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10 Steps to:
Grow Your Blog with
Pinterest
Susan Wenner Jackson
@susanwjackson
#Blogalicious5
A Little About Me

#Blogalicious5
T fas t grow platformever
he tes
ing

#Blogalicious5
Pinterest refers tons of traffic.
The right kind of traffic.
Referral traffic rank

Traffic per user

7x

1

2

S
ourc S
e: hareaholic

3

Gender split

For purchasing dec
isions

4

70%

5

80% Women
17%

6
S
ourc S
e: hareaholic

S
ourc S
e: hareaholic

S
ourc B ate: study of 7 3 s
e: izR
,41 hoppers

#Blogalicious5
10 Steps to Grow Your Blog with
Pinterest
1. Get verified
2. Promote to fans
3. Set up 10+ boards
4. Convince them to follow
5. Engage post-click
6. Participate in group boards
7. Post 15-25 pins per day at optimal times
8. Test your content
9. Learn and improve
10.Continue growing

#Blogalicious5
Step 1: Get Verified

http://business.pinterest.com
#Blogalicious5
Step 2: Promote to Fans
In your sidebar
In your header

On every post and image

In your newsletter

#Blogalicious5
Step 3: Set up 10+ boards

#Blogalicious5
Step 4: Convince them to follow

#Blogalicious5
Step 5: Engage Post-Click

#Blogalicious5
Step 6: Participate in Group Boards

#Blogalicious5
Step 7: Post 15-25 Pins/Day…
10-15 Pins of Your Own Content

10-15 Pins of Others’ Great Content

#Blogalicious5
Step 7: … at Optimal Times
Dinner vs. Chocolate

Food vs. Fitness

#Blogalicious5
Step 8: Test Your Content
• Repin Ratio?
• Traffic
Delivered?
• Followers
Gained?

#Blogalicious5
Step 9: Learn and Improve
If a pin
worked
well, use
it again.

Didn’t
work?

Make it
better
and try
again.

#Blogalicious5
Step 10: Continue Growing
150k

100k

50k

S
EPTEMBER

OC
TOBE
R

NOVE
MBER

DE E
C MBE
R

JANUARY

FEBRUARY

MARC
H

APRIL

MAY

#Blogalicious5
Ready to WIN on Pinterest?
app.

.com/ apply
We help you optimize and supplement your
content, pin it at the right time, and convert it
into impressions, followers, and site visits.
All FREE for content creators.

#Blogalicious5

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10 steps-pinterest-blogalicious five

  • 1. 10 Steps to: Grow Your Blog with Pinterest Susan Wenner Jackson @susanwjackson #Blogalicious5
  • 2. A Little About Me #Blogalicious5
  • 3. T fas t grow platformever he tes ing #Blogalicious5
  • 4. Pinterest refers tons of traffic. The right kind of traffic. Referral traffic rank Traffic per user 7x 1 2 S ourc S e: hareaholic 3 Gender split For purchasing dec isions 4 70% 5 80% Women 17% 6 S ourc S e: hareaholic S ourc S e: hareaholic S ourc B ate: study of 7 3 s e: izR ,41 hoppers #Blogalicious5
  • 5. 10 Steps to Grow Your Blog with Pinterest 1. Get verified 2. Promote to fans 3. Set up 10+ boards 4. Convince them to follow 5. Engage post-click 6. Participate in group boards 7. Post 15-25 pins per day at optimal times 8. Test your content 9. Learn and improve 10.Continue growing #Blogalicious5
  • 6. Step 1: Get Verified http://business.pinterest.com #Blogalicious5
  • 7. Step 2: Promote to Fans In your sidebar In your header On every post and image In your newsletter #Blogalicious5
  • 8. Step 3: Set up 10+ boards #Blogalicious5
  • 9. Step 4: Convince them to follow #Blogalicious5
  • 10. Step 5: Engage Post-Click #Blogalicious5
  • 11. Step 6: Participate in Group Boards #Blogalicious5
  • 12. Step 7: Post 15-25 Pins/Day… 10-15 Pins of Your Own Content 10-15 Pins of Others’ Great Content #Blogalicious5
  • 13. Step 7: … at Optimal Times Dinner vs. Chocolate Food vs. Fitness #Blogalicious5
  • 14. Step 8: Test Your Content • Repin Ratio? • Traffic Delivered? • Followers Gained? #Blogalicious5
  • 15. Step 9: Learn and Improve If a pin worked well, use it again. Didn’t work? Make it better and try again. #Blogalicious5
  • 16. Step 10: Continue Growing 150k 100k 50k S EPTEMBER OC TOBE R NOVE MBER DE E C MBE R JANUARY FEBRUARY MARC H APRIL MAY #Blogalicious5
  • 17. Ready to WIN on Pinterest? app. .com/ apply We help you optimize and supplement your content, pin it at the right time, and convert it into impressions, followers, and site visits. All FREE for content creators. #Blogalicious5