2. TWITTER FROM THE GROUND UP
• Why Twitter?
• How Twitter works
• Get started right
• Lingo ….
• Twetiquette
3. NEW CUSTOMERS
• Open Platform
• Listen & Learn
• Create the Buzz
• Reach new audience
• Get recommended
• Tell your story!
4. USE THE PLATFORM
For You For your Customers
• News Stream • Customer Service
• Communicate • Get constant updates
• Inform • Short term specials
• Learn > Market Research • Get recommendations from
• Valuable Connections others
5. CREATE YOUR PROFILE
• Name (short, easy to remember) @name
• Email
• Password
• Avatar (branding)
• Bio – 160 words – important
• Location
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9.
10. TWEETING
• 140 characters
• @mention ~ email address
• RT = Re-tweet > use it to share something your followers
• Search words #hashtag
• #FF #FollowFriday