2. Why create a plan?
47% of marketers do not think their companies spend
enough time planning their investments in digital
marketing activities.
To optimize your digital media marketing campaign,
you need to develop a well-researched plan.
3. Why create a plan?
43% of companies admit they have no strategy for
incorporating social media into demand generation.
68% of CMOs say their companies are unprepared to
fully incorporate social media.
97% of all consumers search for local businesses
online.
4. How to Create a Plan
1. Research
Know your audience.
Where and what are they
viewing online?
Optimize for mobile.
You need at least 10% of
your audience on mobile
devices.
43% of emails are opened
on mobile devices.
5. How to Create a Plan
2. Plan
Use your research and plan for a multi-device platform
approach.
70% of B2B marketers use some form of video in their
marketing strategies because it receives 3x as many links
as plain text posts.
6. How to Create a Plan
3. Execute
85% of marketers say that the number one benefit of
social media marketing is brand exposure, followed by
increased website traffic and marketplace insight.
Properly measure your company’s ROIs by watching
click-through rates, social media interactions, increased
sales, and improved brand image.
7. 4 Marketing Methods that
Came with the Digital Age
1. Branding
Provide positive experiences with the brand to create
customer loyalty.
Invest in new types of multimedia that will allow
customers to connect with the brand on different levels.
8. 2. Customer Experience Designers
Offer exceptional customer service from beginning to end
of a sale so that customers will want to continue working
with you.
Perform extensive research and analysis on customer
behaviors and desires.
4 Marketing Methods that
Came with the Digital Age
9. 3. Demand Generators
Flood the internet with digital possibilities such as
website, mobile apps, SEO, and social media.
This creates large-scale demand by overwhelming the
market with your slogans and products.
4 Marketing Methods that
Came with the Digital Age
10. 4. Product Innovators
Create various types of digital marketing to discover and
develop new products or services consumers want.
As you create new products, you will increase the value
of the company.
4 Marketing Methods that
Came with the Digital Age
11. Hire an Expert
Sprint Marketing can help you make the most of your
marketing efforts by creating a digital media marketing
plan.
Contact us today.
sprintmarketing.com
(801) 251-6855
View our blog for more tips on creating a digital media
marketing plan.
