1. Steps to Beautiful
Visualizations
(sneak preview)
UIE Web App Master’s Tour
Spring, 2011
Noah Iliinsky

2. Visualization allows access to huge amounts of data
http://www.youtube.com/watch?v=hVimVzgtD6w

3. Visualization for presentation, when you do have a story to tell
https://www.msu.edu/~howardp/softdrinks.pdf

4. Visualization for analysis, when you don’t (yet) have a story to tell
http://www.tableausoftware.com/public/gallery/taleof100

5. How to do it: Use a format that fits the data
http://elections.nytimes.com/2008/president/whos-ahead/key-states/map.html

6. Axes give you information
for free!
(in two different ways)
North
- South
West - East

7. Consistent, highly differentiable encodings

8. Painfully wrong!
http://www.digitalsurgeons.com/facebook-vs-twitter-infographic/