According to TechSci research report “India Furniture Market Forecast & Opportunities, 2019”, the country’s furniture market is projected to grow at a CAGR of around 26% during 2014-19.

1. India Furniture Market Forecast &
Opportunities, 2019
M a r k e t . I n t e l l i g e n c e . E x p e r t s

2. I n d u s t r y B r i e f
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With an unorganized and fragmented furniture market, India offers immense opportunities to domestic and international
players. The demand for furniture is growing in the country on account of increasing purchasing power of the consumers,
changing lifestyle, increasing urbanization and widespread availability in tier II and III cities. The domestic furniture market
in India is highly unorganized with regional players offering a stiff competition to leading furniture companies, which form
the organized sector in the Indian furniture market. In order to increase the product availability, organized furniture
manufacturers are also entering into tie-ups with E-commerce retailers. Moreover, the furniture retail chains are also
focusing on increasing their presence in tier II & III cities. Major furniture manufacturers in India include Godrej Interio,
Nilkamal, Durian and Wipro.
According to “India Furniture Market Forecast & Opportunities, 2019”, the country’s furniture market is projected to
grow at a CAGR of around 26% during 2014-19. Home furniture segment is the leading contributor, followed by office and
institutional segment. Western region is expected to be the highest revenue contributor in India furniture market, followed
by southern region due to the presence of large number of industrial hubs and upcoming infrastructure developments in
these regions. Over the next five years, the Indian furniture market is expected to witness increasing consolidation due to
growing entry of international companies as a result of the government’s 100% FDI approval into the country’s furniture
industry. Consequently, the value share of small and mid-sized furniture players forming the unorganized sector is expected
to decrease over the coming years. “India Furniture Market Forecast & Opportunities, 2019” elaborates the following
aspects related to furniture market in India:
India Furniture Market Size, Share & Forecast
Segmental Analysis – Home Furniture, Office Furniture and Institutional furniture
Policy & Regulatory Landscape
Changing Market Trends & Emerging Opportunities
Competitive Landscape & Strategic Recommendations

3. Ta b l e o f C o n t e n t s
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S No.
1. Research Methodology
2. Analyst View
3. Global Furniture Market Overview
4. India Furniture Market Outlook
4.1. Market Size & Forecast
4.1.1. By Value
4.2. Market Share & Forecast
4.2.1. By Raw Material Type
4.2.2. By Sector
4.2.3. By End User Industry
4.2.4 By Company
5. India Home Furniture Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.1.2. By Raw Material Type
5.2. Furniture Price Points
5.3. Market Competition Outlook
6. India Office Furniture Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Raw Material

4. Ta b l e o f C o n t e n t s C o n t d .
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S No.
6.3. Furniture Price Points
7. India Institutional Furniture Market Outlook
7.1. Market Size and Forecast
7.1.1. By Value
8. Supply Chain Management
9. Import/Export Scenario
10. Market Dynamics
10.1. Drivers
10.2. Challenges
11. Market Trends & Developments
12. Policy & Regulatory Landscape
13. India Economic Profile
14. Competitive Landscape
14.1. Comparative Landscape
14.2. Company Profiles
14.2.1. Godrej Interio
14.2.2. Nilkamal Limited
14.2.3. Wipro Consumer Care & Lighting group
14.2.4. Durian Office Furniture Private Limited
14.2.5. Zuari Furniture Products
14.2.6. Damro Furniture Pvt. Ltd.
14.2.7. Featherlite Office Systems Pvt. Ltd.

5. Ta b l e o f C o n t e n t s C o n t d .
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14.2.8. BP Ergo
14.2.9. Haworth India Pvt. Ltd.
14.2.10. Dynasty Modular Furniture Pvt. Ltd.
15. Strategic Recommendations
16. About Us & Disclaimer

6. L i s t o f F i g u r e s
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• Figure 1: Global Furniture Market Size, By Value, 2009-2019F (USD Billion)
• Figure 2: Global Furniture Market Share, By Segment, By Value, 2013
• Figure 3: India Furniture Market Size, By Value, 2009-2019F (USD Million)
• Figure 4: India Real Estate Market Size, By Value, 2011-12 & 2019-20F (USD Billion)
• Figure 5: India per Capita Income, 2009, 2012 (USD)
• Figure 6: India Premium Furniture Market Share, By Segment, By Value, 2013
• Figure 7: India Furniture Market Share, By Raw Material, By Value, 2013
• Figure 8: India Furniture Market Share, By Raw Material, By Value, 2019F
• Figure 9: Urban Households in India, 2001 & 2011 (Million)
• Figure 10: Rented Households in India, 2001 & 2011 (Million)
• Figure 11: India Furniture Market Share, By Sector, By Value, 2013
• Figure 12: India Furniture Market Share, By Sector, By Value, 2019F
• Figure 13: India Furniture Market Share, Organized Vs. Unorganized Sector, By Value, 2009, 2011 & 2013
• Figure 14: India Furniture Market Share, By Type, By Value, 2013
• Figure 15: India Furniture Market Share, By Type, By Value, 2019F
• Figure 16: Number of Households in India, 2001, 2011 (Million)
• Figure 17: Urban & Rural Households with 3 to 4 Dwelling Rooms in India, 2001 & 2011 (Million)
• Figure 18: Urban & Rural Households with 2 to 3 Dwelling Rooms in India, 2001, 2011 (Million)
• Figure 19: India Furniture Market Share, By Company, By Value, 2013
• Figure 20: India Furniture Market Share, By Company, By Value, 2019F
• Figure 21: India Home Furniture Market Size, By Value, 2009-2019F (USD Million)
• Figure 22: India Construction Market Size, By Value, 2010, 2020F (USD Billion)

7. L i s t o f F i g u r e s C o n t d .
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• Figure 23: India Home Furniture Market Share, By Raw Material Type, 2013
• Figure 24: India Home Furniture Market Share, By Raw Material Type, 2019F
• Figure 25: India Home Furniture Market Size, By Value, 2009-2019F (USD Million)
• Figure 26: IT Companies in India, By State, 2011
• Figure 28: Per Capita Income in India, By State, 2012-13 (USD)
• Figure 29: India Office Furniture Market Share, By Raw Material, By Value, 2012
• Figure 30: India Office Furniture Market Share, By Raw Material, By Value, 2019F
• Figure 31: India Institutional Furniture Market Size, By Value, 2009-2019F (USD Million)
• Figure 32: Percentage Change in Foreign Tourist Footfall, 2010-12
• Figure 33: India Furniture Supply Chain Management Flowchart
• Figure 34: Furniture Market Supply Chain in India, By Profit Margins, 2014
• Figure 35: India Furniture Imports, By Value, 2008-2012 (USD Million)
• Figure 36: India Furniture Export, By Value, 2008-2012 (USD Million)
• Figure 37: India Real Estate FDI as a Percentage of Total FDI, 2006-07, 2010-11
• Figure 38: Real Estate Residential Demand in India from Tier I & II Cities, 2010-14 (‘000 units)
• Figure 39: Number of Foreign Tourists in India, 2000-12 (Million)
• Figure 40: India Urban Population Size, 1990, 2000 & 2010 (Million)
• Figure 41: India per Capita Income, 2009, 2012 (USD)
• Figure 42: India Unorganized Furniture Market Share, 2009, 2011, 2013
• Figure 43: Physical Vs. Online Selling, By Cost Comparison
• Figure 44: India E-commerce Market Size, By Value, 2009, 2012 & 2013 (USD Billion)
• Figure 45: India Internet Users, 2006, 2009, 2012 & 2013 (Million)

8. L i s t o f F i g u r e s C o n t d .
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• Figure 46: Nilkamal Exports, By Value, 2011-12 & 2012-13 (USD Million)
• Figure 47: Nilkamal Total Revenues, 2011-12 & 2012-13 (USD Million)
• Figure 48: Nilkamal Operating Profit, 2011-12 & 2012-13 (USD Million)
• Figure 49: Nilkamal Net Profit, 2011-12 & 2012-13 (USD Million)
• Figure 50: WCCLG Revenue in India, Furniture Segment, Premium Furniture Segment, 2012-13 (USD
Million)
• Figure 51: Indian Furniture Products Limited(IFPL) Manufacturing Unit Details, By Investment, By
Production Capacity

9. L i s t o f Ta b l e s
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• Table 1: List of Furniture Wood Type, By Usage
• Table 2: Unorganized Furniture Markets in India, By Location, By Metro City
• Table 3: High Rise Buildings in India, Upcoming Major Projects, 2014-2017F
• Table 4: Major Residential Projects in India, By Real Estate Developer, 2012
• Table 5: Godrej Interio Revenue Share, By Region, 2013
• Table 6: Average Sofa Prices in India, By Company, 2014 (USD per Unit)
• Table 7: Average Wardrobe Prices in India, By Company, 2014 (USD per Unit)
• Table 8: Average Bed Prices in India, By Company, 2014 (USD per Unit)
• Table 9: Average Table Prices in India, By Company, 2014 (USD per Unit)
• Table 10: Average Dressing Table Prices in India, By Company, 2014 (USD per Unit)
• Table 11: Average Chair Prices in India, By Company, 2014 (USD per Unit)
• Table 12: Average Cabinet Prices, By Company, 2014 (USD per Unit)
• Table 13: Average Wall Unit Prices in India, By Company, 2014 (USD per Unit)
• Table 14: Average Furniture Prices in India, By Category, By Company, 2014 (USD per Unit)
• Table 15: Average Office Chair Prices in India, By Company, 2014 (USD per Unit)
• Table 16: Average Office Table Prices in India, By Company, 2014 (USD per Unit)
• Table 17: Average Office Furniture Prices in India, By Company, By Category, 2014 (USD per Unit)
• Table 18: Average Office Table Prices in India, By Company, By Category, 2014 (USD per Unit)
• Table 19: India Major Hospital Projects in Execution, By Value, By State, 2013- 2016F (USD Million)
• Table 20: India Major Institutional Projects, By Company, By Institutions
• Table 21: India Furniture Manufacturers Distributors Network, By Company, By Region, By Export &
Import Destinations

10. L i s t o f Ta b l e s C o n t d .
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• Table 22: India Furniture Import Value, By Source Destination, 2011-12 & 2012-13 (USD Million)
• Table 23: India Furniture Export Value, By Source Destination, 2011-12 & 2012-13 (USD Million)
• Table 24: India Furniture Importers, By Product, By Source of Import
• Table 25: India Furniture Exporters, By Products, By Source of Export
• Table 26: Major AFMT Members, By Location
• Table 27: Major AFMI Members, By Location
• Table 28: Major Furniture Import, By Type
• Table 29: India Furniture Imports Custom Duty, 2014
• Table 30: India Furniture Manufacturers Details, By Products, Manufacturing Units, By Production
Capacity
• Table 31: Nilkamal, Financial Ratio Analysis, 2011-12 & 2012-13

11. R e s e a r c h M e t h o d o l o g y
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Baseline Methodology
Our dedicated team of industry experts has comprehensively monitored and analyzed various aspects of the
Indian furniture market. The team has analyzed the various industry segments and speculated a positive future
of the industry. Taking into consideration growth of various segments of population, real estate sector growth,
changing disposable income, factors influencing the furniture purchase, etc., our team of analysts has provided
a prudent analysis of the industry’s performance in the future. This would enable our clients in planning their
investment decisions and explore several growth opportunities in the Indian furniture market.
For our study, we have gathered information through primary research surveys with around 10 manufacturers
and 8 distributors of furniture industry in India, followed by an exhaustive search of credible paid databases. Our
team of experts has then prudently evaluated all the collected information and personated them in a
chronological order to depict a meaningful and clear picture of the furniture market in India.
In addition, while compiling the data, we have also cross-checked all the collected information from multiple
sources and data warehouses in order to present the most accurate and precise information of the concerned
industry. We have also identified and analyzed all emerging trends, including the important drivers and
challenges that industry is confronting. We have also presented various forecasts for the industry based on our
in-depth analysis of market dynamics, prevalent trends, developments and growth opportunities.
Companies Interviewed
Top seven companies interviewed: Godrej Interio, Durian, Damro, Evok, Haworth,
Dynasty, Wipro, Home Centre, Nilkamal, Hometown
Sources
Economic Intelligence Unit (EIU), Hoovers, Business Week, Company Annual Reports, Factiva, One Source and
News Articles
© TechSci Research

12. S a m p l e D a t a - S n a p s h o t
12
© TechSci Research
X%
2013
X%
2019F
Home,
50%
Office,
50%
Figure 3: India Premium Furniture Market
Share, By Segment, By Value, 2013
Organized, 50%
Unorganized, 50%
Figure 6: India Furniture Market Share,
By Sector, By Value, 2013
50% 50% 50%50% 50% 50%
2009 2011 2013
Organised Unorganised
Figure 8: India Furniture Market Share, Organized Vs.
Unorganized Sector, By Value, 2009, 2011 & 2013
5
10
15
20
25
30
35
40
45
50
55
CAGR: X%
CAGR:
X%
Figure 13: India Home Furniture Market Size, By
Value, 2009-2019F (USD Billion)
Wood
33%
Metal
33%
Plastic
34%
Figure 18: India Office Furniture Market
Share, By Raw Material, By Value, 2019F
33%
33%
34%
2019F
Wood Metal Plastic
33%
33%
34%
2013
Wood Metal Plastic
XXXX
XXXXX
XXXXX
Figure 14: India Home Furniture Market Share, By Raw Material Type, 2013 / 2019F
25%
50%
75%
2009 2011 2013
Unorganised
Figure 20: India Unorganized Furniture Market
Share, 2009, 2011,2013
Wood
33%
Metal
33%
Plastic
34%
Figure 17: India Office Furniture Market Share, By Raw
Material, By Value, 2013

13. R e p o r t O r d e r i n g
13
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Report Name: India Furniture Market Forecast and Opportunities, 2019
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