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Jordan Kasteler
Jordan Kasteler
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CREATING A SEARCH ENGINE FRIENDLY WEBSITE Jordan Kasteler
Jordan Kasteler a.ka. Utah SEO Pro www.JordanKasteler.com www.SearchAndSocial.com
www.SearchAndSocial.com MULTIMEDIA
www.SearchAndSocial.com MULTIMEDIA ,[object Object]
CONTENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.SearchAndSocial.com
www.SearchAndSocial.com IMAGE MAPS One big image map: <map name=“map&quot;> <area shape=&quot;rect&quot; coords=&quot;128,132,241,179&quot; href=&quot;http://www.domain.com&quot;> </map> ALTERNATIVE: CSS/HTML navigation
www.SearchAndSocial.com IMAGES
www.SearchAndSocial.com IMAGES ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.SearchAndSocial.com FLASH ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.SearchAndSocial.com FLASH ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.SearchAndSocial.com LANDING PAGE ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.SearchAndSocial.com FILE NAMING ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.SearchAndSocial.com TAGS ,[object Object],[object Object],[object Object],[object Object]
www.SearchAndSocial.com AUDIO ,[object Object],[object Object],[object Object]
www.SearchAndSocial.com VIDEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.SearchAndSocial.com VIDEO METADATA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.SearchAndSocial.com VIDEO KEYWORD RESEARCH
www.SearchAndSocial.com VIDEO SPEECH RECOGNITION
www.SearchAndSocial.com SUBMISSION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Web Video Cheat Sheet
www.SearchAndSocial.com SITEMAPS ,[object Object],[object Object],[object Object],[object Object],[object Object]
www.SearchAndSocial.com MEDIA RSS (MRSS) http://www.reelseo.com/how-to-create-mrss/ http://search.yahoo.com/mrss/ <rss version=”2.0″ xmlns:media=”http://search.yahoo.com/mrss/”> <channel> <title>ReelSEO Video News</title> <link>http://www.reelseo.com/examples/mrss/</link> <description>The ReelSEO Video News Archive</description> <item> <title>MRRS Example Video</title> <link>http://www.reelseo.com/examples/mrss/example.html</link> <description>The example landing page for this MRSS item</description> <guid isPermaLink=”false”>http://www.reelseo.com/examples/mrss/example.html</guid> <media:content url=”http://www.reelseo.com/examples/mrss /example.avi” fileSize=”405321″ type=”video/x-msvideo” height=”240″ width=”320″ duration=”120″ medium=”video” isDefault=”true”> <media:title>The ReelSEO MRSS example video</media:title> <media:description>Check out the 120 seconds of fast-paced MRSS fun with ReelSEO.</media:description> <media:thumbnail url=”http://www.reelseo.com/examples/mrss/example.png” height=”120″ width=”160″/> </media:content></item> </channel> </rss>
www.SearchAndSocial.com RESOURCES http://www.blinkx.com http://searchenginewatch.com/showPage.html?page=2156251 http://www.id3.org/Introduction http://www.text-mp3.com/Products/text-to-mp3.htm http://castingwords.com/ http://searchengineland.com/080710-163010.php http://video.google.com/support/bin/answer.py?hl=en&answer=26577 http://www.reelseo.com/submit-videos-rss-mrss/ http://video.google.com/support/bin/answer.py?answer=27738 http://web2.econsultant.com/videos-hosting-sharing-searching-services.html http://www.lightreading.com/document.asp?doc_id=112147 http://www.reelseo.com/add-infile-metadata-video-files/
www.SearchAndSocial.com THANK YOU JordanKasteler.com

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Ses San Jose 2008

  • 1. CREATING A SEARCH ENGINE FRIENDLY WEBSITE Jordan Kasteler
  • 2. Jordan Kasteler a.ka. Utah SEO Pro www.JordanKasteler.com www.SearchAndSocial.com
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  • 6. www.SearchAndSocial.com IMAGE MAPS One big image map: <map name=“map&quot;> <area shape=&quot;rect&quot; coords=&quot;128,132,241,179&quot; href=&quot;http://www.domain.com&quot;> </map> ALTERNATIVE: CSS/HTML navigation
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  • 21. www.SearchAndSocial.com MEDIA RSS (MRSS) http://www.reelseo.com/how-to-create-mrss/ http://search.yahoo.com/mrss/ <rss version=”2.0″ xmlns:media=”http://search.yahoo.com/mrss/”> <channel> <title>ReelSEO Video News</title> <link>http://www.reelseo.com/examples/mrss/</link> <description>The ReelSEO Video News Archive</description> <item> <title>MRRS Example Video</title> <link>http://www.reelseo.com/examples/mrss/example.html</link> <description>The example landing page for this MRSS item</description> <guid isPermaLink=”false”>http://www.reelseo.com/examples/mrss/example.html</guid> <media:content url=”http://www.reelseo.com/examples/mrss /example.avi” fileSize=”405321″ type=”video/x-msvideo” height=”240″ width=”320″ duration=”120″ medium=”video” isDefault=”true”> <media:title>The ReelSEO MRSS example video</media:title> <media:description>Check out the 120 seconds of fast-paced MRSS fun with ReelSEO.</media:description> <media:thumbnail url=”http://www.reelseo.com/examples/mrss/example.png” height=”120″ width=”160″/> </media:content></item> </channel> </rss>
  • 22. www.SearchAndSocial.com RESOURCES http://www.blinkx.com http://searchenginewatch.com/showPage.html?page=2156251 http://www.id3.org/Introduction http://www.text-mp3.com/Products/text-to-mp3.htm http://castingwords.com/ http://searchengineland.com/080710-163010.php http://video.google.com/support/bin/answer.py?hl=en&answer=26577 http://www.reelseo.com/submit-videos-rss-mrss/ http://video.google.com/support/bin/answer.py?answer=27738 http://web2.econsultant.com/videos-hosting-sharing-searching-services.html http://www.lightreading.com/document.asp?doc_id=112147 http://www.reelseo.com/add-infile-metadata-video-files/
  • 23. www.SearchAndSocial.com THANK YOU JordanKasteler.com