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TECH2002 Studies in Digital Technology Lecture Week 1 Tag:  Introduction 1  ,  TECH2002 ,  Web 2.0 ,  lecture ,  andrew ,  clay ,  the joker ,  new media ,  digital technology
Studies in Digital Technology? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
‘ creative  services agency specialising in  emerging digital media . We combine  creative thinking  with  technological expertise  to help brands target audiences through the ever expanding set of channels, environments and devices available to  digital visual media ’
New Media and ‘Old Media in New Times’ ,[object Object],[object Object],[object Object],[object Object]
You’ve been  Rickrolled !
 
 
Digital cinema
‘ With the emergence of the computer, entirely new ways of making images, together with ways of assisting and augmenting established methods and techniques have become commonplace within contemporary forms of visual cultural production’   (Darley 2000: p.36)
Faking, hoaxing, simulation:  YouTube  and Lonelygirl15
 
New media (Flew 2008) ,[object Object]
New media = digital media? ,[object Object]
Being Digital ? ‘The shift from atoms to bits is irrevocable and unstoppable’   (Negroponte, 1996, p.4)
‘ Technology has altered the information game. Now, thanks to mobile phones and digital cameras, the public aren’t passive receivers of news anymore. They are umbilically  connected  to the action’ (Peter Preston,  The Observer , 10 July 2005)
 
What is new for society about new media? ,[object Object],[object Object],[object Object],[object Object]
Audiences, texts, industries production  representation  consumption model audience text industry a model more suitable for thinking about ‘mass communications’ (cinema, radio, television, and so on)
Electronically mediated communication (telephones, mobile phones, the internet) ,[object Object],[object Object]
Text messaging ,[object Object],[object Object]
Technology as experience ,[object Object]
[object Object],[object Object],[object Object]
The Internet and WWW as New Media ,[object Object]
Web 2.0 ,[object Object]
Web 2.0 ,[object Object]
Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
del.icio.us
 
tagging ,[object Object],[object Object],[object Object]
folksonomy (Thomas Van Der Wal) ,[object Object],[object Object],[object Object]
 
Web 2.0 coursework ,[object Object],[object Object],[object Object],[object Object]
 
 
 
 
Arseblog ,[object Object]
Arseblog  and Web 2.0 ,[object Object]
 
Newsreaders and RSS feeds
Micro-blogging:  Twitter
Photoblogs and moblogs
Vlogging: Blade376
Podcasting and audio blogs?
Blogs are social media ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media ,[object Object],[object Object],[object Object]
[object Object]
 
Live Lectures, Published Lectures and Meetings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Bibliography ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Tech2002lecweekone0809

  • 1. TECH2002 Studies in Digital Technology Lecture Week 1 Tag: Introduction 1 , TECH2002 , Web 2.0 , lecture , andrew , clay , the joker , new media , digital technology
  • 2.
  • 3. ‘ creative services agency specialising in emerging digital media . We combine creative thinking with technological expertise to help brands target audiences through the ever expanding set of channels, environments and devices available to digital visual media ’
  • 4.
  • 5. You’ve been Rickrolled !
  • 6.  
  • 7.  
  • 9. ‘ With the emergence of the computer, entirely new ways of making images, together with ways of assisting and augmenting established methods and techniques have become commonplace within contemporary forms of visual cultural production’ (Darley 2000: p.36)
  • 10. Faking, hoaxing, simulation: YouTube and Lonelygirl15
  • 11.  
  • 12.
  • 13.
  • 14. Being Digital ? ‘The shift from atoms to bits is irrevocable and unstoppable’ (Negroponte, 1996, p.4)
  • 15. ‘ Technology has altered the information game. Now, thanks to mobile phones and digital cameras, the public aren’t passive receivers of news anymore. They are umbilically connected to the action’ (Peter Preston, The Observer , 10 July 2005)
  • 16.  
  • 17.
  • 18. Audiences, texts, industries production  representation  consumption model audience text industry a model more suitable for thinking about ‘mass communications’ (cinema, radio, television, and so on)
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