Slides from my March 25th presentation at BookNet Canada. It outlines a bit about how Higher Education functions, with respect to making content related decisions, and how Symtext fits by providing educators with exactly the right mix of digital content.
5. Defining Characteristics of Higher Ed Educator as “specifier” Credentials and the “Availability of Information” Compromise
6. Cost of Compromise- problem for educators The “Unread Chapter Tax” - problem for students Used texts, Copying, Open Content - problem for publishers
7. New World of (Digital) Higher Education Completely new set of behaviours and expectations.
8. One Book From Many ...whose book are we talking about? Educator’s book. Or is it? Is it even a “book” at all?
9. About Us Symtext makes it easy for educators to provide their learners with exactly the right mix of digital instructional materials.
10. Focus on the Educator... Exactly the right mix Multi-source Multi-format Fee and free One’s own materials Source, edit, publish, and consume digitally Optional Print On Demand Switzerland
12. Students Value: best credentials for the least money! "The quality of comments shows that students are generally thinking seriously about the readings and/or issues arising from them. As a result, students are much better prepared for discussions and exercises, and class participation is richer and more egalitarian."Amanda Goldrick-Jones, UBC
13.
14. About the Product Liquid Textbooks let educators build the ideal course. By assembling exactly the right mix of learning materials, professors craft a living curriculum that reflects their unique style while covering the desired material. Once assembled, the Liquid Textbook becomes a platform for interaction and engagement, within which teachers, students, and subject matter experts explore and learn..
19. Sources of Content 50+ publishers Higher Education, commercial Higher Education, academic Media – print and television Platform licensees Some of our content providers
20. Takeaways Meet the needs of educators, students and publishers Focus on the educator Switzerland – content, distribution, fee/free New technology mandates new models Whose book are we talking about?
21. How to get in touch ian@symtext.com @IRBarker www.symtext.com
Notas del editor
One Book From Many – suggests “chunking” of content… getting what you need.Q -- Is it the mass produced print or e-textbook? Model is based upon the old economies of scale model write textbook sell in thousands of the book to educators edition cycle to update content A – maybe, for some this makes sense and will for a long time to come. Nothing wrong with this model, but it is flawed, and does not translate completely to digital distribution.**************Q – is it something highly customized, evolving, and unique?A – maybe, for some. Increasingly the wave of the future.
For a given course:Many publishers 1 educator many studentsWhen choice is limited (old model), the influence of the specifier is limited. Compromise required.When choice is unlimited, influence accrues to the educator. Compromise not required!Availability – findable, dynamic, accessible
Use online far more completely – refer to Wharton article abt use of digital in exec ed.New business model, not a transposition of print model to online. I don’t need to buy the complete book!Do new stuff: chunk, reuse, share, comment, rank
Bring in the notion of collaboration – focus on influence of educators
Chunks. Business rules set by publisher, content creator, educator
Chunks. Business rules set by publisher, content creator, educator
Chunks. Business rules set by publisher, content creator, educator
New ontology – new means/reality, new channel for publisher to reach their audienceStudent generated content+Educator’s perspective+ Multi-source publisher content=A unique digital publication: a living curriculum