TMG Strategy provides automated trading and direct sales to generate advertising revenue for publishers. From 2010 to 2013, TMG's display revenue grew at 500% above the Dutch market average as 58% of display ads were sold through automated trading. TMG also collects potentially valuable subscriber, content, ticketing, and advertising data from multiple sources that can be integrated into its algorithms to further improve targeted advertising. The company aims to develop and share self-service advertising technology with publishers and social platforms.

2. About us
TMG Strategy
Result

4. ADDITIONAL MARGIN

5. PREMIUM REVENUE
58% display sold through
automated trading in 2013
9%
49%
33%
10%
Tradedesk
Automated
revenue
Direct
sales
Na5ve
adver5sing

6. Result: 500% above market growth
0%
20%
40%
60%
80%
100%
120%
140%
160%
180%
Dutch
display
revenue
growth
TMG
display
revenue
growth
2010
2013
+13%
Source:
TMG
results
and
IAB
reports/forecasts
+67%

7. PREMIUM REVENUE
About -40% direct sales
FTE
0%
20%
40%
60%
80%
100%
120%
Direct
sales
FTE
2010
2013

8. About us
TMG Strategy
Custom
technology

9. Development Red Bull..

12. About us
TMG Strategy
Data

14. Subscrip5ons
Content
Ticke5ng
Online
adver5sement
Potentially
valuable
data
sources
within TMG
Gaming
Gambling

18. Adver0ser
Publisher
Integrate into
algorithm

19. About us
TMG Strategy
Sharing
technology

20. SelfService
Technology
Gericht online

21. Social News platform
Technology
Gericht online

22. Social awareness
Technology

23. Retargeting old skool
Technology
Upcoming / Katy

24. Retargeting TMG Style
Technology
Upcoming / Katy

25. About us
TMG Strategy
End game

28. @martinvdmeij
info@publishermarket.com