdsource for ideas for
new products? Get more Likes?

7. Build Some Buzz
Host an email-capture Campaign to
pre-register fans for your upcoming
promotion. Write a blog post about the
upcoming Campaign.

8. Keep It Simple
The easier it is for fans to navigate your Campaign,
the more success you’ll have with it.

9. Create Your Own Theme
If you’re building multiple Campaigns
for yourself or a client, save time by
creating your own theme.

10. Create Your Own Templates
If you plan on duplicating elements in
your Campaigns, create a template to
use for future Campaigns to avoid
repeating steps.

11. Customize With Extra CSS
Classes
Extra CSS classes can save you time when styling your Campaigns. Specify
styles in your CSS Editor to apply throughout.

12. Limit Permissions
The fewer permission fields fans must
go through in order to interact with
your Campaign, the better.

13. Keep Mobile in Mind
Keep your design simple and
responsive. Preview your Campaign
in mobile mode to assure it’s
appealing to your mobile audience.

14. Once It’s Built, Test!
Prior to hosting/publishing your
Campaign, test it. Make sure
prospective users’ experience is what
you envision.

15. Once It’s Built, Test!
Give your fans the opportunity to
interact with your Campaign, either
through a game, quiz, or entry into a
sweepstakes.

16. Publish to the Web
Reach a larger audience by
publishing your Campaign to
the Web or using an embed
feature to place your
Campaign on other sites like
your company’s website,
blog or Tumblr.

17. Promote Everywhere
Tell the world about your
Campaign! Post about it on
your social networks,
website, blog and in press
materials. If you’re running a
sweepstakes, submit it to
free contest-listing sites.

18. Free Infographic
12 Tips for
Building Better
Social
Campaigns
CLICK HERE