SlideShare una empresa de Scribd logo
1 de 10
ABOUT THE CONCEPT
“Food is the soul of any restaurant and the restaurant is the heart of any
hotel. We love making good food and when you love doing something,
you always give it your best shot. This is why, probably, our vegetarian
food turns out to be so interesting that you don’t miss the essence of any
cuisine even if it is predominantly a non vegetarian cuisine like Mughlai
or Japanese. This calendar is a mere reflection of our love for good
food”.
-Narendra Somani,CMD, TGB Group.
THE OBJECTIVE
Turning Facebook fans
to
Pledge to become
Vegetarian
TGB’S INITIATIVE
Posting updates about and promoting vegetarianism in the form of quotes, food shots
and listing celebrities who have embraced vegetarianism
• The application was launched and inspired
3,00,000 people across the web.
• The live tickr showed the recent pledgers
and inspired friends of friends to pledge to go
Veg.
• Successfully received 150+ vegetarian
pledges and the number still grows…
VEG PLEDGERS
CAMPAIGN REACH 280,000+
NUMBER OF PLEDGERS 150+
NUMBER OF NEW FANS SINCE LAUNCH 1000+
THE RESULT
THANK YOU

Más contenido relacionado

Similar a The Grand Bhagwati - Pledge for Veg - Case Study

Hungry for Buns PowerPoint as of dec 7
Hungry for Buns PowerPoint as of dec 7Hungry for Buns PowerPoint as of dec 7
Hungry for Buns PowerPoint as of dec 7
Tony Thanh Nguyen
 
BBC Good Food Mediapack 2015
BBC Good Food Mediapack 2015BBC Good Food Mediapack 2015
BBC Good Food Mediapack 2015
Elaine McCarrick
 
Meat tribes final
Meat tribes finalMeat tribes final
Meat tribes final
cmaa26
 

Similar a The Grand Bhagwati - Pledge for Veg - Case Study (20)

Food overloaded Android App, Final Marketing Presentation
Food overloaded Android App, Final Marketing Presentation Food overloaded Android App, Final Marketing Presentation
Food overloaded Android App, Final Marketing Presentation
 
Project 1
Project 1Project 1
Project 1
 
Hungry for Buns PowerPoint as of dec 7
Hungry for Buns PowerPoint as of dec 7Hungry for Buns PowerPoint as of dec 7
Hungry for Buns PowerPoint as of dec 7
 
Ryans Presentation
Ryans PresentationRyans Presentation
Ryans Presentation
 
930am team one graphs
930am team one graphs930am team one graphs
930am team one graphs
 
Young Marketers Elite 8 - Assignment 2 - Thành Đạt, Hà Linh, Nguyệt Hà, Chươn...
Young Marketers Elite 8 - Assignment 2 - Thành Đạt, Hà Linh, Nguyệt Hà, Chươn...Young Marketers Elite 8 - Assignment 2 - Thành Đạt, Hà Linh, Nguyệt Hà, Chươn...
Young Marketers Elite 8 - Assignment 2 - Thành Đạt, Hà Linh, Nguyệt Hà, Chươn...
 
Healthy food outlet
Healthy food outletHealthy food outlet
Healthy food outlet
 
BBC Good Food Mediapack 2015
BBC Good Food Mediapack 2015BBC Good Food Mediapack 2015
BBC Good Food Mediapack 2015
 
New Directions: Impact Report 2017-18
New Directions: Impact Report 2017-18New Directions: Impact Report 2017-18
New Directions: Impact Report 2017-18
 
Biz plan
Biz planBiz plan
Biz plan
 
Burger King Digital Campaign Proposal
Burger King Digital Campaign Proposal Burger King Digital Campaign Proposal
Burger King Digital Campaign Proposal
 
Taste of Trends Food Presentation
Taste of Trends Food PresentationTaste of Trends Food Presentation
Taste of Trends Food Presentation
 
Isak virtual Restaurant
Isak virtual RestaurantIsak virtual Restaurant
Isak virtual Restaurant
 
Imc Final Project Kelly
Imc Final Project KellyImc Final Project Kelly
Imc Final Project Kelly
 
Fitness facility presentation
Fitness facility presentationFitness facility presentation
Fitness facility presentation
 
Fb planning
Fb planningFb planning
Fb planning
 
Noodles box.com
Noodles box.comNoodles box.com
Noodles box.com
 
TORRYHARRIS_PRESENTATION
TORRYHARRIS_PRESENTATIONTORRYHARRIS_PRESENTATION
TORRYHARRIS_PRESENTATION
 
Meat tribes final
Meat tribes finalMeat tribes final
Meat tribes final
 
2016 State of the Personal Chef Industry
2016 State of the Personal Chef Industry2016 State of the Personal Chef Industry
2016 State of the Personal Chef Industry
 

Más de Social Kinnect

Gits Food - ICraveFor - Case Study
Gits Food - ICraveFor - Case StudyGits Food - ICraveFor - Case Study
Gits Food - ICraveFor - Case Study
Social Kinnect
 

Más de Social Kinnect (17)

#KinnectEDGE - Guide to Media Creatives
#KinnectEDGE - Guide to Media Creatives#KinnectEDGE - Guide to Media Creatives
#KinnectEDGE - Guide to Media Creatives
 
#KinnectEDGE - SEO Basics
#KinnectEDGE - SEO Basics#KinnectEDGE - SEO Basics
#KinnectEDGE - SEO Basics
 
Company Profile
Company ProfileCompany Profile
Company Profile
 
Lakme Fashion Week Case Study - Instagram Show
Lakme Fashion Week Case Study - Instagram ShowLakme Fashion Week Case Study - Instagram Show
Lakme Fashion Week Case Study - Instagram Show
 
Lakme Fashion Week
Lakme Fashion WeekLakme Fashion Week
Lakme Fashion Week
 
Stepathlon Website Casestudy
Stepathlon Website CasestudyStepathlon Website Casestudy
Stepathlon Website Casestudy
 
Borosil Joy Of Giving Case Study
Borosil Joy Of Giving Case StudyBorosil Joy Of Giving Case Study
Borosil Joy Of Giving Case Study
 
Elle India - Beauty Week - #SpoilYourselfSilly
Elle India - Beauty Week - #SpoilYourselfSilly Elle India - Beauty Week - #SpoilYourselfSilly
Elle India - Beauty Week - #SpoilYourselfSilly
 
Borosil #BeautifulFood
Borosil #BeautifulFoodBorosil #BeautifulFood
Borosil #BeautifulFood
 
Tips & Toes Nail Studio - Case Study
Tips & Toes Nail Studio - Case StudyTips & Toes Nail Studio - Case Study
Tips & Toes Nail Studio - Case Study
 
Ponds The Future Face of Radiance - Case Study
Ponds The Future Face of Radiance - Case StudyPonds The Future Face of Radiance - Case Study
Ponds The Future Face of Radiance - Case Study
 
Tips & Toes GLAM Makeover - Case Study
Tips & Toes GLAM Makeover - Case StudyTips & Toes GLAM Makeover - Case Study
Tips & Toes GLAM Makeover - Case Study
 
Havmor Mera Flavour Case Study
Havmor Mera Flavour Case StudyHavmor Mera Flavour Case Study
Havmor Mera Flavour Case Study
 
Gits Food - ICraveFor - Case Study
Gits Food - ICraveFor - Case StudyGits Food - ICraveFor - Case Study
Gits Food - ICraveFor - Case Study
 
Havmor - World Ice Cream Day
Havmor - World Ice Cream Day  Havmor - World Ice Cream Day
Havmor - World Ice Cream Day
 
Durian Furniture - Luxury Wishlist Case Study
Durian Furniture - Luxury Wishlist Case StudyDurian Furniture - Luxury Wishlist Case Study
Durian Furniture - Luxury Wishlist Case Study
 
BigFlix Case Study
BigFlix Case StudyBigFlix Case Study
BigFlix Case Study
 

Último

一比一原版查尔斯特大学毕业证如何办理
一比一原版查尔斯特大学毕业证如何办理一比一原版查尔斯特大学毕业证如何办理
一比一原版查尔斯特大学毕业证如何办理
hwoudye
 
💚😋 Angamaly Escort Service Call Girls, 9352852248 ₹5000 To 25K With AC💚😋
💚😋 Angamaly Escort Service Call Girls, 9352852248 ₹5000 To 25K With AC💚😋💚😋 Angamaly Escort Service Call Girls, 9352852248 ₹5000 To 25K With AC💚😋
💚😋 Angamaly Escort Service Call Girls, 9352852248 ₹5000 To 25K With AC💚😋
nirzagarg
 
➥🔝 7737669865 🔝▻ manali Call-girls in Women Seeking Men 🔝manali🔝 Escorts S...
➥🔝 7737669865 🔝▻ manali Call-girls in Women Seeking Men  🔝manali🔝   Escorts S...➥🔝 7737669865 🔝▻ manali Call-girls in Women Seeking Men  🔝manali🔝   Escorts S...
➥🔝 7737669865 🔝▻ manali Call-girls in Women Seeking Men 🔝manali🔝 Escorts S...
nirzagarg
 

Último (20)

Top Call Girls Madhapur (7877925207) High Class sexy models available 24*7
Top Call Girls Madhapur (7877925207) High Class sexy models available 24*7Top Call Girls Madhapur (7877925207) High Class sexy models available 24*7
Top Call Girls Madhapur (7877925207) High Class sexy models available 24*7
 
一比一原版查尔斯特大学毕业证如何办理
一比一原版查尔斯特大学毕业证如何办理一比一原版查尔斯特大学毕业证如何办理
一比一原版查尔斯特大学毕业证如何办理
 
Get Premium Alandi Road Call Girls (8005736733) 24x7 Rate 15999 with A/c Room...
Get Premium Alandi Road Call Girls (8005736733) 24x7 Rate 15999 with A/c Room...Get Premium Alandi Road Call Girls (8005736733) 24x7 Rate 15999 with A/c Room...
Get Premium Alandi Road Call Girls (8005736733) 24x7 Rate 15999 with A/c Room...
 
VVIP Pune Call Girls Narayangaon WhatSapp Number 8005736733 With Elite Staff ...
VVIP Pune Call Girls Narayangaon WhatSapp Number 8005736733 With Elite Staff ...VVIP Pune Call Girls Narayangaon WhatSapp Number 8005736733 With Elite Staff ...
VVIP Pune Call Girls Narayangaon WhatSapp Number 8005736733 With Elite Staff ...
 
Katraj ( Call Girls ) Pune 6297143586 Hot Model With Sexy Bhabi Ready For S...
Katraj ( Call Girls ) Pune  6297143586  Hot Model With Sexy Bhabi Ready For S...Katraj ( Call Girls ) Pune  6297143586  Hot Model With Sexy Bhabi Ready For S...
Katraj ( Call Girls ) Pune 6297143586 Hot Model With Sexy Bhabi Ready For S...
 
VIP Model Call Girls Ranjangaon ( Pune ) Call ON 8005736733 Starting From 5K ...
VIP Model Call Girls Ranjangaon ( Pune ) Call ON 8005736733 Starting From 5K ...VIP Model Call Girls Ranjangaon ( Pune ) Call ON 8005736733 Starting From 5K ...
VIP Model Call Girls Ranjangaon ( Pune ) Call ON 8005736733 Starting From 5K ...
 
VIP Model Call Girls Alandi ( Pune ) Call ON 8005736733 Starting From 5K to 2...
VIP Model Call Girls Alandi ( Pune ) Call ON 8005736733 Starting From 5K to 2...VIP Model Call Girls Alandi ( Pune ) Call ON 8005736733 Starting From 5K to 2...
VIP Model Call Girls Alandi ( Pune ) Call ON 8005736733 Starting From 5K to 2...
 
PRESTAIR MANUFACTURER OF DISPLAY COUNTER
PRESTAIR MANUFACTURER OF DISPLAY COUNTERPRESTAIR MANUFACTURER OF DISPLAY COUNTER
PRESTAIR MANUFACTURER OF DISPLAY COUNTER
 
VIP Model Call Girls Handewadi ( Pune ) Call ON 8005736733 Starting From 5K t...
VIP Model Call Girls Handewadi ( Pune ) Call ON 8005736733 Starting From 5K t...VIP Model Call Girls Handewadi ( Pune ) Call ON 8005736733 Starting From 5K t...
VIP Model Call Girls Handewadi ( Pune ) Call ON 8005736733 Starting From 5K t...
 
best call girls in Pune | Whatsapp No 8005736733 VIP Escorts Service Availabl...
best call girls in Pune | Whatsapp No 8005736733 VIP Escorts Service Availabl...best call girls in Pune | Whatsapp No 8005736733 VIP Escorts Service Availabl...
best call girls in Pune | Whatsapp No 8005736733 VIP Escorts Service Availabl...
 
💚😋 Angamaly Escort Service Call Girls, 9352852248 ₹5000 To 25K With AC💚😋
💚😋 Angamaly Escort Service Call Girls, 9352852248 ₹5000 To 25K With AC💚😋💚😋 Angamaly Escort Service Call Girls, 9352852248 ₹5000 To 25K With AC💚😋
💚😋 Angamaly Escort Service Call Girls, 9352852248 ₹5000 To 25K With AC💚😋
 
(ISHITA) Call Girls Service Navi Mumbai Call Now 8250077686 Navi Mumbai Escor...
(ISHITA) Call Girls Service Navi Mumbai Call Now 8250077686 Navi Mumbai Escor...(ISHITA) Call Girls Service Navi Mumbai Call Now 8250077686 Navi Mumbai Escor...
(ISHITA) Call Girls Service Navi Mumbai Call Now 8250077686 Navi Mumbai Escor...
 
VIP Model Call Girls Wakad ( Pune ) Call ON 8005736733 Starting From 5K to 25...
VIP Model Call Girls Wakad ( Pune ) Call ON 8005736733 Starting From 5K to 25...VIP Model Call Girls Wakad ( Pune ) Call ON 8005736733 Starting From 5K to 25...
VIP Model Call Girls Wakad ( Pune ) Call ON 8005736733 Starting From 5K to 25...
 
Call On 6297143586 Pune Airport Call Girls In All Pune 24/7 Provide Call Wit...
Call On 6297143586  Pune Airport Call Girls In All Pune 24/7 Provide Call Wit...Call On 6297143586  Pune Airport Call Girls In All Pune 24/7 Provide Call Wit...
Call On 6297143586 Pune Airport Call Girls In All Pune 24/7 Provide Call Wit...
 
Jual Obat Aborsi Sorong, Wa : 0822/2310/9953 Apotik Jual Obat Cytotec Di Sorong
Jual Obat Aborsi Sorong, Wa : 0822/2310/9953 Apotik Jual Obat Cytotec Di SorongJual Obat Aborsi Sorong, Wa : 0822/2310/9953 Apotik Jual Obat Cytotec Di Sorong
Jual Obat Aborsi Sorong, Wa : 0822/2310/9953 Apotik Jual Obat Cytotec Di Sorong
 
VVIP Pune Call Girls Sinhagad Road WhatSapp Number 8005736733 With Elite Staf...
VVIP Pune Call Girls Sinhagad Road WhatSapp Number 8005736733 With Elite Staf...VVIP Pune Call Girls Sinhagad Road WhatSapp Number 8005736733 With Elite Staf...
VVIP Pune Call Girls Sinhagad Road WhatSapp Number 8005736733 With Elite Staf...
 
contact "+971)558539980" to buy abortion pills in Dubai, Abu Dhabi
contact "+971)558539980" to buy abortion pills in Dubai, Abu Dhabicontact "+971)558539980" to buy abortion pills in Dubai, Abu Dhabi
contact "+971)558539980" to buy abortion pills in Dubai, Abu Dhabi
 
Budhwar Peth { Russian Call Girls Pune (Adult Only) 8005736733 Escort Servic...
Budhwar Peth { Russian Call Girls Pune  (Adult Only) 8005736733 Escort Servic...Budhwar Peth { Russian Call Girls Pune  (Adult Only) 8005736733 Escort Servic...
Budhwar Peth { Russian Call Girls Pune (Adult Only) 8005736733 Escort Servic...
 
Dighi ( Call Girls ) Pune 6297143586 Hot Model With Sexy Bhabi Ready For Se...
Dighi ( Call Girls ) Pune  6297143586  Hot Model With Sexy Bhabi Ready For Se...Dighi ( Call Girls ) Pune  6297143586  Hot Model With Sexy Bhabi Ready For Se...
Dighi ( Call Girls ) Pune 6297143586 Hot Model With Sexy Bhabi Ready For Se...
 
➥🔝 7737669865 🔝▻ manali Call-girls in Women Seeking Men 🔝manali🔝 Escorts S...
➥🔝 7737669865 🔝▻ manali Call-girls in Women Seeking Men  🔝manali🔝   Escorts S...➥🔝 7737669865 🔝▻ manali Call-girls in Women Seeking Men  🔝manali🔝   Escorts S...
➥🔝 7737669865 🔝▻ manali Call-girls in Women Seeking Men 🔝manali🔝 Escorts S...
 

The Grand Bhagwati - Pledge for Veg - Case Study

  • 1.
  • 2. ABOUT THE CONCEPT “Food is the soul of any restaurant and the restaurant is the heart of any hotel. We love making good food and when you love doing something, you always give it your best shot. This is why, probably, our vegetarian food turns out to be so interesting that you don’t miss the essence of any cuisine even if it is predominantly a non vegetarian cuisine like Mughlai or Japanese. This calendar is a mere reflection of our love for good food”. -Narendra Somani,CMD, TGB Group.
  • 3. THE OBJECTIVE Turning Facebook fans to Pledge to become Vegetarian
  • 5. Posting updates about and promoting vegetarianism in the form of quotes, food shots and listing celebrities who have embraced vegetarianism
  • 6.
  • 7. • The application was launched and inspired 3,00,000 people across the web. • The live tickr showed the recent pledgers and inspired friends of friends to pledge to go Veg. • Successfully received 150+ vegetarian pledges and the number still grows…
  • 9. CAMPAIGN REACH 280,000+ NUMBER OF PLEDGERS 150+ NUMBER OF NEW FANS SINCE LAUNCH 1000+ THE RESULT