What you need to know before doing a short sale and how I have streamlined the process to make your sale go smoothly.

1. Your Tucson Short Sale What to Expect By Robin Willis REALTOR Realty Executives Southern Arizona

5. Working with your Agent Your agent will ask you for information and may also give you instructions on items that you need to provide to the bank. Make sure that you provide information in a timely manner so that your agent can perform to his or her best ability.

7. Market Analysis As with any sale, market analysis is the first step. With a short sale this is even more important because it can mean the difference between a successful short sale and foreclosure. I will analyze the market in your neighborhood and bring comparables and other data necessary in order to bring plenty of traffic and obtain offers that the bank will accept .

8. Timely communication and Periodic Updates I will respond to phone calls and emails within a 24 hour period (usually much less) I will provide periodic updates as to the traffic we are getting on your online advertising. You may choose to receive updates weekly, bi-weekly, or monthly, depending on your situation.

10. Example of Single Property Website

12. Proactive Pricing Strategy It is simple to price a home where it will get offers within the first weekend it is on the market. However, it is not as easy to get the bank to accept those offers. I have developed a strategy whereby I reduce the price at intervals so that I can demonstrate to your bank that we are receiving the highest and best offer and so that I can gather feedback from Buyers’ Agents throughout the process. This strategy will be tailored to your specific neighborhood and situation and can be expedited if you have already received your Notice of Foreclosure

13. Professional Negotiation with Your Bank(s) Professional Negotiation with your banks involves both persistent contact with them and an understanding of the stress that Bank Negotiators experience on a constant basis. Frequent, friendly contact is important because of the timeframes involved and the volume of files that are in most banks’ short sale departments these days. My policy is to contact the bank once per week until more frequent contact is warranted and to follow up with you and the buyer’s agent with weekly updates on the progress of our file. Follow-up with the buyer’s agent is imperative as it helps keep your buyer from becoming discouraged and walking away. I frequently am complimented by buyer’s agents on the quality of communication they receive from me throughout the process.

16. It’s Time to Make the Call! Now’s the time to give me a call. I don’t represent every seller who calls me wanting to do a short sale, but I will give you professional advice and promise that if I do agree to represent you, it is only because I am confident that I can do an excellent, professional job and will be able to successfully negotiate your short sale. Robin Willis (520) 481-3695 [email_address]