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NO LONGER
A WORKING
EXPERIMENT:
Business colonies,
synchronized workforces,
and skill-set modules in
scientific companies
Mark A. Lanfear
2 | no longer a working experiment



Introduction




From the world’s largest scientific          and controlling costs at practically every     of the most talented people no longer         companies save money while still striving
organizations to the smallest labs           step in a particular process. A scientific     seek traditional working arrangements.        towards improving the quality of their
doing critical R&D, all organizations        company’s most important projects, it          And, as more and more employers have          process and, ultimately, their products.
have had to transform the way they           could be argued, are now often likely to be    embraced these new workforce cultures,
                                                                                                                                          This white paper, part two of the Kelly
do business in recent years.                 conducted on a micro—not macro—level.          employers are realizing the benefits.
                                                                                                                                          Scientific Resources series on the scientific
The most obvious changes have come about     But take away these classic business           Business colonies, synchronized workforces,   workforce of 2020 and beyond, will explore
because of pure economics. Practically       problems, and many futurists predict that      and skill-set modules are all examples of     the benefits of thinking in an innovative
everyone is being challenged to do more      companies around the globe would still         workplace concepts that can “shake up”        way when it comes to the workplace, and
with less. Particularly within the science   move toward a different way of doing           an employer’s thinking when it comes to       how a workforce solutions company like
industry, major shifts in the development    things, simply because of how expectations     their resource planning. These concepts       Kelly can help companies with science
of drugs and other products are indicators   in the business world are transforming.        not only promote knowledge sharing,           focused needs take advantage of these
of how companies are conducting business     After all, it’s a more connected world. Many   but also have the potential to help           unique pockets of human capital, workforce
                                                                                                                                          resources, sprouting up across the globe.
3 | no longer a working experiment



01. how people work today
Part one of our series focused on the free-agency phenomenon that will be
prominent in the workplace of 2020. Because of this catalyzing trend, free agency
is largely the driving force behind the innovative ways people are choosing to
work via business colonies, synchronized workforces, and skill-set modules.




So, it bears remarking that employers            full-time traditional employment with an        business flexibility. Free agency is clearly a   once came with these scenarios. This
should consider the concept of free agency       organization—account for four out of every      good model for companies with a projected        loss of longevity and predictabilty has
seriously. If companies around the world,        10 workers employed in the U.S. On the          need. Free agents are also realizing that they   had an influence on the employee’s view
and particularly scientific companies, are not   international front, global research firm IDC   are no longer on the fringe or considered        of their workplace. A 2011 report by
informed as to why more professionals are        predicts that as soon as 2013, there will be    “inferior” next to their full-time peers. In     Careerbuilder.com, in fact, found that 76%
becoming free agents, these organizations        about 1.19 billion free agents, or about        fact some of the most talented people are        of full-time workers would leave their current
may miss out on the innovative ways they can     35% of the worldwide workforce.                 choosing the projects they want to work on       jobs if a better opportunity came along.
engage this talent.                                                                              because of the freedom and mobility that the     Other studies have variously shown that each
                                                 But why such large numbers? From a basic
                                                                                                 free agent employment style provides.            year companies can lose between 20 and
The numbers make a strong case for the           business perspective, by engaging flexible
                                                                                                                                                  50% of their employee base through workers
free agency trend. The Kelly Services® 2011      and scalable workforce resources, companies     And then there is the longevity factor. With
                                                                                                                                                  simply finding other jobs.
Free Agent Survey found that today               can drive projects to get done faster without   today’s uncertain economic environment
44% of American workers across all               the added process and expense of hiring         and workforce scaling in recent years, many      All of this points to new options and models
industries classify themselves as free           permanent full time employees. It is also       talented professionals weigh the options         in the basic employment structure—where
agents. That’s a 70% increase since 2008         easier than ever to engage and disengage        of long-term traditional employment              both companies and individuals are coming
according to the research, and it means          this type of workforce because of advances      relationships with companies if those            together to seek out more effective ways of
that free agents—those who do not have           in technology, which yields cost savings and    companies are not offering the security that     doing business together.
4 | no longer a working experiment



02. DEFINING BUSINESS COLONIES, SYNCHRONIZED
WORKFORCES, AND SKILL-SET MODULES
So what are business colonies, synchronized workforces, and skill-set modules?




These can all mean different things to          Take business colonies, which have             launch their own business colonies as a           time in the wake of global competition that
different organizations. But at a basic         been defined by futurist Thomas Frey of        way to expand capability without adding           demands that products are developed faster.
level, these concepts are about engaging        the DaVinci Institute as “organizational       to headcount” and could possibly even
                                                structures designed around matching talent     use these colonies for “experimental              Skill-set modules are also similar to the
the right talent in the right place at the
                                                with pending work projects. The operation      assignments best performed outside of the         previous two concepts. We are seeing skill-
right time—regardless of the work’s
                                                will revolve around some combination of        cultural bounds of existing workflow”.            set modules already crop up in the U.S., with
physical location. They would support
                                                resident people based in a physical facility                                                     certain geographic areas known for housing
banishing the cubicle and fixed schedule.
                                                and a non-resident virtual workforce.          Similar to business colonies, synchronized        highly skilled professionals with the same
And they are about embracing the shift
                                                Some business colonies will forgo the          workforces are pockets of talent that are         credentials and experience. Biotech hubs for
to a workplace model independent of
                                                cost of the physical facility completely,      considered a critical asset to an organization,   example, are concentrated in the eastern U.S.
traditional employment constraints. After
                                                opting instead to form around an entirely      but are not necessarily fully activated
all, the workplace itself has become                                                           throughout the entire course of a project.        As skill-set modules develop, companies
                                                virtual communications structure”.
virtual, and modern thinking demands                                                           Companies might employ these workforces           will learn where they can find the best
the realization that work can happen            With these business colonies established,      “in sync” with other pockets of talent in         talent in certain areas. And even if a
anywhere and at any time. Ultimately,           workers are able to seek work on a project     a different part of the country or on an          company is located in a city in the U.S.,
these concepts are about fulfilling the needs   basis from companies that are seeking          entirely different continent. All working         they might very well end up using a
and expectations of both organizations          their specific skills. In some instances,      on different aspects of the same project,         skilled module in Europe or Asia to
and the people who work for them.               according to Frey, “corporations will          helping companies save not only money, but        complete a critical aspect of a project.
5 | no longer a working experiment



03. IMPLICATIONS FOR YOUR SCIENTIFIC BUSINESS
Major economic shifts in the science industry are changing the way
drugs and other important products are being developed.




This is perhaps the single best reason          has started to wane. Considering that now         for the duration of the project—yielding          to the table. The company can engage one
for any scientific company to explore           the age of personalized medicine isn’t far off,   cost and time efficiencies. By using the          skill-set at a specific time and then disengage
how concepts like business colonies,            and that a one-size-fits-all approach to curing   power of business colonies, synchronized          when it is no longer needed—freeing vital
synchronized workforces, and skill-set          what ails us may no longer be medically,          workforces, and skill-set modules,                capital for use in core R&D projects. And that
modules can add value to core processes         let alone financially, viable. As a result,       companies can easily engage talent on, for        company can retain the knowledge of those
that will allow them to attract the best        companies are in search of and theorizing         example, a sequential or as-needed basis.         skilled individuals for use in future projects.
talent that may desire to work outside of       about how to remain increasingly productive
                                                                                                  One company might have protemics research         Whether the company is using a business
the traditional employment arrangements.        on a seemingly much less grand budget and
                                                                                                  and development happening in Boston,              colony, synchronized workforce, or skill
                                                scale, but nevertheless remain cutting-edge.
An important influencer that demonstrates                                                         San Diego, and Madison, Wisconsin. Each           set module, the outcome may be similar:
the need for innovation in workforce            Drug development and other complex                location has a specific task and specialty,       the use of highly skilled talent in a just-in-
strategies is the expiration of patents         projects will continue to take years to           and the talent organized in each location is      time fashion to make the development
on the world’s blockbuster drugs. These         complete. Companies may realize that in           working on a virtual basis with each other.       process more efficient and the end product
drugs once brought in billions of dollars       today’s connected world of highly skilled         One pocket of talent might have to work later     as high in quality as possible without the
of revenue that could be used for further       free agent workforce, there is no longer the      in the process, another earlier in the process,   constraints of traditional employment.
research efforts, but their earning potential   need to engage certain pockets of talent          but they all have unique expertise to bring
6 | no longer a working experiment



04. TAKING ADVANTAGE OF THE TREND
It may not be a matter of if, but when, organizations begin to embrace the workforce trends of the
future. These new pockets of talent all over the globe can significantly contribute to the overall
knowledge and expertise of the companies that engage them. However, great intentions to take
advantage of the new way people are working won’t succeed without a solid workforce strategy.
By assessing the strengths and weaknesses of your workforce today, and reaching for the expert
help in engaging the proper talent, business colonies, synchronized workforces, and skill-set
modules may be a way that you can improve the management of your flexible workforce needs.
Increasingly, they are a key element to the success of the scientific companies, and of the workers
who bring their innovations to life.




Want more information?
This white paper is part of the Kelly Scientific Resources series The Scientific Workforce of 2020 and Beyond.
Download this and other papers in the series at kellyscientific.com today.



References:
1.		Free Agent Survey, Kelly Services, Inc. 2011
2.		Worldwide Mobile Worker Population 2009-2013 Forecast. International Data Corporation. www.idc.com
3.		“Declining Employee Loyalty: A Casualty of the New Workplace.” www.knowledge.wharton.upenn.edu. Published online, May 9, 2012.
4. 	“Talent Mobility 2020: The Next Generation of International Assignments.” Price Waterhouse Coopers.
About the Author
Mark Lanfear is a global practice leader for the Life Science vertical at
Kelly Services, a leader in providing workforce solutions. Mark has overseen
teams of scientific professionals around the world for almost two decades.
He has held leadership roles in two of the top three scientific workforce solution
companies and three of the world’s top 20 Biopharmaceutical corporations.
He is a featured speaker at many of the Life Science’s industry conferences, as
well as a university instructor. In addition, he is a published author in industry periodicals.


About Kelly
Kelly Services, Inc. (NASDAQ: KELYA, KELYB) is a leader in providing workforce solutions. Kelly
offers a comprehensive array of outsourcing and consulting services as well as world-class staffing
on a temporary, temporary-to-hire, and direct-hire basis. Serving clients around the globe, Kelly
provides employment to more than 550,000 employees annually. Revenue in 2011 was $5.6 billion.
Visit www.kellyservices.com and connect with us on Facebook, LinkedIn, & Twitter.
Download The Talent Project, a free iPad app by Kelly Services.

Our science specialty places professionals to a broad spectrum of industries, including
biotechnology, chemical, consumer products, biotechnology, chemical, consumer products,
cosmetics, environmental, food sciences, medical/clinical, pharmaceutical, and petrochemical fields.
For more information, please visit kellyservices.com/Global/Science

This information may not be published, broadcast, sold, or otherwise distributed without prior written permission from the authorized party.
All trademarks are property of their respective owners. An Equal Opportunity Employer. © 2012 Kelly Services, Inc.




                                                                                                                                               EXIT

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No Longer a Working Experiment

  • 1. NO LONGER A WORKING EXPERIMENT: Business colonies, synchronized workforces, and skill-set modules in scientific companies Mark A. Lanfear
  • 2. 2 | no longer a working experiment Introduction From the world’s largest scientific and controlling costs at practically every of the most talented people no longer companies save money while still striving organizations to the smallest labs step in a particular process. A scientific seek traditional working arrangements. towards improving the quality of their doing critical R&D, all organizations company’s most important projects, it And, as more and more employers have process and, ultimately, their products. have had to transform the way they could be argued, are now often likely to be embraced these new workforce cultures, This white paper, part two of the Kelly do business in recent years. conducted on a micro—not macro—level. employers are realizing the benefits. Scientific Resources series on the scientific The most obvious changes have come about But take away these classic business Business colonies, synchronized workforces, workforce of 2020 and beyond, will explore because of pure economics. Practically problems, and many futurists predict that and skill-set modules are all examples of the benefits of thinking in an innovative everyone is being challenged to do more companies around the globe would still workplace concepts that can “shake up” way when it comes to the workplace, and with less. Particularly within the science move toward a different way of doing an employer’s thinking when it comes to how a workforce solutions company like industry, major shifts in the development things, simply because of how expectations their resource planning. These concepts Kelly can help companies with science of drugs and other products are indicators in the business world are transforming. not only promote knowledge sharing, focused needs take advantage of these of how companies are conducting business After all, it’s a more connected world. Many but also have the potential to help unique pockets of human capital, workforce resources, sprouting up across the globe.
  • 3. 3 | no longer a working experiment 01. how people work today Part one of our series focused on the free-agency phenomenon that will be prominent in the workplace of 2020. Because of this catalyzing trend, free agency is largely the driving force behind the innovative ways people are choosing to work via business colonies, synchronized workforces, and skill-set modules. So, it bears remarking that employers full-time traditional employment with an business flexibility. Free agency is clearly a once came with these scenarios. This should consider the concept of free agency organization—account for four out of every good model for companies with a projected loss of longevity and predictabilty has seriously. If companies around the world, 10 workers employed in the U.S. On the need. Free agents are also realizing that they had an influence on the employee’s view and particularly scientific companies, are not international front, global research firm IDC are no longer on the fringe or considered of their workplace. A 2011 report by informed as to why more professionals are predicts that as soon as 2013, there will be “inferior” next to their full-time peers. In Careerbuilder.com, in fact, found that 76% becoming free agents, these organizations about 1.19 billion free agents, or about fact some of the most talented people are of full-time workers would leave their current may miss out on the innovative ways they can 35% of the worldwide workforce. choosing the projects they want to work on jobs if a better opportunity came along. engage this talent. because of the freedom and mobility that the Other studies have variously shown that each But why such large numbers? From a basic free agent employment style provides. year companies can lose between 20 and The numbers make a strong case for the business perspective, by engaging flexible 50% of their employee base through workers free agency trend. The Kelly Services® 2011 and scalable workforce resources, companies And then there is the longevity factor. With simply finding other jobs. Free Agent Survey found that today can drive projects to get done faster without today’s uncertain economic environment 44% of American workers across all the added process and expense of hiring and workforce scaling in recent years, many All of this points to new options and models industries classify themselves as free permanent full time employees. It is also talented professionals weigh the options in the basic employment structure—where agents. That’s a 70% increase since 2008 easier than ever to engage and disengage of long-term traditional employment both companies and individuals are coming according to the research, and it means this type of workforce because of advances relationships with companies if those together to seek out more effective ways of that free agents—those who do not have in technology, which yields cost savings and companies are not offering the security that doing business together.
  • 4. 4 | no longer a working experiment 02. DEFINING BUSINESS COLONIES, SYNCHRONIZED WORKFORCES, AND SKILL-SET MODULES So what are business colonies, synchronized workforces, and skill-set modules? These can all mean different things to Take business colonies, which have launch their own business colonies as a time in the wake of global competition that different organizations. But at a basic been defined by futurist Thomas Frey of way to expand capability without adding demands that products are developed faster. level, these concepts are about engaging the DaVinci Institute as “organizational to headcount” and could possibly even structures designed around matching talent use these colonies for “experimental Skill-set modules are also similar to the the right talent in the right place at the with pending work projects. The operation assignments best performed outside of the previous two concepts. We are seeing skill- right time—regardless of the work’s will revolve around some combination of cultural bounds of existing workflow”. set modules already crop up in the U.S., with physical location. They would support resident people based in a physical facility certain geographic areas known for housing banishing the cubicle and fixed schedule. and a non-resident virtual workforce. Similar to business colonies, synchronized highly skilled professionals with the same And they are about embracing the shift Some business colonies will forgo the workforces are pockets of talent that are credentials and experience. Biotech hubs for to a workplace model independent of cost of the physical facility completely, considered a critical asset to an organization, example, are concentrated in the eastern U.S. traditional employment constraints. After opting instead to form around an entirely but are not necessarily fully activated all, the workplace itself has become throughout the entire course of a project. As skill-set modules develop, companies virtual communications structure”. virtual, and modern thinking demands Companies might employ these workforces will learn where they can find the best the realization that work can happen With these business colonies established, “in sync” with other pockets of talent in talent in certain areas. And even if a anywhere and at any time. Ultimately, workers are able to seek work on a project a different part of the country or on an company is located in a city in the U.S., these concepts are about fulfilling the needs basis from companies that are seeking entirely different continent. All working they might very well end up using a and expectations of both organizations their specific skills. In some instances, on different aspects of the same project, skilled module in Europe or Asia to and the people who work for them. according to Frey, “corporations will helping companies save not only money, but complete a critical aspect of a project.
  • 5. 5 | no longer a working experiment 03. IMPLICATIONS FOR YOUR SCIENTIFIC BUSINESS Major economic shifts in the science industry are changing the way drugs and other important products are being developed. This is perhaps the single best reason has started to wane. Considering that now for the duration of the project—yielding to the table. The company can engage one for any scientific company to explore the age of personalized medicine isn’t far off, cost and time efficiencies. By using the skill-set at a specific time and then disengage how concepts like business colonies, and that a one-size-fits-all approach to curing power of business colonies, synchronized when it is no longer needed—freeing vital synchronized workforces, and skill-set what ails us may no longer be medically, workforces, and skill-set modules, capital for use in core R&D projects. And that modules can add value to core processes let alone financially, viable. As a result, companies can easily engage talent on, for company can retain the knowledge of those that will allow them to attract the best companies are in search of and theorizing example, a sequential or as-needed basis. skilled individuals for use in future projects. talent that may desire to work outside of about how to remain increasingly productive One company might have protemics research Whether the company is using a business the traditional employment arrangements. on a seemingly much less grand budget and and development happening in Boston, colony, synchronized workforce, or skill scale, but nevertheless remain cutting-edge. An important influencer that demonstrates San Diego, and Madison, Wisconsin. Each set module, the outcome may be similar: the need for innovation in workforce Drug development and other complex location has a specific task and specialty, the use of highly skilled talent in a just-in- strategies is the expiration of patents projects will continue to take years to and the talent organized in each location is time fashion to make the development on the world’s blockbuster drugs. These complete. Companies may realize that in working on a virtual basis with each other. process more efficient and the end product drugs once brought in billions of dollars today’s connected world of highly skilled One pocket of talent might have to work later as high in quality as possible without the of revenue that could be used for further free agent workforce, there is no longer the in the process, another earlier in the process, constraints of traditional employment. research efforts, but their earning potential need to engage certain pockets of talent but they all have unique expertise to bring
  • 6. 6 | no longer a working experiment 04. TAKING ADVANTAGE OF THE TREND It may not be a matter of if, but when, organizations begin to embrace the workforce trends of the future. These new pockets of talent all over the globe can significantly contribute to the overall knowledge and expertise of the companies that engage them. However, great intentions to take advantage of the new way people are working won’t succeed without a solid workforce strategy. By assessing the strengths and weaknesses of your workforce today, and reaching for the expert help in engaging the proper talent, business colonies, synchronized workforces, and skill-set modules may be a way that you can improve the management of your flexible workforce needs. Increasingly, they are a key element to the success of the scientific companies, and of the workers who bring their innovations to life. Want more information? This white paper is part of the Kelly Scientific Resources series The Scientific Workforce of 2020 and Beyond. Download this and other papers in the series at kellyscientific.com today. References: 1. Free Agent Survey, Kelly Services, Inc. 2011 2. Worldwide Mobile Worker Population 2009-2013 Forecast. International Data Corporation. www.idc.com 3. “Declining Employee Loyalty: A Casualty of the New Workplace.” www.knowledge.wharton.upenn.edu. Published online, May 9, 2012. 4. “Talent Mobility 2020: The Next Generation of International Assignments.” Price Waterhouse Coopers.
  • 7. About the Author Mark Lanfear is a global practice leader for the Life Science vertical at Kelly Services, a leader in providing workforce solutions. Mark has overseen teams of scientific professionals around the world for almost two decades. He has held leadership roles in two of the top three scientific workforce solution companies and three of the world’s top 20 Biopharmaceutical corporations. He is a featured speaker at many of the Life Science’s industry conferences, as well as a university instructor. In addition, he is a published author in industry periodicals. About Kelly Kelly Services, Inc. (NASDAQ: KELYA, KELYB) is a leader in providing workforce solutions. Kelly offers a comprehensive array of outsourcing and consulting services as well as world-class staffing on a temporary, temporary-to-hire, and direct-hire basis. Serving clients around the globe, Kelly provides employment to more than 550,000 employees annually. Revenue in 2011 was $5.6 billion. Visit www.kellyservices.com and connect with us on Facebook, LinkedIn, & Twitter. Download The Talent Project, a free iPad app by Kelly Services. Our science specialty places professionals to a broad spectrum of industries, including biotechnology, chemical, consumer products, biotechnology, chemical, consumer products, cosmetics, environmental, food sciences, medical/clinical, pharmaceutical, and petrochemical fields. For more information, please visit kellyservices.com/Global/Science This information may not be published, broadcast, sold, or otherwise distributed without prior written permission from the authorized party. All trademarks are property of their respective owners. An Equal Opportunity Employer. © 2012 Kelly Services, Inc. EXIT