6. A low startup cost but long-term solution scalability quickest to the value-add
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Notas del editor
High Concept Pitch: 3-5 words or a phrase * Up to 75% of IT time is spent maintaining infrastructure rather than building anew * Most infrastructure isn’t unique but each organization still starts from scratch
Elevator Pitch: Summarize the key, compelling facts of the company.
Problem you discovered / motivation for creating this company * Server growth is exponential but people don’t scale exponentially* Most organizations use hand-rolled solutions for data center automation* None of the existing solutions is a platform* Most data center work is not competitive-advantage
Your secret sauce for solving problem * Model-driven data center automation* Focused on extensibility and solution reusability* Simple to start but scales to tens of thousands of machines
Go-to-Market - Target audience /Marketing/Positioning * Definitely the worst slide in the deck
Market size - (use graphics ) I’ll build a couple of graphics once we’ve nailed the kinds of information we want to cover.
Business Model – ways you will make $/Pricing and distribution channel strategy Services and SupportCommercial extensions, with a focus on data analytics, auditing, and complianceSupported extensions and solutions akin to Red Hat’s model
Competitors and your sustainable advantage over them
Traction: Actual & prospective customers/partners (or trials/beta list them w/ logos) I’ll be replacing all of these with images from the following companies: WebTwitterGoogleDiggZyngaeBayTechnology InfrastructureSUNRackspaceRed HatAppleMotorolaNokiaFinancial ServicesJPMorganChaseNYSEDEShawBarclaysTransUnionEducationStanford UniversityHarvardGeorgia TechEntertainmentDisneySonyHBODefenseLos Alamos National LabsNaval Air Warfare DivisionLockheed MartinNorthrop Grumman
Team/board – who do you have and what is their advantage/pedigree? (exits, IPOs, sucess)
Your “ask” or your close – what do you want? (A meeting, partners, referrals, beta customers, investors) * People with hard problems who are interested in investing in long-term solutions