SlideShare una empresa de Scribd logo
1 de 21
Descargar para leer sin conexión
™




TRAVEL CATEGORY
TM




DON’T WASTE MONEY




                    get vertical. go local.
TM




NETWORK




          Message is broadcast – and
          tracked –through thousands of
          global and niche sites dedicated
          to resort & lodge travel deals.




                                   get vertical. go local.
TM




NETWORK EXAMPLES:




                    get vertical. go local.
TM




NETWORK E-MAIL BLASTS




                        get vertical. go local.
TM




DYNAMIC AND CONTEXTUAL E-MAIL
MARKETING SPONSORSHIPS




                                get vertical. go local.
TM




     LANDING PAGE
     A complete property profile


                                   Property photos and
Clickable categories               high-quality video
detail property’s features                               Booking requests
and points of difference                                 by event type




                                                         Property’s deals
   Separate links for                                    and special offers
   website visits &
   reservation requests




                                                                  get vertical. go local.
TM




          THREE WAYS TO CONTACT THE PROPERTY DIRECT

                          Telephone tracking number
                                                      E-mail RFP
                                                      for groups




Visit Website link



                                                      get vertical. go local.
TM




TRACKING
Impressions, web site visits, email inquiries, and phone calls for transient & group business.




                         32868                     2152              22         112



                                                                          get vertical. go local.
TM




   GROUP RFP




                                                    Number of
                    Event type                      attendees         Rooms
Inquiry date                                                          requested




                                 Customer & organization names




                                                       get vertical. go local.
TM




CALL RECORDING
Records calls in mp3 format, allowing users to listen to the content of each call.




          Oct 2, 2008 8:39:39              570.489.8586
                      Unreviewed
                               0:59                            Dallas, PA


                                                                         get vertical. go local.
TM




DYNAMICALLY CHANGING PHONE NUMBERS
Client website (notice the standard resort 1-800 contact number)




                                                                   get vertical. go local.
TM




DYNAMICALLY CHANGING PHONE NUMBERS
Each online tracking number automatically transfers to your site from your
advertisements for complete data on call lead generation.
800 Tracking Technology & Dynamic 800 Technology Example
(Notice the 866 number)




                                                                      get vertical. go local.
TM




Notice the same 866 ResortsandLodges.com® tracking number




                                                get vertical. go local.
TM




    VIDEO NETWORK

             Optimized page titles
             & descriptions          Playlists for maximum
                                     page popularity
                                                                Reviews & rates




Multiple video channels



                                                             get vertical. go local.
TM




        TOP 10 AD PLACEMENT




                                 Additional placement
                                 and articles property
                                 specific to the top
                                 10’s by region




Contextual ad placement
best deals & regional travel
deals on article pages



                               get vertical. go local.
TM




TRAVEL GUIDE


   Regional “Stay Here” banners
   highlight premiere properties




                                   Property text ads appear within
                                   relevant content about the region




                                                                   get vertical. go local.
TM




GOOGLE ANALYTICS
Google Analytics tools allow us to show detailed revenue figures including
number of transactions, number of purchased products and much more.




           Conversion Rate
                                                    Visitors Profile
     Avg. Order Value
                                              Traffic Sources
Top Revenue Sources




                                                                       get vertical. go local.
TM




            PHONALYTICS DASHBOARD



Connectivity
lost & repeat calls


                            Quick comparison
                            of call performance




                                                  get vertical. go local.
TM




HD VIDEO




            get vertical. go local.
TM




WEBSITE DESIGN
Professional website design includes templates, upgrades & custom design options.




                                                                      get vertical. go local.

Más contenido relacionado

Destacado

MTC FDP @ Bangalore on 02.02.2014 PPT-1
MTC FDP @ Bangalore on 02.02.2014 PPT-1MTC FDP @ Bangalore on 02.02.2014 PPT-1
MTC FDP @ Bangalore on 02.02.2014 PPT-1Prof. Bholanath Dutta
 
MTC FDP @ Bangalore on 02.02.2014 PPT-2
MTC FDP @ Bangalore on 02.02.2014 PPT-2MTC FDP @ Bangalore on 02.02.2014 PPT-2
MTC FDP @ Bangalore on 02.02.2014 PPT-2Prof. Bholanath Dutta
 
MTC FDP @ Bangalore on 02.02.2014 PPT-3
MTC FDP @ Bangalore on 02.02.2014 PPT-3MTC FDP @ Bangalore on 02.02.2014 PPT-3
MTC FDP @ Bangalore on 02.02.2014 PPT-3Prof. Bholanath Dutta
 
VEM Global Executive Briefing
VEM Global Executive BriefingVEM Global Executive Briefing
VEM Global Executive BriefingVEM Global
 
Study: The Future of VR, AR and Self-Driving Cars
Study: The Future of VR, AR and Self-Driving CarsStudy: The Future of VR, AR and Self-Driving Cars
Study: The Future of VR, AR and Self-Driving CarsLinkedIn
 
Hype vs. Reality: The AI Explainer
Hype vs. Reality: The AI ExplainerHype vs. Reality: The AI Explainer
Hype vs. Reality: The AI ExplainerLuminary Labs
 

Destacado (6)

MTC FDP @ Bangalore on 02.02.2014 PPT-1
MTC FDP @ Bangalore on 02.02.2014 PPT-1MTC FDP @ Bangalore on 02.02.2014 PPT-1
MTC FDP @ Bangalore on 02.02.2014 PPT-1
 
MTC FDP @ Bangalore on 02.02.2014 PPT-2
MTC FDP @ Bangalore on 02.02.2014 PPT-2MTC FDP @ Bangalore on 02.02.2014 PPT-2
MTC FDP @ Bangalore on 02.02.2014 PPT-2
 
MTC FDP @ Bangalore on 02.02.2014 PPT-3
MTC FDP @ Bangalore on 02.02.2014 PPT-3MTC FDP @ Bangalore on 02.02.2014 PPT-3
MTC FDP @ Bangalore on 02.02.2014 PPT-3
 
VEM Global Executive Briefing
VEM Global Executive BriefingVEM Global Executive Briefing
VEM Global Executive Briefing
 
Study: The Future of VR, AR and Self-Driving Cars
Study: The Future of VR, AR and Self-Driving CarsStudy: The Future of VR, AR and Self-Driving Cars
Study: The Future of VR, AR and Self-Driving Cars
 
Hype vs. Reality: The AI Explainer
Hype vs. Reality: The AI ExplainerHype vs. Reality: The AI Explainer
Hype vs. Reality: The AI Explainer
 

Similar a VEM Global Hospitality Briefing

Travel pitchbook - VEMGlobal
Travel pitchbook - VEMGlobalTravel pitchbook - VEMGlobal
Travel pitchbook - VEMGlobalrcbailey
 
Ubl Location Services Smx West 11
Ubl Location Services Smx West 11Ubl Location Services Smx West 11
Ubl Location Services Smx West 11cptravers
 
Semantic Retail Presentation NRF 2011
Semantic Retail Presentation NRF 2011Semantic Retail Presentation NRF 2011
Semantic Retail Presentation NRF 2011First Retail Inc.
 
Wd & im session a5 _hosting_march 08,2010
Wd & im session a5 _hosting_march 08,2010Wd & im session a5 _hosting_march 08,2010
Wd & im session a5 _hosting_march 08,2010Mahesh Panchal
 
Netflix Presentation Final
Netflix Presentation FinalNetflix Presentation Final
Netflix Presentation Finallakvij
 
8 sony - innovating with tag management
8   sony - innovating with tag management8   sony - innovating with tag management
8 sony - innovating with tag managementEnsighten
 
Parking Data Ventures
Parking Data VenturesParking Data Ventures
Parking Data VenturesBen Allen
 
Local SEO at Scale
Local SEO at ScaleLocal SEO at Scale
Local SEO at ScaleBrandify
 
Web Property Proposal
Web Property ProposalWeb Property Proposal
Web Property ProposalJ T
 
Value And Pricing Strategies For Mobile Operators
Value And Pricing Strategies For Mobile OperatorsValue And Pricing Strategies For Mobile Operators
Value And Pricing Strategies For Mobile OperatorsLoïc Le Corre
 

Similar a VEM Global Hospitality Briefing (12)

Travel pitchbook - VEMGlobal
Travel pitchbook - VEMGlobalTravel pitchbook - VEMGlobal
Travel pitchbook - VEMGlobal
 
Ubl location services smx west 11
Ubl location services smx west 11Ubl location services smx west 11
Ubl location services smx west 11
 
Ubl Location Services Smx West 11
Ubl Location Services Smx West 11Ubl Location Services Smx West 11
Ubl Location Services Smx West 11
 
All starrs 9-12-11
All starrs 9-12-11 All starrs 9-12-11
All starrs 9-12-11
 
Semantic Retail Presentation NRF 2011
Semantic Retail Presentation NRF 2011Semantic Retail Presentation NRF 2011
Semantic Retail Presentation NRF 2011
 
Wd & im session a5 _hosting_march 08,2010
Wd & im session a5 _hosting_march 08,2010Wd & im session a5 _hosting_march 08,2010
Wd & im session a5 _hosting_march 08,2010
 
Netflix Presentation Final
Netflix Presentation FinalNetflix Presentation Final
Netflix Presentation Final
 
8 sony - innovating with tag management
8   sony - innovating with tag management8   sony - innovating with tag management
8 sony - innovating with tag management
 
Parking Data Ventures
Parking Data VenturesParking Data Ventures
Parking Data Ventures
 
Local SEO at Scale
Local SEO at ScaleLocal SEO at Scale
Local SEO at Scale
 
Web Property Proposal
Web Property ProposalWeb Property Proposal
Web Property Proposal
 
Value And Pricing Strategies For Mobile Operators
Value And Pricing Strategies For Mobile OperatorsValue And Pricing Strategies For Mobile Operators
Value And Pricing Strategies For Mobile Operators
 

VEM Global Hospitality Briefing

  • 2. TM DON’T WASTE MONEY get vertical. go local.
  • 3. TM NETWORK Message is broadcast – and tracked –through thousands of global and niche sites dedicated to resort & lodge travel deals. get vertical. go local.
  • 4. TM NETWORK EXAMPLES: get vertical. go local.
  • 5. TM NETWORK E-MAIL BLASTS get vertical. go local.
  • 6. TM DYNAMIC AND CONTEXTUAL E-MAIL MARKETING SPONSORSHIPS get vertical. go local.
  • 7. TM LANDING PAGE A complete property profile Property photos and Clickable categories high-quality video detail property’s features Booking requests and points of difference by event type Property’s deals Separate links for and special offers website visits & reservation requests get vertical. go local.
  • 8. TM THREE WAYS TO CONTACT THE PROPERTY DIRECT Telephone tracking number E-mail RFP for groups Visit Website link get vertical. go local.
  • 9. TM TRACKING Impressions, web site visits, email inquiries, and phone calls for transient & group business. 32868 2152 22 112 get vertical. go local.
  • 10. TM GROUP RFP Number of Event type attendees Rooms Inquiry date requested Customer & organization names get vertical. go local.
  • 11. TM CALL RECORDING Records calls in mp3 format, allowing users to listen to the content of each call. Oct 2, 2008 8:39:39 570.489.8586 Unreviewed 0:59 Dallas, PA get vertical. go local.
  • 12. TM DYNAMICALLY CHANGING PHONE NUMBERS Client website (notice the standard resort 1-800 contact number) get vertical. go local.
  • 13. TM DYNAMICALLY CHANGING PHONE NUMBERS Each online tracking number automatically transfers to your site from your advertisements for complete data on call lead generation. 800 Tracking Technology & Dynamic 800 Technology Example (Notice the 866 number) get vertical. go local.
  • 14. TM Notice the same 866 ResortsandLodges.com® tracking number get vertical. go local.
  • 15. TM VIDEO NETWORK Optimized page titles & descriptions Playlists for maximum page popularity Reviews & rates Multiple video channels get vertical. go local.
  • 16. TM TOP 10 AD PLACEMENT Additional placement and articles property specific to the top 10’s by region Contextual ad placement best deals & regional travel deals on article pages get vertical. go local.
  • 17. TM TRAVEL GUIDE Regional “Stay Here” banners highlight premiere properties Property text ads appear within relevant content about the region get vertical. go local.
  • 18. TM GOOGLE ANALYTICS Google Analytics tools allow us to show detailed revenue figures including number of transactions, number of purchased products and much more. Conversion Rate Visitors Profile Avg. Order Value Traffic Sources Top Revenue Sources get vertical. go local.
  • 19. TM PHONALYTICS DASHBOARD Connectivity lost & repeat calls Quick comparison of call performance get vertical. go local.
  • 20. TM HD VIDEO get vertical. go local.
  • 21. TM WEBSITE DESIGN Professional website design includes templates, upgrades & custom design options. get vertical. go local.