14. American Shorthair
American Shorthair came from Europe. And then, it
was introduced into North America.
They are very loving and sociable.
Their ancestor is European shorthair.
15. American Shorthair
American Shorthair came from Europe. And then, it
was introduced into North America.
They are very loving and sociable.
Their ancestor is European shorthair.
16. American Shorthair
Came from Europe
Be introduced into North America
Loving and sociable
Origin is European Shorthair
17. American Shorthair
Use up to 2 types of fonts
Came from Europe
Be introduced into North America
Loving and sociable
Origin is European Shorthair Use images
Write only each points
25. PROXIMITY EXAMPLE
1. 7.
Use
Images is
Put egg on the bowl. Heat them
EFFECTIVE.
up.
5. 8 As soon go kindle fire with
snow, as seek to quench the
. fire of love with words.
-William Shakespeare
Mix them up. Eat.
35. Positive and negative
Negative sentence
• Do not eat and drink inside.
Positive sentence
• Enjoy your food and drink outside.
36. COMPARE
The sales do not increase, because
we do not research the market
enough.
The sales will increase,
if we research the market
enough.
37. COMPARE
The sales do not increase, because
we do not research the market NEGATIVE
enough.
The sales will increase,
if we research the market
enough.
POSITIVE
38. 4 points
3 different audience types
Cognitive brain function
Gesture
Positive and negative