13. 1 MULTI SCREENAGE
Multi-screen behavior moves mainstream. 90% use multiple screens sequentially to accomplish tasks over time.
98% move between devices that same day. Computers keep us productive and informed. Smartphones keep us
connected. Tablets keep us entertained. We shall build a solution that empower simultaneous and sequential
usage.
Smartphones keep us connected. Tablets keep us
entertained. We shall build a solution that empower
simultaneous and sequential usage.
14. 2 TASKSUMERS
Rapid growth of “Tasksumers”. Consumers who make money from carrying
out smart tasks, for individuals or corporations. Swedish “HinnerInte-
HinnerDu”, US butler service “Fancy Hands”, or the Gigwalk app.
15. 3 PRESUMERS & CUSTOWNERS
Customers are turning into Presumer and even Custowners. Being
involved with products and services pre-launch, helped by
crowdfunding platforms and new manufactuing technologies.
16. 4 SENSORSMART
Develop native app sensors in your product development or find
sposorship/advertising opportunities.
17. 5 ON/OFF
Mixing on/off-line events seems to grow in popularity. Connected
mobile apps in combination with offline local authenticity or blasts.
