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The Brandt Group with RE/MAX Affiliates
Email us at Info@OH-IOhomes.com

The Team
Nikki Gallo Brad Brandt Rob Brandt


How other agents sell your home

The 4 P’s
1. Put a sign in the yard
2. Put an ad in the paper
3. Put it in the MLS
4. Pray that it will sell


How are we different?
Real Estate Basics
• we will put a sign in your yard.
• We will advertise in the paper
• We will put your home on the MLS

That’s the easy part and every REALTOR® in town will
do this for you.

Only about 1/2 of the buying population are seeing
your house using these methods.

How are we different?
• What about the other 50% of buyers?
Where do they come from?
I’ve never even read a
How am I supposed to
Newspaper why would I I need a House!
find a house if I don’t
want to look for a house
have access to the MLS!
in one?


The Internet, Social Media & Syndication

The Brandt Group with RE/MAX Achievers

What is…
Social Media Syndication
• Web based technologies • A service where website
turning communication into material is made available to
interactive dialogues. multiple other sites.
• “A group of Internet-based • Most commonly, web
applications that build on the syndication refers to making
ideological and technological web feeds available from a site
foundations of web 2.0, which in order to provide other people
allows the creation and with a summary of the
exchange of user-generated website's recently added
content."[ content.

So you think social media is just a fad?


Did You Know!!!!
If Facebook were a country 1.China
it would be the 3rd largest 2.India
In the WORLD… 3. 3
4.United States
5.Indonesia
500,000,000 6.Brazil
Users and counting 7.Pakistan
8.Bangladesh

Did You Know!!!
Is the 4th most visited site and
2nd largest search engine in the
world.
Only second to…

The #1 largest
search engine in the
world


Why only market to REALTORS®?
When you can market to almost
every local Professional
Customer
Client
Buyer
With…


Years to reach 50 million users

Radio TV Internet iPOD
38 years 13 years 4 years 3years

Added 100 Million users in less than 9 months

The Bottom Line…
If your REALTOR® isn’t utilizing these
marketing avenues to sell your home, then
you’re missing out on about

50% of potential buyers.


Just having a
Facebook account
isn’t enough!

Millions of Buyers!!!!!
#1 Largest Search Engine in the World
Millions of Potential Buyers

#1 Social Media Website in the World
Over 500 Million Potential Buyers

#2 Largest Search Engine in the World
Millions of Potential Buyers

Over 75 Million Potential Buyers


We utilize our advanced knowledge and
application of syndication technologies to link

As well as hundreds of other
Advertising, Search & Social websites
=

Google
Largest Search Engine in the World
Billions of potential buyers

Did you know…

Almost every potential buyer starts
their search on Google
(Not by contacting a REALTOR®)


Google

One of two things will happen…

Buyers find themselves on a Buyers search “Google
random REALTOR® Website Real Estate” directly

Either way, your home will be found!!!
Because of Syndication!

Google

Everyone in the entire world with a computer
will be able to see your home.


YouTube
Second Largest Search Engine in the World

Pictures are great but video is better!!!


YouTube

• YouTube can be easily integrated with every
other internet based Search Engine and Social
Media website;

• Your home will be “toured” more often then any other
listing on the market.

• Buyers will get excited to see your home in person after
they have toured it through videos.


YouTube
Every buyer who finds your home online will be able to view
your YouTube video.


LinkedIn
Second Largest Social Media Website in the World

Need a Professional…Odds are they’re on LinkedIn
Most REALTORS® only
market to other REALTORS®

Why not market to every
professional in the area as well?

Facebook

Over 500,000,000 users


Facebook
• 82% of Facebook users
are between the age of
18-54 7% 11%
12%
age 13-17
• If ½ of them are age 18-25
considering a home age 26-34
29%
purchase… 18% age 35-44
age 45-54

• …Then there are over age 55-65

205 Million Potential 23%
Buyers on Facebook

Facebook

What age group has the
most buying power? 7% 11%
12%
age 13-17
age 18-25

18-35
That’s 52% of the
18%
29%
age 26-34
age 35-44
age 45-54
age 55-65
Facebook Population

23%


Facebook

If your REALTOR® isn’t
Effectively marketing with Social
Media, then you’re missing out on
countless potential buyers!


The Difference…
Other REALTORS The Brandt Group
• Put a sign in your yard. • Put a sign in your yard.
• Advertise in the paper • Advertise in the paper
• Put your home on the MLS • Put your home on the MLS

Plus
• Advertise on multiple online classifieds
• Create a Facebook account for your home
What does this •
•
Syndicate with Google
Film a video of your home for YouTube

all Mean?!!! • Market to other local Professionals on
LinkedIn
• Link every major social media site and search
engine together!


More
Exposure!
Exposure!
Exposure!

What does this mean?!!

• More people are interested in your home
• Your home has more showings
• Your home will sell for more money


When it’s time to sell give us a call
740-272-0038


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