This document discusses the history of Android and Google's Nexus One smartphone. It traces Android's beginnings from Google's interest in mobile search in 2004 to its acquisition of Android Inc. in 2005. By 2010, Google unveiled the Nexus One as its first self-designed consumer hardware device, hoping to protect its mobile advertising business. However, some customers had issues with the Nexus One's 3G connectivity, high termination fees, and touchscreen problems, leaving them sour on the new phone. The document presents information on Android's competitive advantages and provides a forecast for mobile from Morgan Stanley.
2. The story began in: 2004: Google interested to shift its search & Applications onto mobile phones 2005: Acquired Android, a small start-up based in Palo Alto, CA 2007: set a goal to develop, along with 50 tech companies, an open standards for mobile devices 2008: in corporation with AT&T, Google unveiled the first Google phone – G1
3. Nov 2009: Acquired Admob, a mobile display advertising company for 750,000,000$
