Association conferences can be expensive to organize. Here are some tips for using sponsors to help alleviate the high cost.

1. Making the Most of
Your Association
Conference Sponsors

2. Why Your Association Needs Sponsors for Conferences
Costs for conferences keep increasing
May not cover costs with registration fees (or want to
subsidize costs to keep registration lower)
Sponsors help with the high price of well done events

3. Attracting Sponsors – What They Want to Know
Attendee demographics – how do they align with
the sponsor’s target market?
What is included with their sponsorship – they will
want a detailed list of the opportunity
After conference benefits – will you be providing
the list of attendees to them?

4. Offer Unique Alternatives for Sponsorships
Offer a wi-fi sponsorship.
Each time the login information is presented, have the sponsor
name included.
Better yet, have the sponsor’s name included in the password for
the wi-fi.
Append the name of the sponsor to the name of the congregation
area.
Each time the emcee refers to the spot, have them reference the
name – such as “between sessions, enjoy snacks in the StarChapter
break area.”

5. Offer Unique Alternatives for Sponsorships
Have a sponsor for your conference app.
Add sponsor logo or a special discount as app starts.
People will rush to charge devices between
sessions.
Host a sponsored area for recharging their phones or
tablets.
Offer spare charging cords/adapters,
with logo added

6. Conclusion
Sponsors are a great way to reduce costs to your
association
In addition to traditional sponsorship
opportunities, create unique ones that allow
companies to stand out

7. Inspiration for Sponsors
“The support I've received
from my sponsors has
enabled me to raise the bar in
swimming.”
-Michael Phelps

8. Presented by
StarChapter
Local Chapter Management Made Easy
Website: starchapter.com
Email: info@starchapter.com