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Connecting with Our Digital Students
SOCIAL
MEDIA
1
2
TheTechProfe.com
3
TheTechProfe.com
4
5
IT'S TIME TO STOP
DOING SOCIAL
BECAUSE IT'S
COOL. IT'S TIME TO
START DOING IT
BECAUSE IT'S
EFFECTIVE.
6
7
8
KNOW YOUR
AUDIENCE
9
WHAT DO YOU
WANT TO
COMMUNICATE?
10
WHEN?
11
12
13
14
15
BACKWARDS?
16
17
4 STEP STRATEGY
P
O
S
T
People
Assess your stakeholders social activities
Objectives
Decide what you want to accomplish
Strategy
Plan for how relationships with stakeholders will change
Technology
Decide which social technologies to use
18
19
GET SUPPORT
FROM SENIOR
MANAGEMENT
20
DETERMINE
YOUR
SOCIAL
MEDIA
OBJECTIVES
21
LISTENING
• Using social media
a s “ r e a l t i m e ”
r e s e a r c h a n d
gaining insights
from listening to
students
22
TALKING
• U s i n g
conversations with
s t u d e n t s t o
promote products
or services
23
ENERGIZING
• b u i l d i n g b r a n d
s t e w a rd s h i p ; a n d
identifying enthusiastic
s t a k e h o l d e r s a n d
u s i n g t h e m t o
persuade others
24
SUPPORTING
• Making it possible
for stakeholders to
help each other
25
EMBRACING
• T u r n i n g
stakeholders into a
r e s o u r c e f o r
innovation
26
RECRUIT
THE
RIGHT
PEOPLE
27
DECIDE
WHAT
TOOLS
TO
INVEST IN
AND USE
28
CREATE A
GOVERNANCE
MODEL
29
BEGIN
30
31
32
WAIT!!!
WHAT ABOUT
TOOLS?
33
34
DIGITAL
LITERACYFor The Common Core Educator
35
36
http://goo.gl/GjIcBY
37
Basics
http://goo.gl/BFivga
38
www.google.com/insidesearch/searcheducation
39
LEARN TO SEARCH!
powersearchingwithgoogle.com
40
OTHER
SEARCH
ENGINES
41
www.wolframalpha.com
42
Snoopes.com 
43
whois.net
44
web.archive.org
45
Educational Search Engines
46
www.thinkfinity.org
47
www.graphite.org
48
UNDERSTANDING
THE ESSENCE
OF DIGITAL
LITERACY
& Citizenship
49
www.commonsensemedia.org
50
DATA
LITERACY
To assist in ongoing assessments
51
www.infuselearning.com
52
classbadges.com
53
DEVELOPING
ONLINE
TOOLS
Online Tools to Support Ubiquitous Learning
54
55
thetechprofe.com/flipped-classrooms
56
CURATION &
CREATION
Communicate, Collaborate In & Out of the Classroom
57
58
59
docs.google.com
60
citationmachine.net
61
LEARNING
ENVIRONMENTS
Communicate, Contribute,Collaborate In & Out of the
Classroom
62
63
64
www.remind101.com
65
Demo Time!
or
Mimi Time?
66
67
68

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